Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. can produce significant ROI is a myth.

Social Media 265

Social Media Media Social Management 265

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. The foundation upon which all successful social and mobile campaigns are built is a well-designed, mobile compatible website. Social Network Followers.

Mobile 185

Mobile Track Media Fundraising 185

Nonprofit Tech for Good

DECEMBER 28, 2010

I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Every full time staffer we have on the Emerging Media team has been paid for by raising money on social networks. Are you tracking Return on Investment (ROI), and how?

United States 233

United States Social Media Media Interview 233

Nonprofit Tech for Good

DECEMBER 13, 2010

I should say I did recently hire a social media volunteer who helps me on a part-time basis. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Direct mail and e-newsletters are still the leaders. I’m a big believer in getting volunteers and interns to help be part of this growing space.

Social Media 204

Social Media Conservancy Media Interview 204

Nonprofit Tech for Good

JANUARY 16, 2012

” Now, just two weeks into January, I am completely addicted to pinning boards for social good on Pinterest. I haven’t been this hooked on a new social networking site since I first got on Twitter in June 2008, and based on recent data released by comScore and Hitwise, Pinterest traffic is soaring.

Nonprofit 246

Nonprofit Profile Social Network Twitter 246

Nonprofit Tech for Good

DECEMBER 30, 2009

5% A social networking site (like Facebook). 5% Yes… they donate on our website after reading something in our e-newsletter. 6) What is the size of your organization’s e-mail newsletter list? [ [link] ]. 2% Our organization does not publish an e-mail newsletter. [ [link] ]. 13% Check/snail mail.

Results 192

Results Communication Strategy Nonprofit 192

Nonprofit Tech for Good

JUNE 3, 2012

The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment). Your nonprofit’s presence on Facebook, Twitter, YouTube, Pinterest, Google+, and other social networking websites. The design and content of your nonprofit’s blog.

Social Media 172

Social Media Communication Media Social 172

Nonprofit Tech for Good

AUGUST 1, 2011

Also, when considering a relaunch of your blog, there are three must-haves to incorporate into the new design in order to maximize your nonprofit’s return on investment (ROI): 1) e-newsletter subscribe functionality; 2) a “Donate Now&# button; and 3) social networking icons.

Web 198

Web Design Social Nonprofit 198

Nonprofit Tech for Good

MAY 29, 2012

Usually I donate to one or two nonprofits at a time, but to go through a list of 25 nonprofits in less than 90 minutes made it abundantly clear that many nonprofits still need to tweak their “Donate Now” process to maximize online donations and their social media ROI.

Campaign 253

Campaign Online Fundraising Nonprofit 253

Nonprofit Tech for Good

DECEMBER 5, 2010

What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. YouTube: youtube.com/womenforwomenintl.

Social Media 209

Social Media International Interview Media 209

Nonprofit Tech for Good

JUNE 5, 2014

Action Items (Mobile-optimize donate page, launch presence on Instagram, host Google+ Hangout, rebrand social networks, etc.). Track and report success in a Social Media ROI spreadsheet. Add call-to-action overlays to your YouTube videos that link to e-newsletter subscribe page. Chapter 3: Websites.

Mobile 204

Mobile Fundraising Chapter Social Media 204

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. The truth is that you get out of social media what you put into it.

Social Media 235

Social Media Media Social Nonprofit 235

Nonprofit Tech for Good

JUNE 3, 2012

The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment). Your nonprofit’s presence on Facebook, Twitter, YouTube, Pinterest, Google+, and other social networking websites. The design and content of your nonprofit’s blog.

Social Media 157

Social Media Communication Media Social 157

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. All that said, the following is an excerpt from Chapter 7 of my book Social Media for Social Good: A How-To Guide for Nonprofits. Finally, remember that blog posts make great content for e-newsletters. Nonprofit Tech 2.0

Content 250

Content Ideas Nonprofit Social Media 250

Nonprofit Tech for Good

JANUARY 30, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new tool in each edition. Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

Fun 262

Fun Resource Nonprofit Social Media 262

Nonprofit Tech for Good

JANUARY 8, 2012

e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities.

Google 207

Google Practice Nonprofit gMail 207

Nonprofit Tech for Good

DECEMBER 3, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. The same is true with Facebook Stories. 10) Schedule a monthly Facebook Study Hour.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Nonprofit Tech for Good

JANUARY 18, 2011

My responsibilities include creating/updating information, coding and maintaining all available online content so that information can be shared across all our social media platforms from our blog and website. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI.

