Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. As a result, your nonprofit’s financial health often depends on your ability to recoup that investment through a successful marketing strategy that brings in ticket sales and donations. These recommendations include: 1. Prepare ahead of time. Automate your marketing.

ROI 81

ROI Strategy Marketing Social Media 81

Nimble AMS

DECEMBER 18, 2024

When was the last time your association considered its pricing strategy? As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products.

Associations 103

Associations Adopt Registration Tips 103

NonProfit Hub

APRIL 8, 2025

Big Results for Small Nonprofits: 5 Fundraising Strategies Your nonprofit may not have the same resources, well-established donor base, or strong brand recognition as many larger, more long-standing organizations. Lets explore five budget-friendly fundraising strategies that can drive significant results for your nonprofit.

Results 55

Results Strategy Fundraising Nonprofit 55

sgEngage

APRIL 4, 2023

As more nonprofits prioritize improving or launching their text messaging program this year, here are four ways nonprofits can drive higher ROI from texting. Include fundraising texts closer to campaign deadlines, whether that’s a Giving Day , late December or another timely campaign to increase ROI.

ROI 98

ROI Nonprofit Channel Donor 98

Nonprofits Source

APRIL 1, 2025

Nonprofits still need more durable, privacy-conscious ways to incorporate data into their marketing strategies. This guide will provide tips for how your organization can develop a robust data marketing strategy that allows you to reach your target audience and fulfill your mission without compromising supporter data privacy.

Strategy 52

Strategy Data Marketing Build 52

TechImpact

OCTOBER 2, 2014

According to a recent study conducted by Blackbaud , only 25% of nonprofits have a defined content marketing strategy, and only 26% of respondents would rate themselves as conducting an effective content marketing strategy. Email marketing ROI is around 4,300%. 50% of the ROI of a pin can happens after 2.5

Stats 226

Stats Content Marketing Change 226

sgEngage

NOVEMBER 20, 2024

Finance plays a crucial role in building a sustainable and scalable funding strategy. By actively bringing together different departments and leading discussions around revenue diversification, you can set measurable goals, evaluate the ROI of each funding source, and make informed decisions about where to invest time and resources.

Professional 98

Professional Fund Model Build 98

sgEngage

AUGUST 8, 2022

ROI is usually shown as a percentage calculated by dividing the net profit or loss by the initial cost. Often, in fundraising, people would like to know the ROI of various ways of raising money. What’s the ROI, for example, of your annual gala? Capital Campaigns and ROI. How do you determine your capital campaign’s ROI?

ROI 96

ROI Campaign Gift Fundraising 96

AccelEvents

AUGUST 16, 2021

At each hybrid event, event planners can take advantage of some critical features in order to boost ROI before, during, and after the event takes place. With some planners, event organizers can actually set up multiple levels of event management to truly maximize your hybrid event’s ROI. . Use Sophisticated Event Technology.

ROI 98

ROI Sponsor Badge Virtual 98

Bloomerang

JUNE 14, 2021

They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. What kind of digital touchpoints did you incorporate into your development strategies? These are all great adaptive strategies, but now what? . Pillar #1—No Longer Optional: Your Nonprofit Digital Strategy in 2021 and Beyond.

Digital 134

Digital Strategy Nonprofit Donor 134

Saleforce Nonprofit

JUNE 22, 2021

Innovative colleges and universities, including USC , Stanford, Purdue, Rutgers, Michigan State, UPenn, and Notre Dame have recently implemented the Salesforce platform to help modernize their fundraising, personalize engagement, and conduct AI-powered research and reporting to inform strategy and measure ROI. About the Author.

ROI 101

ROI University Education Fundraising 101

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The key, though, is doing it in a way that delivers maximum ROI. This should generate enough data to give you a good sense of your cost per action and ROI. Return on Ad Spend (ROAS) measures ROI.

Facebook 254

Facebook Fundraising ROI Metrics 254

TechCrunch

DECEMBER 19, 2022

Content governance systems take the key elements of a style guide and content strategy and turn them into even more thorough, usable and holistic frameworks for your entire company. It goes beyond strategy, using AI and NLP to generate actionable advice on how to improve content. This makes measuring ROI tricky.

