Nonprofit Tech for Good

AUGUST 27, 2012

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. Many nonprofit professionals are overwhelmed by the all choices – and as the Mobile Web and related start-ups continue to grow, prepare to be mind-boggled by all the new technology options available to your nonprofit in coming years.

Web 265

Web Tools Free Nonprofit 265

Nonprofit Tech for Good

MARCH 24, 2011

They are simply tools that can result in high ROI for your nonprofit, but only if the person sharing Status Updates, Twittering, and Checking-in on behalf of your nonprofit has the right skills, experience and training to make social media produce results. Fresh content drives the Social Web. The Mobile Web is here.

Social Media 275

Social Media Skills Media Management 275

Nonprofit Tech for Good

JUNE 21, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

Social Media 253

Social Media Media Honolulu San Francisco 253

The Next Web

OCTOBER 26, 2014

Within your competition lies valuable intelligence you can use to boost your company’s ROI. So how does exploiting your competitors increase your ROI? This story continues at The Next Web. Your competition’s successes show you what works. In the same way, your competition’s failures show you what doesn’t.

ROI 138

ROI Analysis Web Practice 138

Amy Sample Ward

MARCH 2, 2009

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Given the answers to 1-4 of our example, some of the metrics we could use to measure our success and ROI include: volunteer participation, online “chatter,&# and program growth.

ROI 135

ROI Case Study Metrics Volunteer 135

Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

Social Media 245

Social Media Media Social Free 245

The Next Web

MARCH 23, 2014

Yes, I’ll tell you about Return on Investments (ROI) all you want, but truly, community has much bigger ambitions. This story continues at The Next Web. Sarah Judd Welch is the founder & head of community design + BD at Loyal where she designs communities for startups, brands, and Fortune 100s.

ROI 146

ROI Community Social Media Analysis 146

The Next Web

JULY 31, 2014

This story continues at The Next Web. The post 10 cash-strapped PR strategies you can adopt to improve ROI by tenfold appeared first on The Next Web. I’ve also got Bitrix24 into Forbes, VentureBeat, ReadWrite, PCWorld, PCMag, TechRepublic, CIO, ITWorld and 200+. Entrepreneur Social Media'

ROI 146

ROI Adopt Strategy Social Media 146

Nonprofit Tech for Good

APRIL 8, 2012

Sponsored by Microsoft Corporate Citizenship and presented by Heather Mansfield of Nonprofit Tech 2.0 , attendees will gain practical knowledge about how to successfully integrate your nonprofit’s Web 1.0 campaigns in order to maximize ROI (Return on Investment). The webinar begins with defining Web 1.0

Social Media 269

Social Media Asia Library Media 269

NTEN

JANUARY 16, 2013

You cannot develop an ROI model for any part of your web presence without going directly back to your mission. Return on Investment (ROI) for web projects has come to the forefront. It all can be measured, and if you are reading this, chances are you are one of those people doing the measuring.

ROI 89

ROI Web Measure Campaign 89

Nonprofit Tech for Good

JULY 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0,

Social Media 279

Social Media Social Media Nonprofit 279

The Next Web

MARCH 2, 2014

To measure the return on investment – or ROI – of your SEO campaigns, utilize the information aggregated from Positionly and Google Analytics to pull through the data and analyze patterns in traffic, increases in links, sustainable traffic and above all, increases in revenue. How is your company measuring the ROI of your SEO campaigns?

ROI 159

ROI Measure Websites Analytics 159

.orgSource

APRIL 6, 2021

The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. But membership dues, product sales, and web analytics are sinking deeper into quicksand. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult.

Consultant 251

Consultant ROI Analytics Conference 251

See3

JULY 1, 2010

Now everyone is asking us how to measure video Return on Investment (ROI). Video ROI is a topic we think a lot about at See3 and, unfortunately, there isn’t a simple answer or one that fits every organization. Tags: Nonprofits Video Web Tech. It used to be that everyone was asking us for a “viral” video. Generally, we [.].

ROI 105

ROI Video Evaluation Question 105

Nonprofit Tech for Good

DECEMBER 2, 2012

The Social Web has dramatically changed how non-governmental organizations communicate with supporters, donors and volunteers. Many organizations are making simple mistakes that are draining their social media Return on Investment (ROI) – the good news, however, is that these mistakes can be easily fixed. The Broadcast Web), Web 2.0 (The

Social Media 208

Social Media Asia Media Practice 208

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). No one is immune to making mistakes on the Social Web. We’re now ten years into the Social Web.

Social Media 279

Social Media Train Training Media 279

Nonprofit Tech for Good

MARCH 13, 2013

Topics include understanding how much time social media requires, how to track return on investment (ROI), and how to craft a social media policy for your nonprofit. This webinar will demonstrate how nonprofits can implement a successful social media strategy in eleven steps.

Social Media 275

Social Media Media Social Strategy 275

.orgSource

MARCH 31, 2021

The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. But membership dues, product sales, and web analytics are sinking deeper into quicksand. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult.

