Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits. and Web 3.0.

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Social Media Social Media Chapter 258

Nonprofit Tech for Good

OCTOBER 22, 2012

On the day that I submitted the final manuscript of Social Media for Social Good: A How-To Guide for Nonprofits to McGraw-Hill, Facebook launched Timeline for Pages. here are 22 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits : 1. The Social Web, and Web 3.0: and Web 3.0.

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Social Media Social Media Chapter 247

Nonprofit Tech for Good

SEPTEMBER 11, 2012

I wrote about it in Social Media for Social Good: A How-To Guide for Nonprofits : Communities begin to grow exponentially when they reach 5,000 members. The larger your communities, the higher your ROI. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. And it’s true.

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Social Web Social Media Nonprofit 243

Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Social Media Media Social Management 263

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Social Nonprofit 232

Zen and the Art of Nonprofit Technology

MAY 17, 2011

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books. I have a confession to make.

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Social Media Media Social Nptech 211

Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

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Social Media Media Social Management 231

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

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Social Media Calendar Content Media 275

sgEngage

DECEMBER 30, 2024

If we continue trying to measure social change by financial criteria alone, well never have a full view of the inputs and processes necessary to create lasting impact. To better understand the shortcomings of for-profit metrics as a true measure of nonprofit success, lets look at how return on investment (ROI) is calculated.

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Measure Organization ROI Ratio 111

Nonprofit Tech for Good

NOVEMBER 21, 2010

Title: Social Media Manager. What was the very first social media tool your organization utilized, and when? What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? Who maintains your social media campaigns? Please summarize your ROI.

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Social Media Cancer Action Network 213

Nonprofit Tech for Good

DECEMBER 13, 2010

What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Facebook and Flickr have been two of the most useful social media sites.

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Social Media Conservancy Media Interview 203

Nonprofit Tech for Good

AUGUST 1, 2011

The rise of the Social Web in recent years has dramatically changed how your supporters consume and share your nonprofit’s blog content. A fourth must-have (if possible) is to add “ Share “ functionality. 11 Nonprofit Websites Designed for the Social Web. Oceana :: oceana.org/blog.

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Web Design Social Nonprofit 197

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. It was the optimal time for early adoption of social media by nonprofits, and it’s no coincidence that the nonprofits that embraced these new tools in 2006 through 2008 are today the most successful nonprofits on the Social Web.

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Social Media Media Social Stats 237

Nonprofit Tech for Good

DECEMBER 5, 2010

What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. What social media tools are you currently utilizing? Who maintains your social media campaigns? Are you tracking Return on Investment (ROI), and how?

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Social Media International Interview Media 208

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits. and Web 3.0.

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Social Media Social Media Chapter 207

The Next Web

MARCH 2, 2014

To measure the return on investment – or ROI – of your SEO campaigns, utilize the information aggregated from Positionly and Google Analytics to pull through the data and analyze patterns in traffic, increases in links, sustainable traffic and above all, increases in revenue. How is your company measuring the ROI of your SEO campaigns?

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ROI Measure Websites Analytics 159

Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Learn basic HTML.

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Social Media Media Social Management 234

Nonprofit Tech for Good

AUGUST 2, 2024

The evolution of golf event-specific technology has elevated the game, making golf event sponsorships even more appealing to businesses looking for high ROI on their marketing or charitable dollars. This immediate visibility provides instant ROI that can be further enhanced by social media and email marketing campaigns.

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Sponsor Tech Social Media ROI 289

NetWits

MARCH 8, 2012

Making Online and Social Fundraising the Focus. The folks running Give to the Max Day: Greater Washington centered all the fundraising efforts online due to the fact that online and social fundraising continue to gain traction while also producing a significantly better ROI when done well. . $1,886,434 dollars raised.

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Social Media Fundraising Online Media 200

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

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Facebook Practice Nonprofit Social Media 364

Amy Sample Ward

FEBRUARY 26, 2012

Fenton just released a terrific guide book focused on actionable metrics: “See, Say, Feel, Do: Social Media Metrics that Matter” It is tempting to imagine social media as its own communications island where Twitter Follower counts are valuable currency that can be exchanged for internal high-fives. What do you think?

