TechImpact
AUGUST 1, 2014
In a recent blog post by Buffer , they claim it is difficult to, or nearly impossible, measure ROI on social media marketing. Here are just a few strategies we think might help you begin measuring the ROI on your social media strategy. While there is some validity to Buffer’s argument, there is ultimately some flaw, too.
Amy Sample Ward
MARCH 14, 2009
Beth Kanter is moderating the Nonprofit Social Media ROI Poetry Slam. Tags: roi sxsw nptech events. Check out the SXSW session info here. PRESENTERS. Beth Kanter - Beth’s Blog [Moderator]. Danielle Brigida - National Wildlife Federation. Wendy Harman - American Red Cross - National Headquarters. Holly Ross - NTEN [Judge].
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TechImpact
MAY 30, 2014
According to Sikich, a managed services firm, the vast majority of digital marketers see email as offering the best marketing ROI, and 62% of B2B marketers are planning to increase their spending for email marketing. General Mobile Tech email marketing Mobile Technology nonprofit nonprofit technology nonprofits npTech'
TechImpact
OCTOBER 2, 2014
Email marketing ROI is around 4,300%. According to a recent study conducted by the Direct Marketing Association, email marketing has a 4,300% ROI , which is comparable to direct traffic, CPC, and even organic search traffic. 50% of the ROI of a pin can happens after 2.5 And for good reason, too.
Zen and the Art of Nonprofit Technology
MAY 17, 2011
I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I have social media ennui. I’m a fairly active user of Facebook, LinkedIn, Twitter, and some other social networking sites, and have been for years now.
TechImpact
OCTOBER 30, 2014
While the ROI of storytelling is a difficult one to measure , what’s important to understand is that it does work. Fundraising Social Tech content marketing nonprofit nonprofit technology nonprofits npTech storytelling technology' For example, donating money to charities that are associated with that great story or narrative.
TechImpact
DECEMBER 12, 2014
potentially ROI. General Tech google nonprofit technology npTech ROI search engine search engine optimization SEO technology' Is there a word more often used in the world of nonprofit technology? Maybe cloud. But SEO is a strong contender for most used buzz word.
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