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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. Image courtesy of Info Trust LLC. You’re not alone.

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[DATA] 11 Must-Know Stats About Online Fundraising

Nonprofit Tech for Good

8) 67% of nonprofits use a Customer Relationship Management (CRM) software to track donations and manage communications with supporters and donors. See Also: [DATA] 11 Must-Know Stats About Nonprofit Websites. DATA] 11 Must-Know Stats About How Nonprofits Use Email. Of those: 70% send automatic donation receipts via email.

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39 Social Media Stats from the 2019 Global NGO Technology Report

Nonprofit Tech for Good

The stats below represent 5,721 organizations from 160 countries. In addition to social media stats, the report also provides data for how organizations use web and email communications, online fundraising tools, productivity software, and emerging technology trends.

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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

A UTM code is a portion of text added to the end of a URL that enables you to track visits to that URL. Of those, their 2021 budget for social media ads: 46%: Increased. 38%: Stayed the same as their 2020 budget. 16%: Decreased. 47%: Instagram. 17%: Twitter. 16%: LinkedIn Page. 8%: YouTube. 6%: WhatsApp. 1%: Snapchat. 0%: TikTok and Twitch.

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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). Make sure you are tracking your “unique visitors&# to your organization’s website from month-to-month. Website Traffic. I was wrong.

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7 Strong Stats About The Next Generation Of Donors

TechImpact

” Here are 10 stats to help you appeal to the next generation of givers. Nonprofit leaders, make learning more about the younger generation a priority–track the giving habits, positive interactions, and social culture this group enjoys in your CRM system and really hone into their habits. Image courtesy of Griffins.

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12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness

Nonprofit Tech for Good

However, as LinkedIn, Blogger and Myspace all celebrate their 10-year anniversary this year, nonprofits have now had a decade to study and experiment with social media and create systems for successfully launching and tracking the value of their social media campaigns.