Bloomerang

JANUARY 3, 2022

In this post, I’ll walk you through why that’s important and what metrics you should measure. . Goals and metrics . Looking at this data will help you make informed decisions and have an accurate picture of your organization’s health. . 11 metrics to evaluate your end-of-year fundraising campaign . Donor demographics .

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Evaluation Metrics Campaign Fundraising 117

Candid

MARCH 1, 2023

A lack of standardized demographic data not only hinders our collective work to create a more equitable sector; it also requires nonprofits to take time away from their mission-driven work to respond to disparate requests by funders for this information.

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Demographics Build Social Green 98

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. This is how you organize and describe your data. If you don’t tag your data accurately, it will be difficult to actually see what is going on. Sales are instant. Analyze Performance.

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Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

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.orgSource

NOVEMBER 5, 2024

As associations begin to explore the vast potential of Artificial Intelligence (AI), one thing becomes crystal clear: data is the foundation on which AI thrives. Without reliable, organized, and well-governed data, AI cannot deliver the insights and efficiencies that promise to revolutionize member engagement, operations, and strategy.

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Government Associations Data Analytics 221

Association Analytics

AUGUST 7, 2024

Leveraging your data throughout the entire member journey can impact your association and your members. From successfully converting non-member audiences into members, to your membership engagement strategy, to events and non-dues revenue, data can inform every step along the way.

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Track Associations Report Metrics 169

TechImpact

MARCH 13, 2014

Have you and the decision makers at your nonprofit ever been sitting around a table trying to decide which demographic you should target during an upcoming donation campaign? Understanding how the metrics below relate to your nonprofit will help you discern which demographics to target during your next donation campaign.

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Association Analytics

NOVEMBER 20, 2023

You should segment your membership by the metrics that matter most to you, such as demographics, tenure, behavior, at-risk status, periods of time and more. Understanding why these members engage more — or digging into data around less engaged members — will help you to determine how to build effective membership retention strategies.

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Retention Associations Professional Strategy 169

.orgSource

JULY 22, 2024

More fortunate groups avoid meltdowns by using data to predict future scenarios. Membership Growth Rate Retention Rate Demographics Engagement Event Attendance Website Traffic and User Behavior Volunteer Activity Finance Revenue Streams Operating Reserves Leadership and Governance Board Member Engagement.

Associations 221

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.orgSource

FEBRUARY 6, 2023

Prioritizes outcomes—views customer satisfaction as the significant metric of success. All SCCM’s data sources are connected—bringing together transactions, committee assignments, email communications, website, and more. The data results in business intelligence that better meets customer needs.

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Game Experiment Marketing Gartner 44

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2012

The State of Nonprofit Data report was released this week (hat tip to Ted Fickes ). Idealware and NTEN prepared the report based on a survey in April 2012 with nearly 400 nonprofit organizations about how they manage and use data. The report found that nonprofits are either doing a lot with their metrics or not much at all.

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Report NTEN Data Measure 120

.orgSource

JUNE 24, 2024

Health —Positive performance across a range of well-defined metrics, including financial stability and the professional development and engagement of staff, volunteers, and members. Build a positive culture that includes a spectrum of skills, value diversity, equity, and inclusion in thought and demographics.

Associations 221

Associations Metrics Professional Digital 221

TechImpact

NOVEMBER 17, 2014

Have you and the decision makers at your nonprofit ever been sitting around a table trying to decide which demographic you should target during an upcoming donation campaign? Understanding how the metrics below relate to your nonprofit will help you discern which demographics to target during your next donation campaign.

Donor 166

Donor Help Giving Demographics 166

Association Analytics

DECEMBER 9, 2024

As associations prepare for 2025, leveraging data effectively becomes increasingly crucial for success. There’s a consistent desire across the industry to tap more deeply into the data that’s been gathered in the myriad systems at hand, but it’s taking the leap that’s long been teh hardest part.

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Analytics Tips Associations Influence 169

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns. Define your metrics of success.

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Practice Fundraising Guide Channel 235

Nonprofit Tech for Good

MAY 25, 2024

Marketing automation tools integrate with CRM systems, ensuring that donor data is up to date and synchronized across platforms. 2) Segmented Communication Nonprofits can segment their donor and supporter lists based on various criteria such as donation history, demographics, and interests. Which email copy is best? Test both!

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Marketing Fundraising Test Nonprofit 203

Association Analytics

SEPTEMBER 13, 2023

Going Beyond Basic Metrics Learning analytics goes beyond basic metrics to offer you a deeper understanding of course performance and learner engagement. This data-driven approach ensures that learners receive the best possible educational experience, with high-quality instructors driving engagement and knowledge retention.

