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5 Web Reports Every Nonprofit Should Know

NetWits

In addition, there’s a snapshot into where people came from ( Referrals ), most viewed web content ( Top Content ), and most commonly used searched terms to find your website ( Keywords ). The Source Report provides a breakdown of site traffic by Direct, Referral or Search Engine. What to do with? What to do with it? -

Report 251
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Better Search Tools for Twitter Backlinks

Wild Apricot

sure, Google can catch those references if you’ve set up a news alert for your website domain name – but not if the tweeter uses one of the shortened URLs that are ubiquitous on Twitter.( Tags: Non-profit technology nptech Social networking Twitter search social media. read more ).

Search 60
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11 Mobile Marketing Statistics You Wont Believe

TechImpact

The intuitively named marketing trend refers to a marketers ability to communicate a message effectively to a consumer via their mobile device. Unisys, 2012) 70% of all mobile searches result in action within 1 hour. 70% of all online searches result in an action with one month. Image courtesy of qliktag.com.

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Drive Action by Optimizing Your Online Giving Page: 6 Simple Steps

NetWits

They type of page I’m referring to is any an page where you’re driving web traffic with the goal of getting each visitor to give you a gift – money, volunteer time, gift in kind, etc. No matter where a person is coming from – email, web search, direct mail piece – the conversion, or getting them to take the action you desire, is key.

Action 214
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Architecting Your Site for Search Engine Performance (And We Ain't Just Talkin' Keywords)

NTEN

There's not a single client we work with who doesn't want to be catapulted to the top of search engine rankings. Unfortunately, the old days of simply adding meta data to your pages or "submitting" them to search engines no longer works like a charm. Search engine optimization (SE0) is like a moody tween at best.

Search 65
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How-to: Make Your Nonprofit Video More Social

NTEN

Reference your website graphically -- and mention where a viewer can learn more, register to volunteer, or help your organization’s mission financially. . Encourage viewers to add their own thoughts and references to your videos via annotations. . Search those out and monitor them for comments. . Make your videos clickable.

Video 85
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NpTech Tag Summary: Party Metaphors, Conversations, and A Few Good Links

Beth's Blog: How Nonprofits Can Use Social Media

Conversation Tracking in the NpTech Space There quite a blog buzz about the need for a Netsquared European Remix going on. " The 1cent thoughts on NPTech blog muses , "Is technology the step child of older organizations? Someone asks , "Is the presentation effective is you don't know the reference?

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