article thumbnail

Why Online Donors are Worth More than Offline Donors [INFOGRAPHIC]

NetWits

The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for acquiring new donors. Plus, revenue and household income for online acquired donors is significantly higher than for offline acquired donors.

Offline 275
article thumbnail

25 Global Trends in Giving That Nonprofits Need to Know About

Nonprofit Tech for Good

6,057 donors completed the 2018 Global Trends in Giving Survey and based on their responses, the donor community worldwide is made up of primarily women (65%) who have a liberal ideology (53%) , characterize themselves as religious (72%), and give between ($101-$1,000 USD) annually (43%). View: Giving Trends in Africa Data Sheet.

Trend 270
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2011 Online Giving Trends

NetWits

The report combines findings from The Blackbaud Index of Online Giving with additional multi-year giving data to provide the most comprehensive analysis of online giving trends in the nonprofit sector. The Japanese earthquake and tsunami in March 2011 had no significant effect on the overall online giving trends.

Trend 141
article thumbnail

How Water.org Adapted Their Social Media Content Strategy in Response to COVID-19

Nonprofit Tech for Good

Posting without a mindfulness of the trending topics and conversations can cause organizations to appear insensitive and tone-deaf. The marketing team of the international nonprofit, Water.org , was quick to evaluate their social content plans as the COVID-19 pandemic spread on and offline in early 2020. Instagram.com/water.

article thumbnail

Closing the Loop Between Social Media and Offline Action

Beth's Blog: How Nonprofits Can Use Social Media

But as a bonus, I learned from Facebook expert Mari Smith , that sandwich boards and window clings with Facebook and Twitter IDS are an effective technique to close the loop between offline and social media. to track how your online social network activities are driving offline actions. I've also been reading about tips.

article thumbnail

22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors. From GivingTuesday : 1) The estimated total of online and offline giving across sixty countries on GivingTuesday 2019 is $1.97

article thumbnail

Multichannel Givers: The Key to Online Fundraising Success

NetWits

Online Donors Need to be Moved Offline. It’s become increasingly common for new donors to give their first gift online, but without a strategy to move these new donors to an offline cultivation channel you’ll miss out on a significant increase in fundraising revenue. i.e. Direct Mail. A Simple Approach.

Online 234