NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. New donor retention plays a major role in your overall retention rate. The drastically lower new donor retention rate means that focusing your efforts here offers the greatest potential for fundraising success.

Retention 82

Retention Practice Donor Time 82

Get Fully Funded

DECEMBER 12, 2022

Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. But look: even if your open rate is only 25%, you are connecting with one quarter of your email list, and that’s significant. Still, we all want better open rates. What stories would you tell?

email 126

email Fundraising Sound Sample 126

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Your newsletter’s audience Who you should sent your newsletter to?

Newsletter 124

Newsletter email Create Template 124

The Modern Nonprofit

JUNE 27, 2024

For instance, younger donors may prefer digital communication channels like email or social media, while older donors might appreciate traditional mail or phone calls. Regular newsletters can provide updates on recent initiatives, success stories, and upcoming events.

Communication 59

Communication Donor Strategy Picture 59

Get Fully Funded

JULY 2, 2024

And, they can be incorporated into any event or campaign when you display them on various materials, such as: Event signage Physical event programs Online communications, such as email newsletters Digital screens at an in-person event By using QR codes, you demonstrate respect for donors’ time and effort, which can increase your revenue.

Raise 59

Raise Donation Registration Instructional 59

Nonprofit Tech for Good

AUGUST 9, 2021

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement.

Linkedin 357

Linkedin Practice Social Media Sponsor 357

Kindful

FEBRUARY 25, 2021

With donor retention rates hovering near 43% every year for the past two decades, a unique opportunity exists for fundraisers who make stewardship (thanking and reporting on outcomes) a priority. Quarterly print newsletter. Monthly donors , despite their high retention rates and massive lifetime value, often get taken for granted.

Mail 52

Mail Relationship Digital Donor 52

Nonprofit Tech for Good

APRIL 2, 2023

This will create a great first draft, but it’s important to personalize the content by adding stories from your community or sharing updates on the progress made towards achieving your mission. Organizations such as Kids Help Phone have already recognized the potential of chatbots as an effective support tool on their website.

Tools 357

Tools Fundraising Analytics Analysis 357

Bloomerang

JANUARY 13, 2022

Factors like these tend to lead to fewer donations and a lower donor engagement rate during this time of year. If you typically send out one monthly newsletter, two social media posts that share a story of hope, and one encouraging email, double that number between the end of December and the middle of January.

Fundraising 127

Fundraising Gift Social Media Donor 127

Qgiv

JUNE 9, 2021

Your brand and your impact story are what supporters get passionate about. They can help tell your story and be a good introduction to your cause or create confusion and loss of respect from the beginning. Numbers and specific success stories are what potential supporters and donors want to see. Branding & Storytelling.

Fundraising 98

Fundraising Paypal Storytelling Causes 98

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). For example, if you discover your donor retention rate is falling, you can focus more time and resources on donor stewardship in the months leading up to GivingTuesday to boost retention.

Giving 122

Giving Metrics Retention Demographics 122

Connection Cafe

JANUARY 21, 2014

Donor stewardship is a great place to begin making changes that can impact your donor retention rates. While most major gifts folks would probably tell you that nothing could replace the value of an in-person visit or phone call, the real magic of those activities comes for the opportunity to tell the donor a story.

Story 44

Story Donor Integration Storytelling 44

Connection Cafe

OCTOBER 26, 2017

We had goals to increase total giving to the NMSU system, increase alumni giving rates, see participation of 1,000 donors, add endowments for colleges, departments and units across the system and establish communication partnerships with local businesses. Our biggest takeaway: make it all connect. .

New Mexico 42

New Mexico Mexico Story Mail 42

Nonprofit Tech for Good

APRIL 3, 2022

Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. Is the donor renewal rate low? Stay in regular contact with newsrooms and pitch stories to help the organization reach a larger audience.

Fundraising 328

Fundraising Mail Law Donation 328

sgEngage

APRIL 10, 2023

For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Explore advertising opportunities such as: Your email newsletter. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors.

Demographics 81

Demographics Retention Donor Campaign 81

Whole Whale

SEPTEMBER 8, 2023

Repeat what works – Keep using effective stories, calls to action, and emotional appeals. A charity combating homelessness should feature stories of providing shelter, not just cute mascots. Sending a recurring newsletter or print mailing to engage supporters. Personal stories, donor benefits, time sensitivity?

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

JULY 26, 2021

Your website serves as the central hub for your digital strategy, followed closely by the ways you drive folks to your website, including email, blog posts, newsletters, social media, text messaging, QR codes in print media, and advertising. Are you using video and/or compelling images to tell relevant stories? . A phone call?

Strategy 143

Strategy Online Fundraising Plugin 143

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). Ask for, and share, stories of involvement and success.

Raise 208

Raise Relationship Tips Fundraising 208

Allegiance Group

MAY 1, 2024

A heartfelt thank you over the phone can often lead to greater giving. The infrequency of match offerings is an exciting way to entice new donors; plus, it often yields the highest response rate of any type of giving! Reach out to LYBUNT donors in November and December – a good story can always prompt someone to give again!

Campaign 52

Campaign Guide Fundraising Storytelling 52

Kindful

MARCH 22, 2021

That’s where email newsletters come into play. When people subscribe to your email list, you can send fundraising appeals, updates about programs, stories that show how you’re fulfilling your mission, and more straight to their inboxes. According to Mailchimp, their users saw their list growth rate increase by an average of 50.8%

email 98

email Evaluation Social Media Marketing 98

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2012

This is twice the rate of Caucasians and even within the tweeting Latino community there is a breadth of diversity in terms of race, socioeconomic background, immigration status and English-language capabilities. This is all made possible by the fact that anyone can easily and affordably tap into a Twitter account through a cell phone.

