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Creating a Better Member Experience

Association Analytics

Dig Below the Surface to Find Gaps in Member Retention It’s likely that your organization measures retention rates, but are you looking at the surface or digging in below the aggregate level ? Investigating the renewal status by member segment can help you uncover important insights into which members will and will not renew.

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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

2) Conversion Rates. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. By increasing your conversion rate to 1.5% Focusing on your conversion rate is one of the few things you can do that can truly multiply your results. 5) Retention.

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3 Tips to Help Your Nonprofit Steward Corporate Partners

Nonprofit Tech for Good

In business, customer retention is “big business.” ” High customer retention rates can help a company spend less on marketing, improve the overall lifetime value of a customer, and earn more referrals. Calculate your churn rate as Total # of Partner by Total Value of Partners.

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Strategies to Increase Nonprofit Donor Retention Rates

Care2

Unfortunately, many nonprofits don't feel like they have the luxury of focusing on fundraising strategies that will bring in long-term results, which has led to low donor retention rates. According to the Fundraising Effectiveness Project, the commercial business customer retention rate is 94%.

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A Guide to Donor Retention

Bloomerang

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.

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Hospital Donor Retention Rates Jump 19%

The NonProfit Times

Fundraisers at nonprofit hospitals have three major priorities: major donor development, retention and upgrade of donors, and fueling growth of the donor pipeline. Nonprofit hospitals had an average retention rate of 38%, a 19% increase from the 2022. It has more than doubled since 2022.

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Weaving Empathy into Action: The Crucial Role of Storytelling for Nonprofits

Nonprofit Tech for Good

2) Increased Donor Retention: According to Nonprofit Source , nonprofits that effectively use storytelling in their fundraising efforts have a donor retention rate of 45%, compared to 27% for organizations that do not focus on storytelling.