Nonprofit Tech for Good

MARCH 11, 2022

Below, we’ll show you how to build and incorporate a peer-to-peer campaign and share a few fun ideas to try, but first, we’ll explain what sets this form of social fundraising apart. That’s a lot of words, so we’ve created the below video that explains how to build and host peer-to-peer campaigns.

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Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. Share Stories, Photos, and Videos from Events. Share Stories from the Field.

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Content Ideas Nonprofit Interview 246

Nonprofit Tech for Good

NOVEMBER 21, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Comments and Likes on Facebook and LinkedIn postings, retweets and replies on Twitter, and comments on YouTube videos), (3) increase in fan base on the social networking outlets.

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Cancer Social Media Los Angeles Action 213

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Middle of e-Newsletter: News content that can be shared on Facebook and Twitter. Link to video on the HRW YouTube Channel.

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Newsletter Learning Social Media Social Network 227

Nonprofit Tech for Good

FEBRUARY 8, 2012

Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Define metrics of measurement and create a social media ROI spreadsheet. Add a video or slideshow to your “Thank You” landing page, if applicable. Create and upload videos. Create a “Thank You” video, if applicable.

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Social Media Social Media Tech 259

Nonprofit Tech for Good

AUGUST 1, 2011

The rise of the Social Web in recent years has dramatically changed how your supporters consume and share your nonprofit’s blog content. A fourth must-have (if possible) is to add “ Share “ functionality. Odds are, if your blog has not been redesigned in the last few years, then it’s time to consider a relaunch.

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Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Share breaking news. Share stories, photos, and videos from events.

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Content Ideas Organization New York 224

Nonprofit Tech for Good

MAY 18, 2013

Network for Good now offers mobile-optimized donate pages and donation “Share” functionality. Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 1 :: Network for Good. Upload more photos.

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Social Media Social Chapter Media 258

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. People are much more responsive and likely to share your blog post if its subject matter is related to a breaking news story. Share Stories, Photos, and Videos from Events.

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Content Ideas Interview Nonprofit 224

Nonprofit Tech for Good

FEBRUARY 12, 2020

The time invested in ramping up your campaigns and the content strategy behind it is well worth it in terms of return on investment (ROI). If a subscriber unsubscribes because you sent one too many emails, then they likely were not that interested in supporting your organization. When to send your email campaigns? for our weekly e-newsletter.

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email Practice Marketing Newsletter 363

.orgSource

APRIL 1, 2024

Promote data sharing across the organization, and reward people for effectively using new analytic tools. Mainstream Video Video isn’t new. According to Forbes, 90% of customers say that videos help them decide which product to buy, and 64% say that a video makes them want to buy a product. Take a lesson from QVC.

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Trend Influence Taxonomy China 221

Nonprofit Tech for Good

OCTOBER 22, 2012

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). It’s simply easier to use Twitter’s mobile app to upload and archive photos and videos to Twitter. Chapter 5 :: Producing and Editing Videos.

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Social Media Social Chapter Media 247

Nonprofit Tech for Good

JULY 9, 2012

To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos. can produce significant ROI is a myth. It’s not the tools. Social media is not free!

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Social Media Media Management Social 262

NTEN

MAY 17, 2011

Being new to this, we also had to determine how to measure the return on investment (ROI) of our ad buys, to help guide our efforts in the future. Watch a funny video of a talking dog. for the 785 clicks that turned into 281 conversions: Your actual ROI calculation will depend on the value you put on this conversion.

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ROI Linkedin Online Google 91

Nonprofit Tech for Good

JULY 28, 2013

Knowing basic HTML or using a tool like Live Writer to generate HtML can transform a nonprofit’s ROI (Return on Investment) from using social media. Vine is Twitter’s mobile app that can be used to create and share 6-second videos on Twitter. Wibbitz :: wibbitz.com. VinePeek :: vinepeek.com. Vine :: vine.co.

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Free Mobile Nonprofit Social Media 280

Nonprofit Tech for Good

SEPTEMBER 14, 2010

They will Tweet from location, break news on Facebook, send out group text calls to action, document in real-time photos and videos, and blog report backs live from events as they unfold. Beyond adding your nonprofit on the desktop site, most of the ROI from using Foursquare comes from using it on an iPhone, Android phone, or Blackberry.

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Blackberry Tools Media Management 211

Nonprofit Tech for Good

DECEMBER 27, 2012

This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. Animoto enables users to turn their photos, video clips, and music into videos that can be uploaded to YouTube and shared on the Social Web. Bravo enables brands to capture user-generated videos directly from the Web.

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Web Tools Free Mobile 276

Nonprofit Tech for Good

MARCH 8, 2013

This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. Animoto enables users to turn their photos, video clips, and music into videos that can be uploaded to YouTube and shared on the Social Web. Bravo enables brands to capture user-generated videos directly from the Web.

