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Which Customer Relationship Management (CRM) Software is Best for Your Nonprofit?

Nonprofit Tech for Good

Fundraising comes down to one thing: relationships. The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. Nonprofits can easily track in-depth information regarding the number of meetings, relationships ties, and giving history.

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Great reads from around the web on November 11th

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. But the relationship between women and tech companies isn’t one-sided – the companies get some nice perks, too. Here are some of the most interesting things I’ve found recently (as of November 11th).

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3 Social Media Metrics Every Non-profit Should Track

NetWits

As the web becomes more and more social you’ve probably noticed that it’s easy to get sucked into the black hole known as social engagement – using social media with no idea where you’re headed. Do relationships matter? Are you measuring the right social media metrics or do you have your head in the sand?

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. That’s really what social media is all about – forming relationships.

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[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

Chris then spends about 8 hours per week responding to comments an building relationships with our viewers. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. What is on your To Do List for 2011?

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Facebook ROI: Not Just a Myth

NTEN

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. This deeper relationship will hopefully yield larger financial support. How's that for ROI? I think this bet is the right one.

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Great reads from around the web on February 23rd

Amy Sample Ward

I come across so many great conversations, ideas, and resources all over the web every day. Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media. … But that was then and this is now.

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