Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Nonprofit Tech for Good

FEBRUARY 14, 2018

For the last two weeks the organization has been writing compelling posts that evoke strong emotions, uploaded photos that accentuate the story, added a “Donate” button their posts, and tagged their posts as “asking for donations.” There is no fee to the nonprofit.

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Nonprofit Tech for Good

JANUARY 19, 2024

Human-Centered SEO for Nonprofits in 2024 Good (optimized) content has a better chance of working for you and getting your nonprofit found online. Tailor content to your audience: For instance, Eventgroove enables nonprofits to easily run online raffles. In 2024, it’ll be even more about providing actual value to the reader.

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Nonprofit Tech for Good

JUNE 29, 2014

That said, Google+ is low on the priority lists of most nonprofits. Many nonprofits are curious, but lack the resources necessary to create and manage yet another social network. In the process, your nonprofit at the very least will increase your SEO in Google Search and position yourself as an early adopter of digital wallets.

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Nonprofit Tech for Good

APRIL 14, 2014

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. The simplicity of the app is part of its appeal, but in terms of fundraising, nonprofits have few options for converting Instagram followers into donors. Owned by Facebook, Instagram is the largest mobile social network in the United States.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. Feeding America is the second-largest nonprofit in the United States. Feeding America. Final Thoughts.

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Nonprofit Tech for Good

JULY 1, 2020

The pandemic has drastically altered the ways nonprofits interact with their supporters. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions. But not all nonprofits are effective on social media.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Yet, it is in the best interest of nonprofits with online shops to get involved in the holiday shopping season.

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sgEngage

NOVEMBER 27, 2024

In this article, we will cover online fundraising methods, tools, and some quick tips to get your nonprofit started! Read Blackbaud’s recent report from The Resilient Nonprofit that highlights fundraising giving trends and outcomes. Recurring donations can provide nonprofits with steady income, improving long-term financial stability.

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NetWits

APRIL 30, 2012

Email communications are a critical piece of every nonprofits engagement strategy. Empty and unclosed tags can cause spacing and layout issues. All images should include alt tags for accessibility. But how do you keep track of them? Use a consistent “From” name to build your sender reputation. Validate your code.

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Nonprofit Tech for Good

OCTOBER 31, 2011

The following is an excerpt from Chapter 1 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. 11 Website Design Best Practices for Nonprofits. Meta tags are still relevant, but fresh content and page titles are increasingly dominating search results.

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Nonprofit Tech for Good

JUNE 29, 2022

LinkedIn and Twitter have unique roles in your nonprofit’s social media strategy. In this two-hour webinar , nonprofits will learn best practices for using LinkedIn and Twitter. Topics include: What type of content performs best on LinkedIn and how often nonprofits should post.

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Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today.

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Nonprofit Tech for Good

NOVEMBER 21, 2019

The oldest of the Millennial Generation are in their mid-careers, and as this generation become more secure in their careers and have more disposable income, nonprofits need to understand how they relate to causes to better capture their resources. Elements your nonprofit should include in your storytelling campaigns include: Show impact.

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Judi Sohn

AUGUST 18, 2013

In the 20 months since I left Fight Colorectal Cancer, I would guess that I’ve logged in to no less than 150 nonprofit Salesforce organizations. Yes, KELL offers such services but so do the other Nonprofit consulting partners. Tagged: access , administrator , Nonprofit , Salesforce , security. I get that.

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Nonprofit Tech for Good

FEBRUARY 8, 2021

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. your connection to soccer, teens, nonprofits, Classy, etc.). Make it more personal to you (i.e.

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Nonprofit Tech for Good

JUNE 27, 2011

A Few Words of Caution: Small to medium-sized nonprofits should take Facebook case studies and best practices based on the success of large nationally and internationally well-known nonprofits (with huge email lists and multiple communications and development staff) with a heavy dose of skepticism.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

JUNE 18, 2024

This is the ninth post in a blog and webinar series called 101 Digital Marketing & Fundraising Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. That said, the early adoption phase of Threads is unlike any other.

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Nonprofit Tech for Good

JULY 9, 2023

By Jo Boyle – a digital marketing expert with a wealth of experience in nonprofit fundraising and marketing. To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. It’s official.

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NetWits

JUNE 20, 2011

This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). Understanding how to update your Page with content that gets likes and comments is a challenge for all nonprofits. Subscribe to the RSS feed ›. Make sure to check out his blog [link]. How interesting is your content?

