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5 Stats That’ll Change Your View Of Content Marketing Forever

TechImpact

According to a recent study conducted by Blackbaud , only 25% of nonprofits have a defined content marketing strategy, and only 26% of respondents would rate themselves as conducting an effective content marketing strategy. What’s more, is that according to the graph below, email acquisition rates have effectively quadrupled in recent years.

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How to Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

Twitter: During live events, the ideal tweet rate is once every 8-10 minutes. Write a minimum of five call-to-action and 10 stats posts/tweets with sources in advance that can be easily copied-and-pasted during the event. Be cognizant of backdrops, sound, and lighting. Videos secure the most reach at 12.17% of total audience.

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Using Data-Driven Strategies To Take Your GivingTuesday Campaigns From Good To Great

Bloomerang

If that sounds familiar, don’t worry. Test whether a heartfelt story drives more donations than a stats-driven approach. Tactic: Analyze donor response patterns, channel performance, and conversion rates to identify where you’re succeeding and where you have room for improvement. It doesn’t end when GivingTuesday does.

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Create an Online Donation Receipt that Leads to More Donations

Get Fully Funded

Subject lines with questions have higher open rates. Try reading your letter aloud and see if it sounds like you are chatting with your donor. Make sure the stat truly makes the case that your donor’s gift made a difference. And, make sure the stat makes sense. You could go with, Do you know you are a hero?

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5 Things You Should Talk About In Your Nonprofit’s Board Orientation

Bloomerang

This means the language you use in your elevator pitch, on your website, and in your communications materials should sound like it comes from one organization. That’s why you should share your nonprofit’s most important stats and data with them. . What is your donor retention rate? . The same goes for your visuals.

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Master These Email Marketing Strategies For Fundraising Success: Nonprofit Link Roundup

Nonprofits Source

While this sounds great, the real question becomes: Are you doing everything you can to maximize your investment into email marketing? It sounds like a silly question, but 46% of marketers say they use more than one email service provider (ESP). 4 The Ultimate Email Marketing Cheat Sheet: Facts, Stats, And Actions.

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6 Reasons Why People Won’t Give to Your Fundraising Appeal Letter (and what to do about it!)

Get Fully Funded

They don’t need to know all your statistics – in fact using more than one well-chosen stat can make people stop reading, which means they probably won’t give. This may sound crazy, but a lot of people beat around the bush when asking for a donation and never really come right out and ASK in their fundraising letter. So, stay on point!

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