ROI 93

ROI Content Government System 93

Nimble AMS

FEBRUARY 24, 2023

We’re here to help you improve your events and enhance your member experience with three event survey strategies. Another strategy to help you analyze your data is to apply a numerical value to your survey results. To learn more ways to improve your association’s events, watch our on-demand webinar today: For the love of events ROI.

Survey 134

Survey Associations Action Strategy 134

Towards Data Science

FEBRUARY 2, 2024

Learn how to calculate your data team’s return with the Data ROI Pyramid. Today, maximizing and measuring data team ROI is near the top of every data leader’s agenda. Most data team ROI formulas focus on some version of the following calculation: Lift / investment = ROI. Calculating data ROI Image by author.

ROI 98

ROI Measure Data Team 98

Nonprofit Tech for Good

DECEMBER 3, 2020

Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. Those nonprofits that embrace a comprehensive Messenger strategy now are those best positioned to raise the most money through a Messenger Donate button.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Bloomerang

AUGUST 23, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering an analytic approach to strategy and planning. In this post, I’ll explore the final strategy. I have to begin with the famous quote attributed to Peter Drucker: “ Culture eats strategy for breakfast. ”.

Philanthropy 139

Philanthropy Culture Adopt Strategy 139

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). If all your tweets are marketing or fundraising focused, then your are hampering your ROI. Google, etc.

Social Media 279

Social Media Train Training Media 279

Bloomerang

JUNE 21, 2022

While there are several answers to this question, getting a return on your investment (ROI) really starts with two key things: new donor retention and second gift conversions. If so, you’re probably dedicating your time and resources to the fundraising strategies designed to attract those donors.

Donor 122

Donor Strategy Create Gift 122

The Modern Nonprofit

FEBRUARY 4, 2025

Tracking the right metrics helps you understand your impact, refine your strategies, and maximize your resources. Why Metrics Matter for Your Nonprofit Measure Success Metrics reveal whether your fundraising campaigns and strategies are achieving the goals youve set. They show you whats working and where you can improve.

Metrics 52

Metrics Track Fundraising Nonprofit 52

Nonprofit Tech for Good

APRIL 17, 2021

To identify your stewardship strategies, first, consider your current state of affairs. Adjust strategy and offerings that demonstrate your understanding and action to build greater value-based partnerships. Perhaps one of the most important tactics of a stewardship strategy is reporting. 3) Reporting Is Everything!

Help 279

Help Tips Retention Nonprofit 279

Association Analytics

MAY 4, 2023

With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more. Many people have good ideas, but using analytics to test the ideas, improve upon them and prove ROI on their efforts will set you apart!

Analytics 321

Analytics Skills Knowledge Associations 321

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. With that, let’s get started.

Strategy 132

Strategy Fundraising Develop Nonprofit 132

Nonprofit Tech for Good

DECEMBER 19, 2022

As a sector, we’ve been addicted to the buzz about social media – and social media itself – for nearly 20 years, but if we take a step back and take a critical look at the big picture of social media, many nonprofits will discover that their return on investment (ROI) from using social media is minimal.

Trend 333

Trend Fundraising Digital Marketing 333

Nonprofit Tech for Good

OCTOBER 14, 2012

As someone who observes thousands of nonprofits on the Social Web each year, let me just say it’s better to spend 90-minutes on a webinar than hours upon hours to trying to figure it out yourself, or worse not knowing about the changes and their effect, and thus wasting your time executing a poor, ROI-less strategy on Facebook.

Facebook 279

Facebook Nonprofit Social Media Gift 279

Nonprofit Tech for Good

APRIL 5, 2021

According to the Open Data Project , of the 89% of nonprofits worldwide that use social media in their digital marketing and fundraising strategy, 75% of those use Instagram. “Link in Bio” Strategy. Tangible ROI from Instagram Stories is elusive. link below ) and pixels to track conversions from your ads.

