Live Blogging: 09NTC Mapping Your Social Media Strategy
Amy Sample Ward
APRIL 27, 2009
ARC - social media team evaluate/watch everything and then send summary and highlights to team. How do you involve the org? assessed the conversation and they had a 58% negative blog/conversation ratio (used manual researching, icerocket, forumtracker, search.twitter, etc.), Have you seen examples of your org changing?
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