Consultant 221

Consultant ROI Analytics Conference 221

Amy Sample Ward

NOVEMBER 11, 2012

I come across so many great conversations, ideas, and resources all over the web every day. ROI: How Infographics Can Help Your Business [Infographic] | Social Media Today – "With the infographic craze in full-swing, you might ask: Are infographics just a pretty way of displaying data, or will they actually benefit my business?

Web 137

Web Social Media ROI Bookmarking 137

Nonprofit Tech for Good

MARCH 9, 2011

If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal. Ninety percent of your nonprofit’s success on Facebook is dependent upon the Admin who manages your Facebook Page.

Voice 276

Voice Facebook Nonprofit Org 276

Nonprofit Tech for Good

JUNE 8, 2011

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. On the Web where people are inundated all day long with lengthy text and messages, a visually compelling slideshow can be a welcome respite from information overload.

Social Media 279

Social Media Media Social Nonprofit 279

Forum One

APRIL 27, 2023

But understanding the true components and possibilities of a digital initiative can reveal efficiencies that save time and effort, providing a return on investment (ROI) far greater than anticipated. Eliminate time-consuming tasks with process integration ROI: Staff time and frustration are saved when automated processes work.

ROI 95

ROI Digital Strategy Template 95

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn is a powerhouse in ROI. All nonprofits should also experiment with Twitter.

Social Media 257

Social Media Media Social Nonprofit 257

Amy Sample Ward

AUGUST 23, 2011

I come across so many great conversations, ideas, and resources all over the web every day. Mozilla Hacks – the Web developer blog – Really excited by projects that help close gaps, provide accessibility, and increase portability of all things webby. Introducing WebAPI ?

Web 135

Web Map New York City Library 135

Nonprofit Tech for Good

JULY 9, 2012

Whether you call she or he a social media manager, a new media manager, or a digital media manager , there’s no doubt that if your nonprofit wants to be successful on the Social Web, then nonprofit executive staff and board need to begin to seriously consider allocating funds to a social media manager position. It’s not the tools.

Social Media 277

Social Media Media Social Management 277

Nonprofit Tech for Good

OCTOBER 22, 2012

Introduction :: Integrating Web 1.0, and Web 3.0. Replace the “Web 1.0: The Static Web” with “Web 1.0: The Broadcast Web.” ” Social Media for Social Good is written as a how-to, step-by-step strategic plan for nonprofits in three parts: Web 1.0: The Static Web, Web 2.0:

Social Media 269

Social Media Social Media Chapter 269

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. Introduction :: Integrating Web 1.0, and Web 3.0. Replace the “Web 1.0: The Static Web” with “Web 1.0:

Social Media 275

Social Media Social Media Chapter 275

Nonprofit Tech for Good

DECEMBER 13, 2010

For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The last thing we do is measure our market share in the social media space.

Social Media 215

Social Media Conservancy Media Interview 215

Nonprofit Tech for Good

AUGUST 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0,

Social Media 227

Social Media Africa India Europe 227

Nonprofit Tech for Good

APRIL 7, 2011

Integrating your nonprofit’s Web 1.0 Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. campaigns is essential for success in online communications and fundraising.

Social Media 259

Social Media Integration Websites Media 259

Nonprofit Tech for Good

JULY 22, 2011

Based upon her book Social Media for Social Good: A How-To Guide for Nonprofits , the training will present a comprehensive step-by-step strategy for integrating your Web 1.0, campaigns in order to maximize ROI (Return on Investment).

Social Media 192

Social Media New York Train Training 192

Amy Sample Ward

FEBRUARY 23, 2010

I come across so many great conversations, ideas, and resources all over the web every day. Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media.

Web 108

Web ROI Social Media Bookmarking 108

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. How's that for ROI? It's the same bet that we made when we set up our first web site in the 90s.

ROI 94

ROI Facebook Social Media Advocacy 94

NetWits

DECEMBER 21, 2010

As the web becomes more and more social you’ve probably noticed that it’s easy to get sucked into the black hole known as social engagement – using social media with no idea where you’re headed. But we’ve got to start thinking about how to set ROI objectives that we can track and measure our success by.

Social Media 247

Social Media Metrics Profit Track 247

Towards Data Science

FEBRUARY 2, 2024

Learn how to calculate your data team’s return with the Data ROI Pyramid. Today, maximizing and measuring data team ROI is near the top of every data leader’s agenda. Most data team ROI formulas focus on some version of the following calculation: Lift / investment = ROI. Calculating data ROI Image by author.

ROI 98

ROI Measure Data Team 98

Nonprofit Tech for Good

JANUARY 14, 2013

We’re now 10 years into the Social Web. One of the biggest downsides for me personally from being connected to the Social Web 50-70 hours a week is that my brain has a hard time reading for extended periods of time. 10) Track the growth and ROI of your online communities. Blogger and LinkedIn both launched in 2003.

Social Media 255

Social Media Media Social Management 255

Nonprofit Tech for Good

FEBRUARY 14, 2019

The key, though, is doing it in a way that delivers maximum ROI. The very first step before you even open Ads Manager is to have your web developer set up a conversion event that’s triggered when someone makes a donation on your website. After your web guru gives the green light, open up Ads Manager and create a new campaign.

Facebook 254

Facebook Fundraising ROI Metrics 254