Twitter 102

Twitter Support Build Newsletter 102

Qgiv

JUNE 23, 2021

Donor retention and churn rates. . If your retention rates start to falter, you know your overall strategy needs to be tweaked. . Removing those obstacles will boost your conversion rates, which means you’ll attract more donors and raise more money. . Share stories and testimonials from the people you help!

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Qgiv

MAY 6, 2021

For both text-to-donate and text-to-give, nonprofit organizations need a short code (shortened phone number) and campaign keyword. Once the supporter texts the organization signifying that they want to give, they are charged a predetermined amount to their phone bill. Text-to-Donate vs Text-to-Give.

Donation 64

Donation Guide Nonprofit Mobile 64

Get Fully Funded

JULY 4, 2022

Are you sharing heartwarming stories that stir their heart and soul, moving them to donate? Do you make it easy for them to contact you by putting your email address and phone number in plain sight? Look at the click-through rate of your most recent email. Was the story you told in this email powerful enough?

Method 75

Method Fundraising Social Media Calendar 75

Connection Cafe

JULY 26, 2016

Stories provide great content pieces for your organization to report backs to donors. Stories perfectly illustrate impact in action. Then, compile those pictures into a Facebook album with captions that help tell the story. Pull out your smart phone and film just 1 minute. This is key for repeat donations.

Story 20

Story Gift Impact Share 20

BoardAssist

JUNE 27, 2017

As mobile phone use continues to surge, texting is becoming an increasingly relevant tool for nonprofits. Mobile phone subscriptions worldwide were at 4.01 When you consider that texts have a 45 per cent response rate , it makes sense for nonprofits to invest in expanding their SMS database. billion by 2019.

Giving 49

Giving Libya Demographics Afghanistan 49

Tech Soup

APRIL 1, 2014

myself and my colleagues got to hear your stories. pushing the boundaries of what health IT can be and do; and hundreds upon hundreds more stories! What was once a fairly straightforward field (writing letters of appeal, drafting a newsletter) is now in a tech renaissance. reviewing email and e-newsletter metrics.

NTC 50

NTC Marketing Digital Strategy 50

Achieve

MAY 21, 2019

When you send an email to a supporter, whether it’s an invitation to your event or a monthly newsletter, you only get one chance to make a good first impression. When you start your awesome email with a great subject line, you’re more likely to increase your open and click-through rates. START WITH A KILLER SUBJECT LINE. Actionable.

email 52

email Marketing Strategy Registration 52

Nonprofit Tech for Good

FEBRUARY 13, 2020

You might be thinking this is unnecessary, but it only takes a few minutes to test both – on your laptop and your phone – and it could save you huge headaches in the long run. times the rate of inline content!). This pop-up on Nonprofit Tech for Good gets people to sign up for their newsletter at 9.5x

email 354

email Donor Test Newsletter 354

Connection Cafe

JULY 26, 2017

According to the latest research from the Charitable Giving Report: The average donor retention rates for first-year offline-only donors is 29%. The average donor retention rates for first-year online-only donors is 21%. Phone Call. Newsletter. Communication tactics can vary among donor levels. Communication Type.

Donor 38

Donor Support Guide Retention 38

Pamela Grow

SEPTEMBER 25, 2024

Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Newsletters. Consider sending email newsletters to your supporters based on how often they contribute or their involvement history. Demographics. Event communications. Survey your audience.

Audience 59

Audience Effective Tips Newsletter 59

Classy

JUNE 1, 2021

In a survey of 200 nonprofit organizations, Freewill found that nonprofits using virtual technology plan to steward major donors as follows: Phone conversations (21.6%). Newsletters (15.7%). Given the impact of a simple thank you on retention rates, you shouldn’t stay limited to just one channel. Emails (19.9%). Events (13.9%).

Virtual 62

Virtual Donor Fundraising Retention 62

NTEN

NOVEMBER 2, 2009

The most popular pieces will be featured in our newsletter. You use e-newsletters to keep your members, supporters and volunteers up-to-date on your program developments and related issues. Section of all e-newsletters; special announcements to former purchasers. Special e-newsletter. Email Newsletters.

email 81

email Campaign Work Newsletter 81

Connection Cafe

AUGUST 2, 2018

What is the donor’s story and would they serve as a spokesperson for hospital services? Conversion rate to second gift (after a follow-up solicitation is left). Conversion rate to second gift (after a follow-up solicitation is left). – a letter and/or phone call from the foundation) . Key metrics to explore: .

Gift 22

Gift Donor Foundation Charity 22

NTEN

MARCH 18, 2010

The technology scene today is distinguished by the growing connectivity among devices, mobile phones, the PC, and the browser, which enable people and organizations to access information, communicate, and collaborate in more powerful ways. Jane Meseck, Microsoft Corporation. This new paradigm offers great potential to improve how we all work.

Change 73

Change Social Model Myanmar 73

NTEN

MARCH 18, 2010

The technology scene today is distinguished by the growing connectivity among devices, mobile phones, the PC, and the browser, which enable people and organizations to access information, communicate, and collaborate in more powerful ways. Jane Meseck, Microsoft Corporation. This new paradigm offers great potential to improve how we all work.

Change 73

Change Social Model Myanmar 73

NonProfit Hub

MAY 31, 2016

For example, there is a bias towards quantitative data, but many communities lean toward qualitative data, anecdotes, stories, etc. Share impact stories. According to The Able Altruist, 46% of supporters prefer a personalized letter, 35% prefer email, 11% prefer a social media post and just 8% prefer a phone call.

Data 28

Data Tips Nonprofit Gift 28