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14 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are the nonprofit sector’s most useful research reports and 2024 editions reaffirm the growing power of monthly giving, the waning influence of organic social media, and that email marketing remains a tried and true method for online fundraising success.

Research 321
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Why do LLMs make stuff up? New research peers under the hood.

Ars Technica

Now, new research from Anthropic is exposing at least some of the inner neural network "circuitry" that helps an LLM decide when to take a stab at a (perhaps hallucinated) response versus when to refuse an answer in the first place.

Research 139
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UK is going full Minority Report with ‘murder prediction’ research

Engadget

Time and again, research shows that algorithmic systems for predicting crime are inherently flawed," Statewatch researcher Sofia Lyall said. This project is being conducted for research purposes only.

Research 124
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DeepMind is holding back release of AI research to give Google an edge

Ars Technica

Googles artificial intelligence arm DeepMind has been holding back the release of its world-renowned research, as it seeks to retain a competitive edge in the race to dominate the burgeoning AI industry. Read full article Comments

Research 135
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Become the Association Your Members Want

This article is the result of feedback gleaned during those dialogues, previous research, and the viewpoints of the.orgSource team. We organized a Think Tank to help identify trends and crystalize our outlook on the future of membership. The sessions were facilitated by Elizabeth Engel, Chief Strategist, Spark Consulting.

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Anthropic researchers forced Claude to become deceptive — what they discovered could save us from rogue AI

VentureBeat

Anthropic researchers reveal groundbreaking techniques to detect hidden objectives in AI systems, training Claude to conceal its true goals before successfully uncovering them through innovative auditing methods that could transform AI safety standards. Read More

Research 140
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A comprehensive roadmap to donor prospect research in Canada

Charity Village

As a prospect researcher in Canada, you play a pivotal role in advancing the fundraising efforts of universities, charities, and nonprofit organizations. By identifying, researching, and qualifying potential donors, you help secure the critical resources necessary for these organizations to fulfill their missions.

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