Nonprofit Tech for Good

JUNE 8, 2011

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Not adding social-networking icons to your website. Sign our online petition! Using a horizontal logo for your avatar. Craziness!

Social Media 274

Social Media Media Social Avatar 274

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Pitch to “Follow” on social networking sites in every issue. e-Newsletters Mobile Technology Social Media'

Newsletter 228

Newsletter Social Media Nonprofit Social Network 228

Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. can produce significant ROI is a myth. Social media is not free!

Social Media 263

Social Media Media Social Management 263

Nonprofit Tech for Good

MARCH 9, 2011

If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal. Community building on Facebook and other social networking sites is an art and finding your Facebook voice takes time and experimentation.

Voice 260

Voice Facebook Nonprofit Org 260

Nonprofit Tech for Good

NOVEMBER 21, 2010

I am a full-time employee of the Pancreatic Cancer Action Network, and as the Social Media Manager I manage all the social networking efforts for the organization. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I am tracking the ROI.

Social Media 213

Social Media Cancer Action Network 213

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

APRIL 7, 2011

campaigns is essential for success in online communications and fundraising. Rather that keeping them separate, once they are merged to compliment one another, your nonprofit’s ROI begins to grow exponentially. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage.

Social Media 235

Social Media Integration Websites Media 235

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

DECEMBER 28, 2010

What was the very first social media tool your organization utilized, and when? That was in the fall of 2006, when I was hired at The HSUS to manage their online marketing presence such as pay per click and banner ads. I identified a trend forming with social networking, and set up our very first profile. Listen first.

United States 230

United States Social Media Media Interview 230

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I am honored to be a part today’s WomenWhoTech online summit. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. The Four I’s of ROI. View more presentations from Beth Kanter.

ROI 104

ROI Social Media Media Social 104

Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Please summarize your ROI.

Social Media 248

Social Media Interview Media Examples 248

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. The truth is that you get out of social media what you put into it.

Social Media 232

Social Media Media Social Nonprofit 232

Care2

JUNE 21, 2010

A couple of years ago I put together the "social network" calculator as a free resource to assess the opportunity cost of recruiting email subscribers and donors online. And if you're going to spend time on social media, and you aren't leveraging your email list to do so, you're doing things the hard way. The irony).

Social Network 58

Social Network ROI Network Social 58

TechImpact

OCTOBER 2, 2014

Nonprofits over the last decade have further shifted their marketing efforts to the online medium. And more specifically, to social media and content marketing. Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015. 78 cents each.

Stats 226

Stats Content Marketing Change 226

Nonprofit Tech for Good

OCTOBER 22, 2009

Six months ago I came pretty close to complete social media burnout. I was running over 20 social networking profiles, logging in seven days a week, and at minimum pulling 60-hour work weeks. If you are managing numerous social networking profiles Monday-Friday, then you need some down time on Saturday and Sunday.

Social Media 246

Social Media Media Social Tips 246

Nonprofit Tech for Good

DECEMBER 13, 2010

For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. I should say I did recently hire a social media volunteer who helps me on a part-time basis. Are you tracking Return on Investment (ROI), and how?

Social Media 203

Social Media Conservancy Media Interview 203

Zen and the Art of Nonprofit Technology

AUGUST 31, 2010

Women Who Tech’s thought provoking virtual panels offer the latest resources and tools for launching a successful startup, tools and apps to build your online community, Social Media ROI, and more. ROI of Social Networking. Among the sessions: Launching Your Own Startup. Female Ferocity.

Tech 181

Tech Blogher ROI Slideshare 181

Nonprofit Tech for Good

DECEMBER 5, 2010

Title: Multimedia/Online Coordinator. What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI.

Social Media 208

Social Media International Interview Media 208

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. This is most easily done through a Social and Mobile Media Fundraising Success Spreadsheet. Online Donations. Social Network Followers.

Mobile 185

Mobile Track Media Fundraising 185

Nonprofit Tech for Good

DECEMBER 30, 2009

11% An online giving portfolio service (like Change.org). 5% A social networking site (like Facebook). 5) Does your nonprofit poll your online donors about what communication tool inspired them most to donate on your Website? [ [link] ]. Related Posts: Tags: ROI (Return on Investment). [ [link] ]. 25% Facebook.

Results 192

Results Communication Strategy Nonprofit 192

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Do you agree?

ROI 66

ROI Results Community Online 66

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 100

Social Media Communication Media Social 100

Nonprofit Tech for Good

NOVEMBER 28, 2011

The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even. Executives were terrified by the legal implications of using social networking tools. Executives have come a long way in understanding the Social Web. 98 percent of adults aged 18 to 24 use social media.

Social Media 237

Social Media Media Social Stats 237

Nonprofit Tech for Good

MAY 18, 2013

They are mentioned in the book as a possible means to raise money in the future, but the concept of using them to donate online didn’t even exist yet. Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button. Upload more photos.

Social Media 258

Social Media Social Media Chapter 258

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 53

Social Network ROI Social Media Advocacy 53

Nonprofit Tech for Good

JANUARY 30, 2012

Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles. Based in the U.K.,

Fun 259

Fun Resource Nonprofit Social Media 259

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Buy some nice stationary ( preferably on recycled paper ) and send handwritten thank you notes to donors, volunteers, and even your most committed online activists. Guaranteed.

Social Media 234

Social Media Media Social Management 234

Nonprofit Tech for Good

JUNE 5, 2014

All online communications are now mobile and social. There is an art and science to mobile and social media. Mobile and social media are powerful fundraising tools. To be successful utilizing mobile and social media for fundraising, you need a strategic plan and a budget. . Chapter 5: Online Fundaising.

Mobile 203

Mobile Fundraising Chapter Social Media 203

NTEN

JUNE 29, 2011

By Heather Shelby, Online Membership Associate, Environmental Defense Fund. Lately, there has been much debate about the value of social media and its so-called "experts". When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? How's that for ROI?

ROI 94

ROI Facebook Social Media Advocacy 94

Nonprofit Tech for Good

JANUARY 14, 2013

and training (HTML, photo-editing, social and mobile media best practices ). The era of winging it in social media is over. are now integral parts of our online communications and fundraising campaigns and like any tools of value, they requite a minimal level of financial investment. Thus, for 2013, please: 1) Ask for a raise.

Social Media 231

Social Media Media Social Management 231

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Nonprofit Tech for Good

OCTOBER 22, 2012

They are mentioned in the book as a possible means to raise money in the future, but the concept of using them to donate online didn’t even exist yet. Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button. Upload more photos.

Social Media 247

Social Media Social Media Chapter 247

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Is Direct Mail Really Headed for the Exit?

Social Media 59

Social Media ROI Media Social 59

Nonprofit Tech for Good

JULY 28, 2013

The number of low-cost or free online resources and tools available to nonprofits today is astounding. Wordle is an online tool that allows you to easily create word clouds. Using Wordle, nonprofits could generate word clouds that add some color and creativity to their online fundraising and outreach campaigns.

Free 280

Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. The “Donate Now” process of many nonprofits, however, still seems to be stuck in 2005.

Campaign 113

Campaign Online Fundraising Nonprofit 113

Nonprofit Tech for Good

JUNE 3, 2012

Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles. Based in the U.K.,

Fun 259

Fun Resource Nonprofit Social Media 259

Nonprofit Tech for Good

MARCH 8, 2013

Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Annual Calendar of Social Good and Cause Campaigns :: nonprofitorgs.wordpress.com/annualcalendar. Based in the U.K.,

Web 263

Web Tools Free Nonprofit 263