NonProfit Hub

FEBRUARY 27, 2025

5 Effective Donor Retention Strategies for Small Nonprofits Its tempting for small nonprofits to focus heavily on donor acquisition. Therefore, your nonprofit must first master the art of effective donor retention. With these benefits in mind, weve compiled a list of strategies to help your nonprofit increase donor retention.

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Nonprofit Tech for Good

NOVEMBER 15, 2019

Fundraising comes down to one thing: relationships. The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. Nonprofits can easily track in-depth information regarding the number of meetings, relationships ties, and giving history.

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Allegiance Group

JANUARY 28, 2025

With both donor acquisition and retention becoming more challenging, your organization must aspire to forge relationships with donors that go beyond a single transaction in order to deepen your donors affinity for your cause. By contrast, relationship fundraising is a deeper, more personal connection.

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sgEngage

NOVEMBER 4, 2024

You can’t work in the social good sector without being very familiar with the concept of paying it forward. If you’re looking for fundraising ideas that really work, put our experts’ advice to good use. Best Fundraising Tips for Donor Engagement What works for one supporter does not necessarily resonate with another.

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Pamela Grow

FEBRUARY 11, 2025

Without a thoughtful follow-up strategy, the momentum youve worked so hard to build fades, leaving attendees and supporters with awkward silence. Its an opportunity to deepen relationships, show gratitude, and keep the conversation going, turning one-time participants into lifelong supporters.

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Nonprofit Tech for Good

MARCH 31, 2025

Its about designing a space that invites participation, fosters relationships, and makes members feel like they belong. Unfortunately, thats not how community works. Gamification only works when it rewards meaningful engagement. A community isnt measured by loginsits measured by relationships. ” Sound familiar?

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Candid

OCTOBER 23, 2024

Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Nonprofits may need to reimagine their donor engagement strategies to go beyond occasional outreach or standard fundraising appeals and forge relationships that resonate with their values and inspire continued support.

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Candid

MARCH 31, 2025

As the nonprofit sector seeks ways to continue its work in the face of ongoing challenges, volunteers may come to play a larger role. Volunteers are an integral part of the work nonprofits do, not only supporting their day-to-day operations but driving their core missions. Community relationships strengthen public trust in nonprofits.

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Nonprofit Tech for Good

OCTOBER 22, 2020

Development audit after development audit of small- to mid-sized organizations reveals that while donor retention remains a critical issue there is also another issue that is equally important. Social media sites are for relationship building. 3) Capture social media followers that visit your website.

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Bloomerang

DECEMBER 13, 2022

As I result, I will give them another gift this year, even though I do not live in the area in which they work. For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Long-term retention (5+ years) is now 10% or less. “ I am very impressed with their follow-up.

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sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Plus, as a manager in a nonprofit, retention is a key component of your job.

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Candid

JANUARY 23, 2025

A report by Independent Sector highlighted that nonprofits emphasizing community engagement achieved greater financial stability and volunteer retention, proving the power of connection. Over my last eight years working in marketing in the nonprofit sector, its become clear to me community isnt just about stewarding your donors.

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sgEngage

MARCH 22, 2022

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Your job is simply to maintain that relationship, and there are several ways to accomplish this, such as working to: . Personalize all appeals . Segment your audience .

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Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

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Bloomerang

FEBRUARY 5, 2025

Effective donor stewardship isnt just about saying thank you; its about cultivating meaningful, genuine relationships. This small but immediate gesture can set the tone for a lasting relationship. Offer exclusive tours and access Invite donors to experience your work firsthand. You want to inform, but not annoy.

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sgEngage

NOVEMBER 25, 2024

While you may have a formal accounting and internal controls manual , documenting how processes should work, what happens in practice may be very different—accommodating workarounds for new technology, staff access, and enhanced compliance reporting.

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Nonprofit Tech for Good

APRIL 21, 2022

making donors feel appreciated goes a long way toward building long-lasting relationships. Building Lasting Relationships Boosts Donor Retention. Building a long-term relationship with donors that’s based on trust, transparency, and gratitude goes a long way to making a nonprofit organization successful.

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Fast Company Tech

FEBRUARY 12, 2025

High-profile cases of revenge quitting can also damage an organizations reputation , affecting customer relationships and investor confidence. If the toxic behaviour that caused the resignation remains unaddressed , remaining employees may become disengaged, leading to a decline in work quality.

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Bloomerang

NOVEMBER 19, 2021

By creating donor retention strategies for retaining your past fundraisers and donors. Recurring Giving Benchmarking Analysis , retention rates for recurring gifts can be upwards of 90%, compared to 40% for one-time gifts and a single-digit rate for one-time peer-to-peer gifts. . Luckily, you can change course. Conclusion.

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.orgSource

AUGUST 19, 2024

Data that accurately reflects your members and their preferences is the key to trust, engagement, and enduring relationships. Get professional help to determine what went wrong and to begin working to prevent future catastrophes. The inability to safeguard personal information puts those relationships at risk.

