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It remains all too common for associations to ignore vital data points as they strategize for the future. The inertia of decades of existence often precludes a data-informed state, instead relying on anecdote, trusting in the gut feeling of longtime employees or volunteers, and the way things have always been done. Their reasoning?
Our recent.orgSource Digital Trends Survey reveals several key gaps in how associations are currently using technology to meet member needs and adapt to industry shifts. Thats why we specialize in helping associations build digital strategies that address inefficiencies, improve member engagement, and leverage data for growth.
Michael DiFrisco, Executive Director of the American Academy of Cosmetic Dentistry , surveyed members and found that 52% of accredited members were planning to retire in the next five years. Kelli Baxter, then Executive Director of the American Translators Association , surveyed members and found that 62% of members were close to retirement!
nonprofits are engaging with demographicdata about their staff, leadership, and board members—but what does quality demographicdata look like? A study we recently conducted on behalf of Candid found that, in line with previous research , nonprofits are using demographicdata to inform their work and sharing it.
Now with over 100 partners , and nearly 60,000 organizations sharing data, the Demographics via Candid campaign is going strong. In the process, we have noticed there are some common concerns and barriers that tend to come up on the road to better demographicdata.
Today, Candid released our latest research manual, Analyzing Candid’s demographicdata. nonprofits currently share some demographicdata about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S.
As more funders seek to use demographicdata to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. Here I highlight their best practices for collecting this data from grantees, as well as what this information is helping foundations to achieve.
Since 2014, Candid has been collecting demographicdata about the people who work at U.S. To date, over 54,000 organizations have shared some data about how their staff and/or board identify by race/ethnicity, gender, sexual orientation, and/or disability status. Demographicdata sharing varies by nonprofit subject category.
Millennials and Gen Z are both nuanced demographics. There are various areas to dig deeper into, but some things worth exploring about these demographics include the following. You can use data analytics platforms to segment your target demographics into personas, allowing you to tailor general outreach to be more relevant.
That’s where data can come into play to help you make better decisions (Netflix data knows exactly what you’re watching!) Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience.
Intuit Credit Karma commissioned the study from data firm Qualtrics ahead of March Madness, to shed light on some of the collateral damage wrought by the booming sports betting industry. Thats 14% more than the number of respondents across all age demographics claiming to be addicts.
The best part is that you already have access to a major part of the solution – your data! Go beyond viewing traditional demographic segments like young professionals or length of membership and dig deep into behavioral segmentation like members who have never attended an in-person event.
Pew Research Center survey , a third of people prefer to get their news online. For some demographics the percentage is even higher. I read most of my news online, and I'm not alone. According to a. The percentage of people reading news online is probably even higher due to social media, with. 68% of U.S.
I also believe that with this explicit conversation comes an explicit responsibility to collect data about race thoughtfully and to use this data to shape systems change. I am a firm believer in collecting demographicdata. Language has power. Not mincing words when it comes to issues like racism is especially critical.
A new survey shows that evangelical giving has not rebounded and continues to plummet. The numbers for evangelical giving declined during the period and dropped even further when data was collected during February 2024. A demographically representative sample was screened for evangelical beliefs and lack of non-Protestant affiliation.
The David and Lucile Packard Foundation is making a bold and public move to use Candid’s GuideStar profile and demographicsurvey to track data from grant applicants and recipients. I’d like to start by hearing why the Packard Foundation felt it needed to make a change in how it gathers data. Also, why do this now?
Funders are increasingly using demographicdata about the staff and leadership of the nonprofits they support to assess their impact and reach. At the same time, many of these same funders seek best practices in how to glean meaningful insights from this data. Identify questions you’re interested in using the data to answer.
A recent survey by The Nonprofit Alliance found that nearly half of direct response consultants said their clients lowered expectations from 2022 to 2023, while less than 10% said they expected their clients to do more direct mail fundraising this year compared to last year. Know your target demographic. Male or female? Young or old?
Today’s demographic conditions also make planned giving especially worth investing in, as aging generations are poised to pass down record amounts of wealth to their heirs and favorite causes in the coming decades. Add layers of segmentation based on your findings in your data and using industry resources/surveys.
We likely don’t need to convince you that in today’s digital age, data is the lifeblood of any successful association. And you’re likely to agree that ensuring the cleanliness and accuracy of that data is key. But what happens if your data isn’t clean? Data should be directional Your data may be disorganized.
Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers. Use small data (i.e. Use small data (i.e.
Collect Data on Auction Item Sales Like with most fundraisers, referencing past data in the planning process can greatly boost your auction’s success. However, you should continue to conduct audience analysis, build relationships with corporate sponsors, and collect item sale data to improve your efforts with each event.
First I had to “ Stop Fearing the Spreadsheet ” and then started to interview nonprofit data nerds about their Excel secrets. Top 10 Secrets of Excel Data Nerds. My Nonprofit Needs a Data Nerd and How to Find Them! That’s why I’m sharing the tips, tricks, and insider advice to transform you into a data nerd.
