TechImpact

JULY 21, 2014

If your nonprofit has not edited its email newsletter in the last 6 months, it’s probably time. It is your first chance to draw in a reader’s attention and get them interested in your your email;s content. Your newsletter is your most intimate communication channel with your constituents. Read your last few and time yourself.

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Nonprofit Tech for Good

NOVEMBER 7, 2020

Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another. There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause.

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Channel Sierra Leone Story Digital 253

Classy

MAY 25, 2021

Explain what your motivation is for fundraising, why the campaign effort is timely, and how easy it is to get involved. Branded donation forms raise six times more than non-branded forms, so carry over your organization’s typical logo, colors, font, imagery, and overall style to maintain your aesthetic. . Brand Your Form.

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Donation Tips Rate Mobile 67

M+R

JUNE 22, 2021

Read time: 4 minutes. And for the first time this year, we are turning our attention to a key fact: sometimes, when the numbers speak, they do so with an accent. For nonprofit digital ads, the unmistakable headline of M+R’s annual Benchmarks Study has been continued growth.

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Benchmark Studies Digital Analysis 52

Whole Whale

SEPTEMBER 8, 2023

By translating these lessons into the nonprofit context, we can gain valuable insights into crafting campaigns that inspire participation rather than simply grab attention. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

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Lesson Fundraising Digital Test 59

Get Fully Funded

OCTOBER 7, 2021

However, if your nonprofit lacks the canvassing tools necessary for traditional advocacy outreach, you can still reach supporters through multi-channel fundraising. CharityEngine’s guide to multi-channel fundraising advises nonprofits to get in touch with supporters on a variety of platforms, including: Email.

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Advocacy Strategy Nonprofit Volunteer 59

Get Fully Funded

FEBRUARY 9, 2021

The challenge is grabbing your visitor’s attention. You don’t have much time to do so. It’s not much time. I have been inspired by a nonprofit that tackles a small aspect of a huge problem like providing pet food so people going through hard times can keep their pets. But it’s not as easy as it sounds.

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Neon CRM

NOVEMBER 29, 2023

GivingTuesday is an opportunity for people to give back to their communities by donating money, volunteering their time, or advocating for causes that they believe in. GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. What Causes Do Donors Support?

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2016

I invited Roz Lemieux is CEO of Attentively and founding partner at Fission Strategy to write a guest post sharing the best and next practices for nonprofits to use listening effectively as part of their social media strategy. To fully build out and optimize your list of search terms will take time. Are You Listening?”

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Yemen Guide Support Social 50

Tech Soup

MARCH 11, 2014

There seems to be a new social media tool or channel every week. Some of them are must-haves, while others might not be worth your time. But when Facebook comes out with a new app, you should probably pay attention to it. I added "Headlines," "Tech," "Equality," and a few others.

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Facebook Social Media Library Headline 65

Care2

AUGUST 22, 2013

How are you going to maintain the website and make it compelling over time? Create a content calendar for the month including the target publish date, channel (Website, Facebook, Twitter, etc) topic or related initiative, call-to-action, and the staff person responsible for producing each piece of content for the month.

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Online Tips Calendar Test 71

Tech Soup

JANUARY 19, 2017

Email is re-emerging as a communications channel that is new and powerful again. 2017 is a great time to re-envision and reboot your efforts to keep in touch via email with your constituents, volunteers, and donors. You need to send the right content to the right segment of your file at the right time. Email Is Back.

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Digital Marketing Game Headline 36

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

We view our social media channels as a fun on ramp to our ladder of engagement. For example, they know from their survey research, real-time monitoring, and content analysis of comments on their posts that a lot of people care deeply about environment issues, but don’t self-identify as “environmentalists.” Source: grist.org.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Each session called shared a best practice, debriefed on the results of applying the best practice shared the month before, and we collectively generated insights. As one participant noted, “The consistent monthly time to reflect about learning was invaluable.” Cultivating Champions.

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Facebook Change Profile Impact 114

Get Fully Funded

DECEMBER 4, 2022

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. This can take time, but it pays off. The worst time to pitch about the event is after it happened. A retiring long-time Executive Director. Start with a headline that summarizes your news.

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Story News Press Local 122

Connection Cafe

JANUARY 4, 2016

Major (and mega) gifts will continue to make the headlines, as will donors making choices for how to give back in new ways that push the limits of traditional philanthropy (aka both donor advised funds and Zuckerburg’s LLC). It might be cold outside, but this is the perfect time to get a jumpstart on spring cleaning for your database.

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Fundraising Blackbaud Philanthropy Analytics 20

CauseVox

MAY 11, 2021

The only true currency on social media is trust and attention, and the only way to get it is through valuable communication that is craved – that people would miss if it went away. Grab Attention. As a general rule, social media algorithms prioritize posts and tweets that receive a lot of discussion, engagement, and attention.