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sgEngage

MARCH 25, 2025

Most nonprofit organizations work with a firm to do their annual financial audit. Understanding the differences between these two processes can help you make informed decisions and improve transparency, compliance, and trust within and outside your nonprofit organization. Could that be your organization?

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Nonprofit Tech for Good

JUNE 24, 2022

When it comes to online fundraising for nonprofits, a sweepstakes is one of the best options for engaging and activating individual donors. An online sweepstakes enables your nonprofit to reach a global audience with no restrictions on how much money you can raise, or when and how you can use those funds. Are they outdoorsy types?

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Judi Sohn

MARCH 11, 2013

I’ll highlight what should make you smile in Nonprofit Starter Pack , Causeview , Click & Pledge , Soapbox Engage , Conga Composer , Apsona , Volunteers , and more if I can. Nonprofit Starter Pack. One of my favorite features of the Nonprofit Starter Pack is how it handles gift payments.

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Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday.

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TechImpact

JANUARY 9, 2014

Lets just start with the fact that Salesforce is free to all 501(c)(3) nonprofit organizations. But do not let the lack of price tag fool you. Salesforce is a powerful, effective tool used by hundreds of successful for, and nonprofit organization alike. Does your nonprofit use Salesforce? The nonprofit starter pack.

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Judi Sohn

OCTOBER 13, 2012

As hard as Salesforce is trying to make Flows approachable, it still comes across as scary to many admins, especially those working at small nonprofits. I’m not finding many Flow use cases for nonprofits built out in enough detail that folks can follow/adapt for themselves. Of course, I set them up on Salesforce.

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Nonprofit Tech for Good

JUNE 5, 2014

Over the last two months Nonprofit Tech for Good presented a free webinar based on the newly released book Mobile for Good: A How-To Fundraising Guide for Nonprofits. Chapter 1: Nonprofit Technology and Fundraising. Nonprofits must now communicate with five generations of donors , supporters, and communities served: 1.

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TechImpact

JUNE 16, 2014

Facebook is the flagship social media platform for most nonprofits. The inherent community nature, pervasiveness of the platform, and the fact Facebook is constantly adding tools for nonprofits to better utilize the social network has made it the perfect choice for most nonprofits. For good reason, too. Sounds intuitive, right?

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Metrics Facebook Nonprofit Stats 170

Greater Giving

MARCH 27, 2025

Building a strong online presence is one of the most exciting and impactful ways to amplify your nonprofits reach. Plus, digital marketing is a cost-effective way to reach a wide audience with minimal overhead , making it accessible for nonprofits of all sizes. This will ensure search engines like Google easily find your site.

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Online Build Nonprofit Social Media 59

The NonProfit Times

OCTOBER 29, 2024

The online store, which organization leaders claim was “the first e-commerce auction platform created, owned, and operated by a nonprofit organization,” is celebrating its silver anniversary by boosting its use of artificial intelligence (AI). Billion For ShopGoodwill.com appeared first on The NonProfit Times.

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Nonprofit Tech for Good

DECEMBER 20, 2018

The Jane Goodall Institute’s followers tagged friends and loved ones, letting George’s story touch the hearts of even more people. A post shared by Dr. Jane Goodall (@janegoodallinst) on Jan 18, 2018 at 9:35am PST.

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Nonprofit Tech for Good

MAY 13, 2022

They simply refer to tags that can be added to any URL. They’re an industry-standard way to categorise traffic from all your different marketing initiatives. What are UTM s? UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ).

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Nonprofit Tech for Good

MAY 18, 2020

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. The Google Ad Grant is one of the most powerful, yet under-appreciated tools in nearly every nonprofit’s marketing toolbox.

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Nonprofit Tech for Good

JANUARY 23, 2020

By Paige Kutliek , SEO Manager at GoFundMe Charity – an easy-to-use platform that helps nonprofits raise money by offering robust fundraising features , such as custom branding, registration and ticketing, advanced data reporting, and customizable donate buttons. Culinary experiences. Here are a few specific ideas: Cooking classes.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2021

As the pandemic continues, most nonprofit workplaces will become a combination of virtual and on-site work. Hybrid meetings are familiar for many nonprofits, particularly larger international nonprofits with many country offices or national networks with affiliate office locations. Beware of Power Imbalances and Group Dynamics.

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Facilitation Tips Nonprofit Group 180

Nonprofit Tech for Good

MAY 8, 2020

Nonprofits must similarly align with their internal and external stakeholders around a mission, and storytelling is just as essential to that form of engagement. There are numerous challenges to be overcome when a nonprofit seeks to use digital channels to engage with its stakeholders, including the following: Prevalence of fraud.

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