Practice 363

Practice Nonprofit Social Media Facebook 363

sgEngage

APRIL 4, 2024

Here are three strategies your organization can use to build its capacity to plan for more resources—not fewer—to meet its mission. Analyzing your budget this way also allows you to understand the ROI of each program. The post 3 Strategies to Build Your Organization’s Financial Capacity first appeared on The ENGAGE Blog.

Strategy 118

Strategy Build Program Fund 118

.orgSource

OCTOBER 31, 2023

Kevin Ordonez,orgSource Managing Director of Business Strategy and I are going to explain why that’s a question everyone should be asking. They’ll be joined by Harriet Bogdanowicz, Chief Strategy Officer at the American Planning Association. Sponsored by Nimble AMS We’ve crafted a great educational program, but it’s not delivering ROI.

Sponsor 275

Sponsor Associations Director Retention 275

Nonprofit Tech for Good

JANUARY 20, 2024

You’ll walk away with tools, real-world examples, and strategies to make your next golf event the best one yet. That’s where tech comes in—keeping busy nonprofit event planners organized and on task, streamlining tournament management and execution to save time and effort, and creating opportunities to raise even more money.

Fundraising 187

Fundraising Technology Free Sponsor 187

Fast Company Tech

MARCH 18, 2025

At the same time, marketing teams were facing an uphill battle to prove ROI as new digital marketing opportunities, like the rise of video content marketing and the shift towards mobile, led to changing tactics, and budgets came under more scrutiny. Now, a decade later, human resources teams are facing similar circumstances.

ROI 82

ROI Channel Results Measure 82

Nonprofit Tech for Good

APRIL 14, 2025

AI can automate routine tasks, uncover patterns in donor behavior, and predict trends, enabling organizations to allocate resources more efficiently and personalize engagement strategies. Integrated applications put their data into HubSpots platform using well-defined strategies to support reporting, dashboards, and list-building needs.

Nonprofit 131

Nonprofit Map Donor Integration 131

Greater Giving

DECEMBER 26, 2024

Must-Watch Webinars for Event Planning from Industry Leading Professionals Planning a successful fundraising event requires creativity, strategy, and expert insights. Key Takeaways: The Hype Method : Use a four-part video strategy to create excitement leading up to the event. If you missed them, dont worryweve got you covered.

Fundraising 52

Fundraising Giving Social Media ROI 52

Kindful

JULY 8, 2021

Some fundraising strategies cost more than others, just like some donors cost more than others if they have poor retention rates. . Rated by cost-effectiveness based on the cost to raise a dollar, the two most expensive fundraising strategies are direct mail acquisition and special events. How can it be more profitable? .

Grant 104

Grant Money Strategy Evaluation 104

sgEngage

AUGUST 1, 2024

By doubling down on these proven methods, you can maximize your marketing ROI and ensure that your outreach efforts are both efficient and effective. This data collection strategy will pay off in future events, enabling you to tailor your marketing and outreach efforts more precisely.

Donor 104

Donor Strategy Channel Social Media 104

TechCrunch

NOVEMBER 30, 2021

We succeeded because we secured data through market research and used the data to inform our global strategy. Here are a few key strategies to achieving this kind of international growth. Prioritize international rollout based on ROI. In order to achieve international growth, you need to plan based on ROI estimates.

International 92

International Strategy ROI Research 92

Forum One

MAY 31, 2023

A digital strategy is a clear vision for the future of your organization’s digital ecosystem and a plan to get there. In a rapidly changing world, it’s crucial for organizations to focus on a digital strategy that is rooted in organizational goals, audience needs, and the impact you are hoping to achieve. You’re not alone.

Digital 95

Digital Strategy Chapter Audience 95

Classy

AUGUST 11, 2021

Prioritize Your Time: Take a day to organize your data and set up reports to reference throughout the year to reduce your workload and guide your fundraising strategy. . The post 6 Time-Saving Hacks to Improve Your Fundraising Efficiency and Gain ROI appeared first on Classy. Chicago Police Memorial Foundation.

ROI 109

ROI Fundraising Time Template 109