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5 Stats That’ll Change Your View Of Content Marketing Forever

TechImpact

According to a recent study conducted by Blackbaud , only 25% of nonprofits have a defined content marketing strategy, and only 26% of respondents would rate themselves as conducting an effective content marketing strategy. What’s more, is that according to the graph below, email acquisition rates have effectively quadrupled in recent years.

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How to Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

Twitter: During live events, the ideal tweet rate is once every 8-10 minutes. Write a minimum of five call-to-action and 10 stats posts/tweets with sources in advance that can be easily copied-and-pasted during the event. Be cognizant of backdrops, sound, and lighting. Videos secure the most reach at 12.17% of total audience.

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Create an Online Donation Receipt that Leads to More Donations

Get Fully Funded

Subject lines with questions have higher open rates. Try reading your letter aloud and see if it sounds like you are chatting with your donor. Make sure the stat truly makes the case that your donor’s gift made a difference. And, make sure the stat makes sense. You could go with, Do you know you are a hero?

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5 Things You Should Talk About In Your Nonprofit’s Board Orientation

Bloomerang

This means the language you use in your elevator pitch, on your website, and in your communications materials should sound like it comes from one organization. That’s why you should share your nonprofit’s most important stats and data with them. . What is your donor retention rate? . The same goes for your visuals.

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Take Control of Your Data: 3 Must-Have Reporting Tools Every Nonprofit Should Have

Everyaction

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. Sounds horrible, right? But it doesn’t have to be. So picture this, you’re starting out at your brand new job as a major gifts officer at the nonprofit of your dreams.

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How to Prevent Fundraising Burnout in a Small, Growing Nonprofit

Get Fully Funded

With suicide and addiction rates climbing in the nonprofit sector, it’s more important than ever to recognize when you are doing too much and make changes to alleviate the overwhelm before it takes control. Sounds serious. Find those tasks and outsource them STAT. It’s the nature of the business. Read that again. Not a stumble.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

Email is still a very powerful tool for fundraising and the likely reason why donor conversion rates dropped in 2012 is because nonprofit e-newsletters are still formatted to primarily be read on desktop and laptop computers. Related Links: 12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness. It’s that simple.

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