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New Email Study Reveals Nonprofit Spam Rates Soared in 2016

EveryAction

The state of nonprofit fundraising is undeniably digital, but aside from opens and clicks, do you really understand what's happening to your emails? Today, EveryAction releases the highly-anticipated 2017 Nonprofit Email Deliverability Study , an exploration into how much spam is impacting online fundraising programs.

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2016 Nonprofit Email Deliverability Study: Spam Still Costing Nonprofits Thousands

EveryAction

Today, EveryAction released the 2016 Nonprofit Email Deliverability Study , an exploration into just how much spam is negatively impacting nonprofit online fundraising. Download a copy of the report now - it's free. Why analyze email deliverability? billion emails last year alone.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. An unengaged email subscriber is one that has not opened or clicked an email within a set timeframe, such as three or six months.

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Lame spam of the day: self-identified spam

Robert Weiner

This message didn't come from my anti-spam software and my ISP says it didn't come from theirs. Subject: **SPAM ** Re: µ¹.§A¤£°µ§@ª½±µ-»ù¨C¤ù¥u­n26¤¸. Text: Spam detection software, running on the system "nas", has. identified this incoming email as possible spam. To: ruhit_ray@hotmail.com. A¤£°µ§@ª½±µ-»ù¨C¤ù¥u­n26¤¸.

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The Importance of Data Analytics for Fundraising Events

Achieve

Here are some metrics to watch for that can be tracked through most professional email delivery services: Open Rate The open rate is the percentage of emails opened out of the total number of emails sent. The average nonprofit email open rate is around 25%. The average allowable spam rate is 0.1%.

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Lame spams of the day: assorted LinkedIn ploys

Robert Weiner

Lots of spam is coming from fake LinkedIn accounts these days. Not once has LinkedIn made your email address open to any another LinkedIn user without your permission. Click Apply shop coupon code to open the field to enter the coupon code for your order. Subject: LinkedIn Invitation from your official.

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Lame spams of the day: messages from key.com

Robert Weiner

I received seven copies of two versions of this spam. Select whether to open the file or save it to your hard drive. Opening the file displays the attachment in a new browser window. - The message is password-protected, enter your password to open it. Plain text, no formatting, no logos. Gavin_Deal@key.com.

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