NetWits

OCTOBER 18, 2011

we LOVE some social media for nonprofits at NetWits Think Tank. A few interesting facts … 92% of the top 50 nonprofits have at least 1 social media presence on their homepage. A few interesting facts … 92% of the top 50 nonprofits have at least 1 social media presence on their homepage.

Social Media 274

Social Media Media Social Nonprofit 274

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

Social Media 263

Social Media Social Media Tech 263

NetWits

APRIL 3, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out — despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks. Tweet It!].

Social Network 279

Social Network Benchmark Network Report 279

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012.

Social Media 242

Social Media Media Social Social Network 242

Nonprofit Tech for Good

SEPTEMBER 14, 2014

It’s estimated that by late 2014 or early 2015 the majority of adults will get their information from social networks rather than search engines and that social networks will become the primary source of referral traffic to your website and blog. The effective use of social networks is a skill not to be underestimated.

Social Network 271

Social Network Content Network Practice 271

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. Twitter is not for every nonprofit. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset.

Twitter 346

Twitter Practice Nonprofit Social Media 346

Nonprofit Tech for Good

MAY 18, 2014

The amount of time that a nonprofit can invest in mobile and social media depends on capacity. Mobile and social media are powerful, but when implemented on a small scale, the power is overshadowed by other more traditional online campaigns. The argument against doing this is that budgets are too tight and inflexible.

Social Media 259

Social Media Mobile Media Social 259

TechImpact

AUGUST 30, 2013

Social media: 56% of people donated to an organization because they read a story via social media. 59% of people donate after becoming a follower of a nonprofit’s social network. Nonprofits saw a 264% growth in Twitter followers in 2012. Nonprofits saw a 264% growth in Twitter followers in 2012.

Social Media 267

Social Media Stats Media Social 267

Nonprofit Tech for Good

APRIL 7, 2011

To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage. 2) Embed Twitter and Facebook widgets into your homepage.

Social Media 238

Social Media Integration Websites Media 238

Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

Social Media 265

Social Media Media Social Management 265

TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Here are 5 changes that social media experienced in 2013 that your nonprofit may have missed according to Resource Media. Twitter pics gets an upgrade. Pinterest renaissance.

Social Media 263

Social Media Media Social Nonprofit 263

Nonprofit Tech for Good

SEPTEMBER 19, 2017

Social media changes so frequently that unless your NGO has a full-time social media manager who has the time to consistently research and adopt emerging trends, odds are your NGO is using social media in ways that are no longer effective. It was the final presentation of the social media excellence webinar.

NGO 228

NGO Social Media Media Social 228

TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. But what social platform are they on the most? But what social platform are they on the most?

Social Media 250

Social Media Stats Audience Media 250

Nonprofit Tech for Good

SEPTEMBER 13, 2011

The following is an excerpt from the newly released Social Media for Social Good: A How-To Guide for Nonprofits and was published in the September 2011 edition of Fundraising Success Magazine (@ frsuccess ). 11 Qualities of an Effective Social Media Manager. new media manager, digital marketing manager, etc.)

Social Media 275

Social Media Media Effective Social 275

Nonprofit Tech for Good

OCTOBER 22, 2020

2) Move beyond social posting to targeted social advertising. In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page.

Social Media 354

Social Media Donor Social Media 354

Nonprofit Tech for Good

NOVEMBER 8, 2016

For nonprofits to succeed on social media, they have to be good at social media and that requires a clear understanding of how, when, and why individuals engage with nonprofits on social media. It was the final presentation of the social media strategies webinar. Craft a content strategy.

Social Media 254

Social Media Media Strategy Donor 254

NetWits

JULY 6, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? Twitter has more than 16 million users, and 42.3 Google recently made a big social medial play by introducing Google+. Twitter is different than Facebook, and Facebook is different than LinkedIn.

Social Media 273

Social Media Social Site Media 273

Nonprofit Tech for Good

MAY 3, 2011

Based on more than 15 years of experience in nonprofit communications and 15,000+ hours spent utilizing social and mobile media, Social Media for Social Good: A How-To Guide for Nonprofits, written by Heather Mansfield , is a comprehensive 270-page hardcover book packed with more than 100 best practices covering Web 1.0,

Social Media 273

Social Media Social Media Guide 273

NetWits

JULY 10, 2012

Top 5 Social Media Tactics Every School Should Implement. 1) Stick to 3 Platforms - Blog / Facebook / Twitter. First off, your school should have a blog that’s the center of your social media strategy. Remember, great content is the key to successful social media. Stick to Facebook and Twitter.