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Analytics Education Program Impact 169

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Monitor metrics such as engagement rates, content reach, and donor response. By inputting relevant data, the AI can generate nuanced insights that supplement your team’s analysis, thereby informing more holistic decisions. Share any available data or context that can help ChatGPT generate insights.

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Digital Strategy Guide Create 303

.orgSource

APRIL 25, 2023

Review the Data I asked Sarah how she advises employers to approach this challenging environment. Begin with the data,” Sarah responded. When my clients need to make important decisions, I always recommend that they use data to guide their thinking. Studying factual information will help you make better choices.”

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Application Statistics Culture Job 221

Amy Sample Ward

OCTOBER 18, 2011

Metrics that Matter. When it comes to using a third-party platform for community engagement, communications, marketing, and fundraising, organizations often find that they have trouble tracking the data they really want to, or they find it too difficult to get to the numbers that they stop trying all together.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

” Lucy Bernholz, “ Data-first Philanthropy.” Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” ” Lucy Bernholz, “ Data-first Philanthropy.” Not Data Driven.”

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Social Media Channel Data Media 101

sgEngage

MAY 27, 2021

When you start GivingTuesday planning early, you can devote time to crafting a data-driven, evidence-based fundraising strategy with a better chance of success. Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). You can create a research-based fundraising strategy. .

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Giving Metrics Retention Demographics 122

Pamela Grow

SEPTEMBER 25, 2024

Demographics. Segmenting supporters based on demographics like age or location can add an extra personal touch to your messages. Deep Sync defines data enrichment as “the process of supplementing your first-party data with third-party data to confirm you have the most accurate, reliable, and comprehensive database possible.”

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Audience Effective Tips Newsletter 111

sgEngage

NOVEMBER 14, 2023

Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. So, how do healthcare organizations overcome these data silos?

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Integration Data Nonprofit Platform 82

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” Track Your Demographics. Enable Site Search.

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Analytics Google Digital Marketing 100

Candid

MARCH 21, 2022

These ratings, powered by nonprofit profile data provided voluntarily to Candid, assess where organizations are in their journey to prioritizing equity in their operations and pursuit of their missions. . How does it work? This information is collected alongside staff and board demographic data via nonprofit profiles.

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Practice Demographics Profile Charity 105

Whole Whale

APRIL 5, 2024

Shows ad performance data like impressions, spend, and demographic reach. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. Microsoft Advertising Transparency Reports: [link] Provides spend data and ad creatives for ads across Microsoft platforms.

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Library Influence Demographics Nonprofit 104

NTEN

SEPTEMBER 10, 2010

Now, I don't want to offend you, but I've seen how you treat your data. Your data deserves better. And good data management can help us solve those problems more effectively by allowing us to make better business decisions, collaborate more effectively, and engage the public and our clients in solving the problem, too.

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Data San Francisco Problem Gift 82

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’ve been curating infographics summarizing social media and social network studie s of American and global audiences, but one of the best resources global social media and mobile data is We Are Social. It also appears that social media is now an engrained part of the lives of people across different demographic groups.

Policy 104

Policy Social Media International News 104

DipJar

NOVEMBER 15, 2022

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

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Metrics Impact Guide Literacy 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

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Metrics Social Media Media ROI 56

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. This is especially true on social media because there are so many data points you can track. When you track the right things, you know how to make improvements and influence those metrics to increase.

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Social Media Track Conversation Media 122

Candid

JUNE 12, 2023

Candid uses 990 data as a starting place for our nonprofit profiles and grantmaking databases. Pandemic-related 990 delays have hampered the field This data has been long awaited. Before the COVID-19 pandemic, Candid received comprehensive IRS 990 data about 1.5–2 What’s in the future for 990s and Candid data?

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Files Data Survey Profile 111

Forum One

JULY 15, 2021

our demographics and interest areas). For mission-driven organizations, the most common ways to begin personalizing content and outreach are to identify the sources where they are already gathering information or data on audiences and target personas. Start by looking at the data available within your email platform.

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Personal Test Demographics Analytics 103

sgEngage

NOVEMBER 5, 2024

And once you’ve shared your report with stakeholders, be sure to track engagement metrics afterwards to see how well your report performed and in which ways it could be strengthened in the future. Audiences can be categorized into different segments based on their demographic information and donation behavior.

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Digital Report Practice Impact 105

Get Fully Funded

AUGUST 19, 2024

This is the magic of donor data. Let’s find out how to turn donor data into a powerful tool for your nonprofit’s success! By segmenting your marketing channels based on detailed donor data, you communicate more effectively and personally. Tailoring messages to these demographic segments helps guarantee relevance.

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Data Marketing Donor Mail 59

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

Actually, this data will likely help you improve your overall web efforts! Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. The goal of the metric is to provide an updated snapshot into how fans are engaging with your Page’s content. What is measured you ask? .

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Facebook Stats Los Angeles Tips 98