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Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day. Retaining your GivingTuesday donors is important, too.

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Nonprofit Tech for Good

NOVEMBER 3, 2023

So if the question is not should you include personalized communications, it has to be how do you use personalization in your email marketing program to enhance your relationship with your supporters. This means that using CTAs to show the recipient how to expand their individual relationship with you can increase conversions.

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Nonprofit Tech for Good

DECEMBER 9, 2022

You may think that monthly giving or pledges must be time-consuming or require a lot of administrative work. The payment is automatically processed each month and requires no additional administrative work. Once these programs are set up, they only take minimal administrative work to keep them running. The opposite is true.

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.orgSource

MARCH 25, 2024

Groups that share these traits work well together and produce amazing work. The passion that takes a job beyond work into fulfillment and fun. Yet it is foundational to all positive relationship building. And work goes on. Ten years ago, I woke up one morning and discovered that I didn’t want to go to work.”

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Get Fully Funded

SEPTEMBER 17, 2023

A solid donor relationship is the backbone of successful fundraising. Just like any other relationship in life, your relationships with your donors should be mutually beneficial and enjoyable. That means you should think about what your donor gets out of your relationship. A donor relationship is no different.

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Bloomerang

DECEMBER 12, 2024

Donation thank-you emails Expressing gratitude after donors give is widely accepted as one of the most effective ways to increase donor retention. By sending donors thank-you emails within 24 hours of their gifts (and ideally as soon as possible), you can demonstrate their gifts’ impact and build long-term relationships with them.

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Bloomerang

NOVEMBER 15, 2024

Trying to have a relationship with a high-maintenance CRM system is exhausting, not to mention it keeps you from your true love: advancing your mission. You just want a system that’s easy to work with… one that “gets” you. It’s a relationship and pricing you can count on, so you can focus on what truly matters.

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Nonprofit Tech for Good

MAY 16, 2024

It will also help them build better relationships with major donors and their broader donor base. Gain insights into donor behavior, understand stakeholder preferences, and more, while freeing up time for relationship-building. This leads to more donor engagement, higher donations, and better donor retention.

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Nonprofit Tech for Good

NOVEMBER 8, 2019

On average, nonprofits who launch a monthly giving program boost their donor retention rate by up to 90%, so it’s important to spotlight your monthly giving program on social media, emails, and your donation form itself for Giving Tuesday. . Monthly Gifts: A Perfect Way For Millennials To Pitch In . ONE LESS COLD BREW CAN CHANGE A LOT.

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Nonprofit Tech for Good

DECEMBER 2, 2023

1) AI in fundraising Fundraisers’ opinions on using AI tools in their work vary. Keeping donors connected with the mission ensures the best possible donor retention rate for an organization. AI and fundraising automations can help fundraisers work smarter, not harder while simultaneously saving tons of time!

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Bloomerang

MARCH 13, 2025

Bloomerang Learning solves these challenges with structured, on-demand training that keeps teams up to speedwithout disrupting day-to-day work. With Bloomerang Learning, nonprofits can stay ahead of the curve without disrupting their day-to-day work. Investing in continuous learning leads to: Stronger donor relationships.

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Nonprofit Tech for Good

DECEMBER 19, 2022

3) Implement a donor retention strategy. While not as fun as using social media, implementing a donor retention strategy is likely to result in more revenue and dedicated supporters. According to the Fundraising Effectiveness Report , the overall donor retention rate for 2021 was 43.6% — meaning that 56.4% 2022 Session ].

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sgEngage

NOVEMBER 27, 2024

Regular updates, personalized appeals, and segmented lists can help build lasting relationships with donors and drive consistent contributions. Behind-the-Scenes What unique aspects of your organization’s work do supporters rarely get to see? This works well in conjunction with other campaigns, like live streaming events.

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sgEngage

NOVEMBER 5, 2024

This will help build trust between your organization and your stakeholders, promoting donor retention. Photos and videos in particular are a great way to give your stakeholders a direct look into your organization’s day-to-day work.

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Nonprofit Tech for Good

APRIL 2, 2023

Does it seem like everyone you know is raving about a new tool that’s revolutionizing the way employees in all industries are doing their work? Keep reading to check out our list of ways your nonprofit can leverage ChatGPT and use AI to enhance donor relationships, optimize communications, and ultimately increase revenue.

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The Modern Nonprofit

FEBRUARY 4, 2025

Estimated Reading Time: 3 minutes 5 Fundraising Metrics Every Nonprofit Should Track This Year In todays data-driven world, you cant afford to guess whats working and whats not in your fundraising efforts. More importantly, it allows you to strengthen donor relationships and grow your mission with confidence.

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The NonProfit Times

NOVEMBER 27, 2024

Fundraisers have the opportunity to offer several ways people can support the work and the organization’s goals. This develops the relationship between the nonprofit and supporter and plays a big role in donor retention. It’s not only about monetary giving. Volunteering time and donating needed items are just as important.

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