New Email Study Reveals Nonprofit Spam Rates Soared in 2016
EveryAction
MAY 15, 2017
Today, EveryAction releases the highly-anticipated 2017 Nonprofit Email Deliverability Study , an exploration into how much spam is impacting online fundraising programs. Spam is still a massive problem for fundraisers. In the last week of the year, just as EOY pushes reach their peak, spam rates doubled from 2015.
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