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How Data Analysis Can Help Nonprofits Reach Major Donors

sgEngage

According to the 80/20 rule in major donor fundraising, 80% of a nonprofit’s total revenue comes from the top 20% of its donors—and for some nonprofits, this might even be closer to a 90/10 ratio. They might test email addresses in the file to ensure they are functional, for example. During the prospecting phase, communication is key.

Analysis 101
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4 Tips to Cultivate Major Gift Prospects with Data Analysis

sgEngage

According to the 80/20 rule in major donor fundraising, 80% of a nonprofit’s total revenue comes from the top 20% of its donors—and for some nonprofits, this might even be closer to a 90/10 ratio. They might test email addresses in the file to ensure they are functional, for example. During the prospecting phase, communication is key.

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

At the time of writing the book my hope was that Facebook Community Pages would be phased out, but they have since been given a redesign and now play a significant role in Facebook’s Graph Search. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”

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22 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

Facebook Community Pages as discussed in the book have been phased out. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.” Android, iOS and Windows Phone – in that order. That said, for those of you that have bought the book [Thank you!],

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33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

At the time of writing the book my hope was that Facebook Community Pages would be phased out, but they have since been given a redesign and now play a significant role in Facebook’s Graph Search. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. Change to “Follow on a 1:1 ratio or at least follow more often.”