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Content Strategy for Digital Collections: Archives, Libraries, and Museums

Forum One

Museums, archives, and libraries share many goals and functions. The items that museums, archives, and libraries collect reflect the human spirit. These are places to which people and society entrust their most treasured items. Art, artifacts, books, and manuscripts are all documents of human innovation, thinking, and activity.

Museum 95
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Boosting Your Association's Revenue with Attractive Microcopy

Association TV

Have you ever been to a restaurant, museum or shopping mall and needed to use the bathroom? Now have you ever wondered, gosh, why don’t places just put up more clear, concise and eye-grabbing signage? If you want to place your “contact us” email address on a page, make it make sense! Have A Little Personality.

professionals

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Games and Cultural Spaces: Live Blog Notes from Games for Change

Amy Sample Ward

Ruth Cohen – American Museum of natural History. Jason Eppink – Museum of the Moving Image. Ruth Cohen – American Museum of natural History. We are trying to change the visitors’ experience at the museum as well as ownership of what is in the museum, break down the walls between the public and the museum.

Culture 140
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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

If they visit your website and can’t easily find quick links to your social-networking communities, they become frustrated and some even will question your credibility. Not claiming your ‘Places’ pages on Facebook, Foursquare, Gowalla, etc. That said, get those icons on your homepage ! No doubt about it.

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How Museum Hack Transforms Museum Tours: Interview with Dustin Growick

Museum 2.0

A new company in New York, Museum Hack , is reinventing the museum tour from the outside in. They give high-energy, interactive tours of the Metropolitan Museum and the American Museum of Natural History (AMNH). The tours are pricey, personalized, NOT affiliated with the museums involved… and very, very popular.

Museum 55
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The Event-Driven Museum?

Museum 2.0

This is the casual attendance data from my first full month as the Executive Director of The Museum of Art & History in Santa Cruz. This graph is making me change the way I think about what our museum is for and how we should market it. Simply, I'm shifting my perspective from an exhibit-driven model to an event-driven one.

Museum 55
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The Event-Driven Museum, One Year Later

Museum 2.0

A year ago, I wrote a post speculating about whether events (institutionally-produced programs) might be a primary driver for people to attend museums, with exhibitions being secondary. And so, in this post, a few findings, and more questions. Many museums, big and small, thrive on events. This isn't true for every museum.

Museum 53