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Social Media Metrics Media Social 227

Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. There is also a science to social and mobile media. Social Network Followers. Download Spreadsheet Template ].

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Mobile Track Media Fundraising 185

TechImpact

OCTOBER 2, 2014

And more specifically, to social media and content marketing. Luckily for you, Tech Impact is here to clear up any misconceptions you might have about social media marketing, and help your nonprofit better harness the power of content and social media marketing. Email marketing ROI is around 4,300%. 78 cents each.

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Stats Content Marketing Change 226

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. integration of social media, mobile-optimized donate pages, text-to-give donate pages, and the ability to donate via mobile wallets.

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Newsletter Social Media Nonprofit Social Network 228

The Next Web

DECEMBER 29, 2013

2013 has been quite a year for the startup community and social and technology-related businesses in particular. Clearly, social media (and all the content creation that comes with it) is a hot place to be. If anyone was asking a few years ago what “social media” was, now they’re building whole departments around it.

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Content Social Social Media Storytelling 164

Nonprofit Tech for Good

MAY 7, 2012

in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Thanks to the Social Web, there is no shortage of possible topics for your nonprofit to blog about.

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Content Ideas Nonprofit Social Media 247

Nonprofit Tech for Good

MARCH 11, 2022

This socially responsible group is particularly drawn to inclusive organizations whose clear values align with their own. Below, we’ll show you how to build and incorporate a peer-to-peer campaign and share a few fun ideas to try, but first, we’ll explain what sets this form of social fundraising apart.

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Fundraising Nonprofit Donation Social Media 306

Nonprofit Tech for Good

APRIL 24, 2010

Essentially, nonprofits have been advertising Facebook to untold millions for free helping it become the powerhouse that it is today – the largest, most active social networking website on the Web. 3) Facebook ROI is often overrated. Personally, my ROI (Return on Investment) from Facebook isn’t that great.

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Facebook Nonprofit ROI Mail 236

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Share breaking news. Share stories, photos, and videos from events.

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Ideas Content Organization Nonprofit 225

Byte Technology

DECEMBER 15, 2021

That makes it challenging for the agency to show adequate ROI or valuable conversions to their client when there is no strategy behind the advertising spend. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. Now you see your ROI and who your customer is.

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Marketing Analysis ROI Goal 246

Nonprofit Tech for Good

NOVEMBER 12, 2012

on the Social Web must come to an end – that until we start paying for premium services ( and staff time ), nonprofits will continue to be at the mercy of for-profit revenue models and non-existent customer service, but that’s another blog post. Personally, I am not surprised or annoyed much by the changes.

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Facebook Feeds News Meme 266

Nonprofit Tech for Good

FEBRUARY 12, 2020

According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Prominently feature a “Donate” button and social media icons to your e-newsletter. Email messaging raised 28% of all online revenue in 2017.

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email Practice Marketing Nonprofit 363

Nonprofit Tech for Good

JANUARY 30, 2012

Ideal for mobile social networkers, this $.99 This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Based in the U.K., Cinchcast :: cinchcast.com.

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Fun Resource Nonprofit Social Media 259

Nonprofit Tech for Good

APRIL 5, 2024

It’s as Easy as Sharing a Link Once you have an event website in place, your marketing becomes as simple as sharing a link in every promotional piece. Using tech to market your golf tournament lets you seamlessly fold it into your current digital strategies on channels such as: Social media. Email campaigns.

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Marketing Tech Sponsor Registration 199

Nonprofit Tech for Good

DECEMBER 27, 2012

Ideal for mobile social networkers, this $.99 This is a must-buy app if your nonprofit regularly tells your story through mobile photo-sharing. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Based in the U.K., Animoto :: animoto.com.

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Web Tools Free Nonprofit 276

Nonprofit Tech for Good

JULY 28, 2013

Knowing basic HTML or using a tool like Live Writer to generate HtML can transform a nonprofit’s ROI (Return on Investment) from using social media. Ideal for mobile social media managers, VoiceTexter is an iPhone app that instantly transcribes your voice messages. For mobile social networkers, Viddy is a must-download.

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Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofit social media managers are bombarded with depressing content. Nonprofits have to pay full price for advertising on social media.

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Social Media Media Social Nonprofit 100