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Social Media Community Build Media 102

Nonprofits Source

NOVEMBER 3, 2017

The time has finally come to demystify Search Engine Optimization ( SEO) for nonprofits. Over the years these terms have evolved to fit the adoption of new marketing channels. One nonprofit used online channels to surpass their year-end fundraising goals. Use multimedia to engage and retain visitor attention.

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Beginner Digital Marketing Guide 91

Get Fully Funded

AUGUST 1, 2022

But hey, I’m sure you’ve opted out from things that just no longer captured your attention. It’s tempting to share several stories, but keep in mind that people have the attention of a goldfish (about 7 seconds) and they just won’t read a lot. Include your most popular social media channels at the bottom of your newsletter.

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Newsletter email Create Template 124

M+R

JANUARY 5, 2024

Read time: 5 minutes Waking up on New Year’s Day is for two things: taking stock of whether you already regret your new year’s resolutions, and immediately refreshing your end of year fundraising data to see if anyone gave that final gift at midnight on 12/31. I f you don’t have an SMS program it’s probably time to start!

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Qgiv

MAY 11, 2021

Nonprofits see it as a poor investment of time because they haven’t been able to succeed in the past. Let’s break down a few terms before we keep going: Impressions: total number of times people viewed your ad Clicks: total number of times people clicked on your ad Maximum bid: total amount you’re willing to spend for 1 click.

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Google Grant Headline Rate 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research. The Content Marketing Institute (CMI) and Blackbaud have released the findings from a first-time study that shows how nonprofit professionals in North America approach content marketing.

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Studies Research Trend North America 119

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! 2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. When you’re planning your fundraising strategies , consider how your emails channels may be affecting offline campaigns. 1 How Many Email Platforms Do You Use?

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email Marketing Strategy Fundraising 89

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

" So, does it make sense to roll your own network to appeal to those 85% of existing donors who do not participate on social networking sites, but may be engaged with the organization through other channels like email, face-to-face, or web site forums? It still requires a lot of attention, staff time, management and promotion."

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Social Network Nptech Tag Network 50

Nonprofits Source

SEPTEMBER 8, 2017

The average one-time email gift is $87 ! 2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. When you’re planning your fundraising strategies , consider how your emails channels may be affecting offline campaigns. Is your audience most receptive to certain headlines or promotional offers?

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email Marketing Strategy Fundraising 45

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2014

As our attention fragments and more and more of us are reading content on mobile devices, content creators are finding that the best way to engage audiences is with shorter, bite-sized chunks of content known as “Micro Content.” has published this really useful and free e-book on Micro Content. What is micro content anyway?

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Content Arts Headline Map 106

Bloomerang

SEPTEMBER 12, 2021

And we’re going to save time at the end for Q&A. So I don’t want to take any time away from, Jesse. I’ll reference this a couple more times throughout. We saw a nonprofit in cancer care raising, you know, almost three times more at their annual event because they did these four simple steps.

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Results Video Donation Fundraising 82

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

In a social media world, anyone can become a philanthropist for a charity, whether they have been in the organization’s database for years or whether they’ve just connected with the organization for the first time. Social channels are also used to continue to cultivate and engage with the donor to retain them. And everyday until….

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Connection Cafe

APRIL 13, 2018

Multichannel fundraising can take place across a variety of communication channels , commonly categorized as online and offline. Ensure you capture your reader’s attention early. Your school’s direct mail should be designed so it grabs readers’ attention and convinces them to give. Ask for specific amounts.

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Whole Whale

JUNE 5, 2020

Note, Super chat is only available to channels that have monetization and are over the age of 18, in eligible locations. This event was headlined by a collection of awesome comedians who came together to produce a massive telethon that was ultimately able to raise thousands of dollars. It’s a win-win-win for a great cause!

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Ideas Fundraising Online Virtual 95

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

Maine Health Access Foundation did an experiment on Facebook , including it in its channel to promote a funding opportunity but also posted the initial letters of inquiry on their Facebook page to get feedback. And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra.

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Measure Fund Impact Minnesota 96

Have Fun - Do Good

NOVEMBER 17, 2010

I wanted to go out and experience the world, so I went at nineteen years old to the Amazon in Ecuador and ended up working with indigenous women who were struggling because there had been a oil contamination (four times Exxon Valdez) on their traditional lands. We unite those voices to accelerate change.

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Voice Global Journal Saudi Arabia 69

Connection Cafe

DECEMBER 22, 2013

So, it’s time to get in front of this group. Use email to communicate the success and importance of donor support, and give them reason to give again next time. On the NTEN blog, Lauren Giardin says it’s time to Take Charge of Your Editorial Process as Air Traffic Control. Have you ever thought about it? You should.

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Story Nonprofit Social Media Content 54

Nonprofits Source

AUGUST 31, 2022

The site should capture users’ attention to keep them on the page and provide information that helps the organization meet its goals. Consider choosing this layout for your nonprofit web design if: You don’t have the time or resources to create a separate mobile-friendly website. Responsive design layout. Dynamic website layout.

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