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Mastering Social Networking as a Volunteer

Amy Sample Ward

Your tools are defined both by the goal of what you want to do, but also by the people – are they tools that that audience uses and likes? Similarly, the content is defined by the goal, but also by the tools at your disposal and the people who will consume it. Here are some Twitter-specific tools: Twitalyzer.

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Social Media, Nonprofits, and the Role of Individuals

Amy Sample Ward

My presentation includes some brief highlights from research done in the US and the UK around social media use by nonprofit organizations (including the Nonprofit Social Networking Survey and the eCampaigning Report ). You can view the slides below or view the PDF w/ Speaker Notes for more information about the slides.

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Top 5 Social Media Tactics Every School Should Implement

NetWits

Here’s how some of the top educational institutions are using Facebook to engage, inspire and build lasting relationships with their students and their families ( Includes slides below ). Top 5 Social Media Tactics Every School Should Implement. View and download the slides here. Stick to Facebook and Twitter.

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Twitter for Nonprofits: Presentation for the 140-Character Mission event

Amy Sample Ward

Instead, I’m going to be presenting by proxy: the wonderful and talented John Haydon will be walking you through my slides. About the event: Already Twitter, Facebook, and the rest are revolutionizing the business and marketing of social impact. I was going to be presenting live via video but the time difference is just too much.

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The Big 3: SEO, Email and Social

NetWits

First, use the Google AdWords keyword research tool to do some analysis for words and phrases you’d like to rank highly for in search results. This tool will crawl and evaluate your website for a lot of the key elements you should be monitoring. Do you create educational material? Do you put on local activities?

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

It’s important to note that the time requirements for each tool are fluid and are always changing from week to week, but the estimates do provide a framework that will help you draft a realistic social media manager job description and decide what social media tools your nonprofit can utilize based on your capacity.

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6 Nonprofit Technology Takeaways and One Killer Find from #12NTC

NetWits

Don’t let it go to pot because of all your focus on social media or mobile. 4) Strategy, Not Tools (Duh!). In a lot of conversations and sessions you could tell there was a focus on being strategic rather than play with new tools or figuring out how to place a ReTweet button on your website. Check out the slides here.