Social Media 251

Social Media Media Social Slides 251

NetWits

JANUARY 11, 2011

Ten years ago there was no Facebook, Twitter or YouTube. But now over 300 million people log-in to Facebook daily, Twitter supports over 50 million tweets per day, and 2 billion videos are watched every day on YouTube. Social media for social good is grassroots organizing, fundraising and impact in the digital world.

Social Media 272

Social Media Social Media Site 272

TechImpact

OCTOBER 6, 2014

One of the most attractive things about social media marketing is how measurable it. Want to know how many clicks your Twitter feed gets on Mondays vs Wednesdays? While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them.

Social Media 246

Social Media Analytics Track Media 246

Nonprofit Tech for Good

MAY 24, 2014

Now a decade into the Social Web, mathematicians and social scientists have had ample time to study how, when, and why online individuals engage with brands on social networks such as Facebook, Twitter, and Instagram. Create visual content to optimize your presence on social networks.

Social Media 222

Social Media Media Social Tips 222

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Now entering its sixth year, #GivingTuesday is a global day of giving fueled by the power of social media. Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Best Practice #2: Design Visual Content.

Social Media 251

Social Media Practice Media Social 251

Nonprofit Tech for Good

MARCH 27, 2013

Nonprofits that have the capacity to be early adopters have learned that early adoption in and of itself is a wise social media strategy. For example, the National Wildlife Federation was an early adopter of Google+ and now they have more followers on Google+ than on Facebook and Twitter combined.

Social Network 221

Social Network Adopt Network Social 221

Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. Special Olympics :: specialolympics.org.

Social Media 228

Social Media Media Social Nonprofit 228

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

Social Media 235

Social Media Media Social Nonprofit 235

Nonprofit Tech for Good

APRIL 18, 2017

Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology.

Social Media 254

Social Media Stats Mobile Media 254

Zen and the Art of Nonprofit Technology

MAY 17, 2011

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books.

Social Media 211

Social Media Media Social Nptech 211

NetWits

JUNE 23, 2011

Guest post by my friend Geoff Livingston, author of Welcome to the Fifth Estate a new book focused on creating and sustain a winning social media strategy. Why is it that we don’t discuss long-term success with social media? It is time to look at long-term success with social media. The Big Question.

Social Media 219

Social Media Media Social Chapter 219

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits.

Social Media 261

Social Media Social Media Chapter 261

NetWits

JULY 14, 2011

This is a follow-up post to yesterday’s “ 10 Ways Your Nonprofit Can Use Twitter ,&# in which we talked about some of the many ways nonprofit can use social media networks, such as Twitter , as a communications vehicle to support their organization’s larger goals. 1 – Chris Tuttle.

Twitter 259

Twitter San Diego Tips Kansas City 259

Nonprofit Tech for Good

DECEMBER 28, 2010

Title: Director of Emerging Media. Twitter: @ HumaneSociety , @ cariegrls. What was the very first social media tool your organization utilized, and when? I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing?

United States 233

United States Social Media Media Interview 233

Amy Sample Ward

MARCH 4, 2012

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. When it comes to creating great content, there are four important elements, especially with social media, as you can see in the image at the top of this post. Creating Buzz.

Social Network 228

Social Network Volunteer Network Social 228

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. It was the optimal time for early adoption of social media by nonprofits, and it’s no coincidence that the nonprofits that embraced these new tools in 2006 through 2008 are today the most successful nonprofits on the Social Web.

Social Media 240

Social Media Media Social Stats 240

Nonprofit Tech for Good

OCTOBER 22, 2012

On the day that I submitted the final manuscript of Social Media for Social Good: A How-To Guide for Nonprofits to McGraw-Hill, Facebook launched Timeline for Pages. here are 22 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits : 1. The Social Web, and Web 3.0:

Social Media 251

Social Media Social Media Chapter 251

Nonprofit Tech for Good

JULY 3, 2012

We’re almost a decade into using social media and yet one of the most striking realities when I give in-person social media trainings is the wide variety of experience of the nonprofits in the room. The spectrum of expertise and passion for social media swings wide.

Social Media 201

Social Media Media Social Nonprofit 201

Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. That said, here are five ways to do so using social media: 1) Blog, blog, blog!

Newsletter 244

Newsletter Social Media Social Media 244