Social Media 222

Social Media Examples Interview Media 222

Nonprofit Tech for Good

NOVEMBER 28, 2011

The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even. Executives were terrified by the legal implications of using social networking tools. Get social and mobile media buzz in their e-mail inboxes regularly! Get training. Get executive staff on a webinar.

Social Media 240

Social Media Media Social Stats 240

Nonprofit Tech for Good

FEBRUARY 26, 2012

e-Newsletter. Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Add links to your nonprofit’s website, blog, and social networking communities.

Google 191

Google Practice Nonprofit gMail 191

Nonprofit Tech for Good

JANUARY 10, 2013

Priority #2: Redesign your e-newsletter to ensure that is compatible with mobile email clients. Most Social Media Will Soon Be Viewed on Mobile Devices. As of September 2012, more email is read using a mobile email client than using a desktop email client (such as Outlook) or via webmail (such as Gmail).

Mobile 228

Mobile Web Nonprofit Social Media 228

Nonprofit Tech for Good

OCTOBER 22, 2012

and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: Chapter 2 :: Experiment with Social Media Dashboards. Know that using third-party apps decreases ROI if not used carefully. However, defining Web 1.0 Chapter 3 :: Find Your Facebook Voice.

Social Media 251

Social Media Social Media Chapter 251

Nonprofit Tech for Good

MAY 18, 2013

and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: Chapter 2 :: Experiment with Social Media Dashboards. Know that using third-party apps decreases ROI if not used carefully. However, defining Web 1.0 Chapter 3 :: Find Your Facebook Voice.

Social Media 261

Social Media Social Media Chapter 261

Nonprofit Tech for Good

JUNE 3, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

Fun 262

Fun Resource Nonprofit Social Media 262

Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Be Consistent When Reserving Vanity URLs.

Social Media 215

Social Media Media Social Organization 215

Nonprofit Tech for Good

JULY 28, 2013

e-Newsletter [see right column]. A section of the e-newsletter entitled “Resource of the Week” features a new resource/tool in each edition. Knowing basic HTML or using a tool like Live Writer to generate HtML can transform a nonprofit’s ROI (Return on Investment) from using social media.

Free 280

Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

JANUARY 14, 2013

If you need to pop in to an Internet cafe to connect every other day or so, please do… but my advice to you as social media manager and a fellow traveler is to leave the gadgets at home. 10) Track the growth and ROI of your online communities. 10 Tips for Managing Social Media Burnout.

Social Media 234

Social Media Media Social Management 234

Nonprofit Tech for Good

DECEMBER 27, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

Web 277

Web Tools Free Nonprofit 277

Nonprofit Tech for Good

MARCH 8, 2013

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

Web 265

Web Tools Free Nonprofit 265

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It works sort of like an online mortgage calculator.

Social Network 53

Social Network ROI Social Media Advocacy 53

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. That said, the the following is an excerpt from the Social Media for Social Good: A How-To Guide for Nonprofits. These posts can also be very effective in e-newsletters. 11 Nonprofit Blogs Designed for the Social Web.

Ideas 227

Ideas Content Nonprofit Interview 227

Nonprofit Tech for Good

APRIL 5, 2021

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits. With one billion active monthly users, Instagram is a very powerful social network used by nonprofits worldwide. Tangible ROI from Instagram Stories is elusive.

Practice 363

Practice Nonprofit Social Media Facebook 363

Nonprofit Tech for Good

FEBRUARY 1, 2011

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. With specific social media campaigns, it is easier to have specific goals and measure whether or not you met them with the time allotted. When it comes to the overall organization I track social media in three basic ways.

Social Media 190

Social Media National Media Interview 190

Nonprofit Tech for Good

AUGUST 27, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites.

Web 245

Web Tools Free Nonprofit 245

Nonprofit Tech for Good

OCTOBER 5, 2011

To jump-start your group, you will need to promote it on your website, in your e-newsletter, and in your social networking profiles. When your group reaches that size, it’s likely to produce more traffic to your website and new e-newsletter subscribers than 10,000 fans on Facebook or followers on Twitter will do.

Linkedin 195

Linkedin Group Practice Management 195