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Tech Tools Working Together: How Text-To-Donate Paves the Way for Text Message Communication

Nonprofit Tech for Good

With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Spamming is illegal, and often goes straight to a junk mail folder. In contrast, text message spam is almost always viewed, making it more annoying to donors.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Sixty-two percent of email is opened on a mobile device , so first and foremost your email campaigns (e-newsletters, fundraising appeals, event invites, welcome emails, thank you emails, etc.) Embrace a mobile-first design strategy.

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Your 10 Point Checklist For Nonprofit Newsletter Writing

TechImpact

Proof reading, avoiding spam triggers, ensuring it’s mobile optimized, creating alluring subject lines are all imperative to the success of the newsletter and what the content inside is promoting. Think about the emails that you always open, or always delete. You can learn more about CAN-SPAM here. There’s no re-do.

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Everything You Need to Know About Email Graphics

TechImpact

keeping out of spam folders, increasing open rates, and click through rates takes work, and tinkering. The post Everything You Need to Know About Email Graphics appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. It’s been proven people respond more favorably to images and graphics.

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5 Ways to Power Up Your Nonprofit Email Deliverability

Nonprofit Tech for Good

not clicking, opening, or otherwise engaging with your content) for a year or more, it’s time to remove them. Together, these are used to tell recipients that your emails are not spam. By having a strong reputation, your emails are given the green light to land into inboxes. If an email address has been inactive (i.e.,

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10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness

TechImpact

This means that email campaigns lacked creativity, personalization, and users felt like they were receiving a spammed message, not a message that was sent specifically for them. How can your nonprofit’s next email campaign avoid the trash bin, and improve its open and click-through rates?

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