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5 Email Personalization Strategies for Nonprofits

Nonprofit Tech for Good

A recent Abila study shows donors feel 71% more engaged with nonprofits when they receive personalized communications from the nonprofits they support. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing. Yes, personalization requires data. It’s not a magic bean.

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Boost Your GivingTuesday Campaign With Personalized Communication

Bloomerang

Personalized campaigns, celebrity or influencer endorsements, and better awareness of key moments in time for target audiences can help create strong differentiation for your nonprofit and cause. The post Boost Your GivingTuesday Campaign With Personalized Communication appeared first on Bloomerang.

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professionals

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How to Engage with the Right Person, at the Right Time, in the Right Way

NonProfit PRO

Scaling your fundraising efforts are the key to effectively managing your donor relationships AND your organizational mission activities.

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3 Reasons to Include Virtual Elements in In-Person Fundraising Events

Nonprofit Tech for Good

While many organizations before this time had ways to give online, the idea of exclusively fundraising virtually was new. What we’ve learned along the way is that adding virtual elements into your fundraising and in-person events has incredible benefits. 3) Increases Giving, Often Outraising Previous In-Person Events .

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Retaining First Time Donors this GivingTuesday

sgEngage

GivingTuesday presents an invaluable opportunity for nonprofits to capture the generosity of first-time, spontaneous givers. Understanding how these donors select organizations to give to and what encourages them to donate again can help you make the most of the surge of first-time givers attracted by your GivingTuesday efforts.

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Virtual Fundraising: 5 Tips for Moving In-Person Auctions Online

Nonprofit Tech for Good

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . To personalize outreach, auction organizers should consider calling donors that are historically very loyal or generous. Don’t be shy in your outreach efforts.

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Combine Virtual and In-Person Networking Before Conferences to Increase Engagement

The MatrixFiles

I’m attending Non Dues-a-Palooza (NDAP) next week in Nashville, in person. Even though the event will be in person, Teri Carden , the founder of NDAP decided to do a digital drop-in event a week before the actual event. This will be my third NDAP event and I’m pretty excited. And as usual, many thanks to Teri for showing us the way!

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