Photo Test Time 
Nonprofit Tech for Good
MARCH 17, 2020
There is a technique that you can use for nearly any type of campaign that will help you achieve the best results and the lowest cost per result: it’s all about targeting broadly, having lots of creative variations and giving Facebook time to learn. . It’s very expensive to run these kinds of tests if you’re reliant on an agency. .
M+R
OCTOBER 17, 2023
Read Time: 2 minutes Welcome back! This is Part Three of our 60 Tests in 60 Minutes series! We’ve been sharing some of our favorite tests—things that worked, things that didn’t, and some things we’re still curious about. Standard Header ( Control ) Graphic Header (Test ) The control version saw a higher click rate ( + 10.2%
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Bloomerang
NOVEMBER 3, 2021
Hours of writing, editing, rewriting, and testing go into crafting something that inspires donors to give. In order to make time to thank donors and share the impact they made, you likely need to get some time back in your schedule. Write your appeal and thank you messages and report back to your donors all at the same time. .
The Fundraising Authority
SEPTEMBER 22, 2022
It usually gets sent to every donor in your donor file (or at least, every donor that has been active over the past several years) and normally gets sent out around the same time each year (the time of year differs by nonprofit, but once you pick a time of year, you normally stick with it). Include a photo or two if you can. #3
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 28, 2014
Use human centered design principles, not your arrogance of thinking you know what works for your audience without testing. Good testing begins with a hypothesis and collecting data to understand if you are right or wrong. His creativity: I have a theory and I’m going to test it. Don’t let your vision become delusional.
Whole Whale
JULY 18, 2022
If you keep track of your supporters’ key information in a central database (you should), you can use the donor data to make the ask personal whether it’s their name, length of time they’ve supported you, or where they’re located. Adding a relevant image (or even just a photo of yourself!) Use compelling images. Emotional journey.
Nonprofit Tech for Good
APRIL 10, 2022
It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 2) Tweet or retweet 2-10 times daily from early morning to late evening. Don’t be a photo tag spammer either!
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