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Web Tools Free Mobile 262

Nonprofit Tech for Good

JUNE 5, 2014

Track and report success in a Social Media ROI spreadsheet. Add call-to-action overlays to your YouTube videos that link to e-newsletter subscribe page. Select a crowdfunding service that has a modern design, is mobile compatible, and offers social sharing functionality. Budget (Cost of implementing action items).

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Mobile Chapter Fundraising YouTube 203

Nonprofit Tech for Good

JANUARY 30, 2012

This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. This tool turns your smartphone or desktop computer into an audio recorder that allows you to easily share audio messages and podasts with your supporters. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html. Dipity :: dipity.com.

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Fun Resource Mobile Social Media 258

Nonprofit Tech for Good

JANUARY 3, 2012

But first steps first… 11 New Year’s resolutions for nonprofit social media managers: 1) Create a “Thank You” video(s) for your 2012 fundraising campaigns. One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML.

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Social Media Media Management Social 234

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

Note from Beth: I’m planning a year-end campaign for one of my favorite charities and wanted some good tips on incorporating video. Video Can Help Boost Donations in End-Of-The-Year Fundraising by Michael Hoffman. Video Can Help Boost Donations in End-Of-The-Year Fundraising by Michael Hoffman. How big is video online?

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Video El Salvador Donation Fundraising 107

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. SXSW Poetry Slam Slides View more presentations from kanter.

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ROI Social Media Slides Media 77

NTEN

JANUARY 14, 2009

Let's say you create a video with the aim of changing the way Americans think about Muslims. At the end of the video, you ask viewers to sign a petition at your site. How would you measure the ROI of the video? . No: that just measures quantity, the line between your organization and a blog post with your video in it.

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ROI Social Media Media Social 66

Nonprofit Tech for Good

NOVEMBER 28, 2011

Compile stats to share with executive staff. and the world is Facebook; 71 percent of Americans watch online video; Foursquare has surpassed 1 billion check-ins; one in three Americans access the Mobile Web every day; 73 percent of Americans send and receive text messages. VIDEO] Social Media Revolution 2011. Get training.

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Social Media Media Social Stats 236

Nonprofit Tech for Good

JUNE 3, 2012

This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. This tool turns your smartphone or desktop computer into an audio recorder that allows you to easily share audio messages and podasts with your supporters. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html. Dipity :: dipity.com.

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Fun Resource Mobile Social Media 259

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits. I think that is dangerous.

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ROI Results Community Online 66

Nonprofit Tech for Good

MAY 18, 2013

Network for Good now offers mobile-optimized donate pages and donation “Share” functionality. Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 1 :: Network for Good. Upload more photos.

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Social Media Social Chapter Media 207

Forum One

MARCH 12, 2024

We’ll share more after the session and dive into some of the questions we’ll tackle here: Everything’s changing so fast, is everyone already using AI? The post AI for Social Media: Supercharge Your Copy, Images & Videos appeared first on Forum One. If you aren’t attending NTC, don’t worry!

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Social Media Images Video Media 85

Nonprofit Tech for Good

AUGUST 27, 2012

This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. This tool turns your smartphone or desktop computer into an audio recorder that allows you to easily share audio messages and podasts with your supporters. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html. Dipity :: dipity.com.

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Web Tools Free Social Media 241

Nonprofit Tech for Good

JANUARY 17, 2019

There’s no need to be active on all social channels if you don’t get ROI from them. Ideally, it’s good to test tools around scheduling, campaign management, image and video editing to find what works best for your organization. Your success metrics can focus on likes, comments, shares, clicks, and even conversion.

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Calendar Social Media Content Media 275

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data.

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ROI Storytelling Measure Story 67

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." View more presentations from kanter. But it is always a good exercise to make your brain think in a different way.

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ROI Social Media Slides NTEN 50

Socialbrite

OCTOBER 31, 2021

So it’s no surprise that video marketing has become an efficient way to reach your target audience, whether you run campaigns for a nonprofit, cause organization or social enterprise. So, how do you measure your video marketing efforts? Measuring your video marketing. Measuring the engagement of your videos.

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Measure Video Marketing Guide 59

Nonprofit Tech for Good

JUNE 23, 2020

Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program. Donors can leave comments and share the crowdfunding campaign with their networks on social media. A Live Video “Donate” button. 2020 Social Media Size Guide ). Page Fundraisers.

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Practice Online Fundraising Nonprofit 342

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. Ryanne Hodson and Jay Dedman, Video and Storytelling. You must be able to attain ROI. Here's the list: Amy Sample Ward, Building Blocks of Social Media.

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ROI Social Media Reflection Question 50

.orgSource

AUGUST 28, 2023

” Kurtzman believed that thought leaders should help shape the way people think about the world by sharing their ideas and insights and by challenging the status quo. Thought leadership helps bring your audience on a journey of shared understanding and insights, in order to drive toward impactful solutions.

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YouTube Industry Leadership Podcast 221