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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Consumers ranked video as their favorite form of content from brands.

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6 Video Marketing Tips For Nonprofits

NonProfit Hub

Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot, 90% of users make decisions based somewhat on videos, and 92% of viewers on mobile platforms share video with others. Storyboard It Out. Firstly, why are you making it?

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Video Storytelling Made Easy with Adobe Spark

Tech Soup

An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos. In all cases, video stories are most memorable when they have a core message — a "so what" moment. A few strong pieces of copy can help your video shine. Who Am I Talking To?

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How to Create a Giving Tuesday Video

Qgiv

Nonprofits have been using videos to fundraise for a long time now. Did you know that 57% of people who watch a nonprofit video go on to give? Which is why it’s important to create Giving Tuesday videos. Get started on your Giving Tuesday videos by following the tips below. Storyboard. What’s the video’s purpose?

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NTEN and SalesForce Screencast: Learnings About the Interview/Documentary Approach

Beth's Blog: How Nonprofits Can Use Social Media

However, the idea of editing a long file in Camtasia does not sound appealing to me.). So that left me with a few hours of video and audio to edit and that's too much to do in Camtasia. I got enough information to put together an outline and rough storyboard So, I had the overall structure for the 15 minute screencast.

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Join Our 2016 Digital Storytelling Challenge!

Tech Soup

Our partner See3 has announced the winner of the 2016 GoDooder Video Awards. TechSoup's storytelling campaign will have four prizes: Best Nonprofit Video, Best Nonprofit Photography, Audience Choice Award, and Best Story of Tomorrow Award. Want to see inspiring examples? Check out the moving, powerful stories that were submitted.

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Build Your Storymaking Skills with Free Events and Webinars

Tech Soup

Topics include the latest storytelling tools, fundraising strategies, and a video 101 seminar. Saint Paul, Minnesota: Video and Photography 101. Mukono, Uganda: How to Create a Simple Video Story to Advocate for a Community Concern. Looking for inspiration or hands-on help with your digital storytelling? Thursday, March 31.