The Challenge The 2025 enrollment cliff is real and more than a demographic blip: it’s a siren of profound changes in higher education. How Math is the Solution Since 2019, CollegeAPP has surveyed Americans nationwide to identify adults who intend to pursue postsecondary education and training.
Volunteer engagement surveys are an invaluable tool for nonprofits. Explore how these surveys can provide crucial insights, elevate the experience for volunteers, and optimize processes, to help nonprofits better achieve their mission. Conducting a satisfaction survey can help a nonprofit identify areas where improvements can be made.
Researchers were caught by surprise after a short video sent a flood of new users to a survey platform Thousands of scientific studies had to toss out weeks of data because of a 56-second TikTok video by a teenager. Basically, it’s a bunch of surveys for different amounts of money and different amounts of time.”.
To address this growing concern, 40% of the professionals surveyed planned to invest in modern technology to streamline work processes through automation. . Here are seven tips to get feedback from your employees by conducting a staff survey: What questions to ask when designing a survey for staff . Ask the right questions.
Candid began collecting demographicdata from nonprofit organizations in July 2019, encouraging them to share information on their leadership, staff, and board members on their nonprofit profiles. What supports could help reduce the burden on nonprofits and increase engagement with this data via Candid?
The State of Nonprofit Data report was released this week (hat tip to Ted Fickes ). Idealware and NTEN prepared the report based on a survey in April 2012 with nearly 400 nonprofit organizations about how they manage and use data.
Recent data from the Technology Association of Grantmakers (TAG) drives this point home. These organizations are typically under resourced and understaffed, without the bandwidth to manage time-consuming grant applications, reporting requirements, and DEI survey requests. . Digging in to the problem . Social Sector Dashboard ).
The company bans surveys that include diversity data Apple insists it does not have a problem with pay inequality. Skeptical Apple employees have been trying to verify that claim by sending out informal surveys on how much people make, particularly as it relates to women and underrepresented minorities.
Developed with USC’s Equity Research Institute , the Atlas is one of the most powerful resources for data on racial inequities in the country. The platform contains data on a range of indicators, from demographics to economic vitality to connectedness, and provides analysis and examples of the data in action.
While the 2020 shift to virtual events may have been challenging, event planners quickly discovered loads of useful data that a digital format can provide. More than physical events, virtual events give an event organizer unprecedented insight into attendee demographics and behavior. Attendee Demographics. Sponsor Engagement.
The data comes from a new study of healthcare labor market projections from national management consultancy Mercer in a report titled Future of the U.S. Healthcare expenditure data shows, according to the researchers, that older people spend more money on services as they encounter more health issues. Healthcare Industry.
Your second social network should be based on the demographics and social media habits of your supporters and donors ( U.S. data , Global data ). Your NGO is active on at least two social networks and experimenting with a third. Facebook is a must for all NGOs. Follow Nonprofit Tech for Good on SlideShare.
Gallup published the Global Leadership Report: What Followers Want, which delves into data from surveys conducted in 52 countries. The data revealed that followers prioritize hope, trust, compassion and stability from their leaders, and these needs are consistent across countries and demographics.
An early analysis of the informal Apple pay equity survey shows a six percent wage gap between the salaries of men and women, according to software engineer Cher Scarlett. A small group of Apple employees, including Scarlett and members of the data analysis organization, will present the results to Apple’s people team this week.
The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. Here are three top ways to get the most out of the data you already have. As you look at your data, you’ll find trends that help you create your journeys and measure the success of those interactions.
You should consider surveying your current constituents online usage habits and review public ally available data about Twitter demographics in order to determine with whom it may help you connect. Final Thoughts regarding Twitter and Social Media: 1) Twitter is a communication vehicle for reaching existing and new constituents.
But it’s rare that a small non-profit has the staff time or resources to conduct a comprehensive donor survey each year – let alone the ability to analyze the data collected and pull out actionable insights. Fortunately, there’s no lack of expert research to be found on the Web.( read more ).
Candids Issue Lab is an open-access library dedicated to collecting, preserving, and sharing reports, case studies, surveys, and toolkits published by social sector organizations. For the past five years, Candid has invited nonprofits to share demographic information about their organizations. The state of diversity in the U.S.
Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. So, how do healthcare organizations overcome these data silos?
In February 2023, we officially launched Demographics via Candid , an initiative that empowers nonprofits to share their demographicdata one time, through the Candid profile, where it can be accessed and reused by funders and other stakeholders across the field.
Data analysis and data communication are fundamental to the way people and businesses understand concepts, make decisions, and create solutions. Anyone who communicates with data needs to be mindful of the impact of the stories they tell. Topics include: How the concept of empathy relates to data, research, and visualizations.
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