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Cast Video with Strategy to Create Stellar Communications 

.orgSource

Giving your association’s stories their 15 minutes of fame has never been easier. Video has an immediacy and impact that consistently outpaces other mediums. Some professionals still think of video as a one-off initiative. Vidyard) 93% of marketers say video has helped increase user understanding of their product or service.

Video 221
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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. It can be near impossible to measure the success of a story if you haven’t first thought about what your desired outcomes are and drivers of success.

ROI 67
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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Tell an Emotional Story The Power of Narratives: People connect with stories. Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits. Download our free benefit analysis template and watch a short video that explains how to complete it.

Analytics 169
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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). 3) Upload visual content that tells the story of your organization. Once approved, you’ll be able to add a “Become a Supporter” button to your page and your live video posts. 8) Experiment with Facebook Stories.

Facebook 364
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[ASK AN EXPERT] How To Budget For Major Donor Cultivation And Stewardship?

Bloomerang

I’m thinking impact videos (less formal – low cost), gatherings, impact mailings, cost of donor meetings, etc. For example, if John is most interested in helping seniors, John should get an impact video with the story of a senior his gift will help. Follow up with a brief story-based presentation about your mission.

Donor 98
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Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. 92% value the investment they have made in video. 92% value the investment they have made in video.

Video 139
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Why Your Nonprofit Needs Peer-to-Peer Fundraising (and How to Use It)

Nonprofit Tech for Good

Think of each participant as a mini-influencer, out there telling the story of your cause and galvanizing their followers to donate and participate. That’s a lot of words, so we’ve created the below video that explains how to build and host peer-to-peer campaigns. This video will: .