The Key to Relevant Fundraising in 2015 and Beyond
Connection Cafe
JANUARY 21, 2015
Are the ratios changing? Be a storyteller. Storytelling is critical for fundraising. Be it a 140-character tweet, a direct mail letter, an eAppeal, an online video or a face-to-face visit, being able to tell a story is a game-changer. For others it’s not knowing where the stories are. Absolutely. I believe so.
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