Nonprofit Tech for Good

DECEMBER 28, 2010

I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Every full time staffer we have on the Emerging Media team has been paid for by raising money on social networks. Are you tracking Return on Investment (ROI), and how?

United States 258

United States Social Media Media Interview 258

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. That said, below is selection of metrics to track and a brief explanation as to why. Social Network Followers. Other Metrics.

Mobile 188

Mobile Track Media Fundraising 188

Nonprofit Tech for Good

DECEMBER 28, 2015

After a decade of embracing new social networks as they rise in popularity, in recent weeks it became clear that it was time to reassess the value of being active on so many social networks and to prioritize the social networks that most benefit Nonprofit Tech for Good. Quit a Social Network.

Social Network 100

Social Network Network Social Nonprofit 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. . For example, I learned that the first ever social networking analysis map was created by Jacob Moreno.

Social Network 96

Social Network Social Media Analysis Network 96

NetWits

OCTOBER 18, 2011

… Additional articles on social media for nonprofits you’ll find interesting … The Power of Social Fundraising and Friends Asking Friends [INFOGRAPHIC]. 2011 Non-profit Social Networking Survey. 3 Social Media Metrics Every Non-profit Should Track.

Social Media 274

Social Media Media Social Nonprofit 274

The Verge

JULY 16, 2021

Forget long Clubhouse convos, these founders see voice notes as the future “So I’ve identified a few metrics and KPIs that I’m going to start tracking in order to better my overall life experience,” Farbod Nowzad says, seemingly seriously, into his phone microphone. Illustration by Alex Castro / The Verge. They very much are not podcasts.

Social Network 104

Social Network Audio Network Trend 104

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions. What I'd like to see is a social network analysis of active fans and their relationships with others.

Metrics 98

Metrics Benchmark Facebook Experiment 98

Nonprofit Tech for Good

NOVEMBER 30, 2014

In fact, 56 percent of individuals who follow nonprofits on mobile and social networks take further action, the number one action being making a donation, after they have read a compelling story published by a nonprofit. Telling a good story requires a creative mind, excellent writing skills, and the ability to edit and brand images.

Communication 278

Communication Online Nonprofit Social Media 278

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. As social media becomes a bigger part of our online communications and outreach, the nonprofit and political campaign community has become way too focused on numbers rather than real engagement. Focus on Target Audiences.

Metrics 75

Metrics Social Media Social Network Brain 75

Nonprofit Tech for Good

FEBRUARY 23, 2017

In fact, 56 percent of individuals who follow nonprofits on mobile and social networks take further action, the number one action being making a donation, after they have read a compelling story published by a nonprofit. Telling a good story requires a creative mind, excellent writing skills, and the ability to edit and brand images.

Communication 251

Communication Online Nonprofit Social Media 251

Amy Sample Ward

DECEMBER 3, 2012

One that really speaks to me is the point that “measurement helps nonprofits understand and improve their social networks.” Watching the metrics every week, though, it was clear we weren’t looking just for traffic to the blog. In the book, Beth and Katie identify a number of themes. Get your copy!

Measure 222

Measure Network Review Nonprofit 222

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with. Social media is evolving at an incredible pace. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

Metrics 96

Metrics Facebook Data Social 96

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. Why is Social Media Data Important? Last week during the Salsa Conference, I was asked this very question, why is social media data important - by Adrianne Burke, of Salsa Labs, during our panel Measuring Your Social Media.

Social Media 77

Social Media Metrics Media Social 77

Wild Apricot

DECEMBER 23, 2009

Not only does it give you a host of useful metrics in one tidy package, it actively helps you understand what the numbers mean and what you can do with them.( Tags: Non-profit technology nptech Social networking Twitter analytics social media. read more ).

Metrics 65

Metrics Twitter Nonprofit Social Network 65

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2008

Using Social Networks for Social Change: Facebook, MySpace and More View SlideShare presentation or Upload your own. Ivan Boothe helped start the Genocide Intervention Network in 2004, and was responsible for communications, web development and social networking strategy.

Social Network 69

Social Network Network Social Change 69

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2009

During the NTC, ThePort Network, Inc , NTEN , and Common Knowledge released results of a survey that examines the use of social networking as a marketing and fundraising tool. The survey polled 978 nonprofit professionals about their organizations’ use of commercial social networking sites (e.g.

Social Network 61

Social Network Studies Network Social 61

Care2

JUNE 21, 2010

A couple of years ago I put together the "social network" calculator as a free resource to assess the opportunity cost of recruiting email subscribers and donors online. How does it work? That will give you a percentage that you can compare against other potential investments.

Social Network 58

Social Network ROI Network Social 58

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

At that time the Facebook Causes was only two months old and in their conclusion they pointed out that fundraising on social networks was not a silver bullet and that it takes time. . Steve MacLaughlin points out "If the reason why you want to use social networks is just to raise money, then stop now.

Washington 86

Washington Facebook Metrics Donor 86

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines?

Social Network 74

Social Network ROI Social Media Network 74

TechCrunch

JULY 6, 2021

The SPAC parade continues in this shortened week with news that community social network Nextdoor will go public via a blank-check company. Here’s how it describes that metric: Image Credits: Nextdoor SPAC investor deck. So, the metrics are looser here. ” How conservative is that metric?

Picture 115

Picture Social Network Slides Metrics 115

Care2

JANUARY 7, 2013

Here’s some great content metrics that strategist Jay Baer highlighted on his blog (thanks for the recommendation Beth Kanter ) which nonprofits can utilize. Some call social media shares vanity metrics because they have turned into such a popularity contest. How are people consuming your content?

Metrics 71

Metrics Content Track Analytics 71

Care2

DECEMBER 23, 2010

Are you measuring the right social media metrics or do you have your head in the sand? As the web becomes more and more social you’ve probably noticed that it’s easy to get sucked into the black hole known as social engagement – using social media with no idea where you’re headed.

Social Media 74

Social Media Metrics Track Media 74

NetWits

JULY 10, 2012

Based on our research we know that Facebook and Twitter are the top sites used by nonprofits and the social networks with the largest user base. No more wondering if social media is paying off. You’ll have real web metrics to back up your work. 5) Monitor the Social Web. Stick to Facebook and Twitter.

Social Media 251

Social Media Media Social Slides 251

TechCrunch

AUGUST 19, 2021

Daniel Liss is the founder and CEO of Dispo , the digital disposable camera social network. District Court for the District of Columbia put it in his recent decision , “No one who hears the title of the 2010 film ‘The Social Network’ wonders which company it is about.” Daniel Liss. Contributor. Share on Twitter.

Facebook 99

Facebook Story Social Network Social Media 99

The Next Web

MAY 4, 2013

This is similar to the critical mass of users that is needed on a social network for users to find value in the network. The first and most important metric to watch out for is the percentage of listings that lead to transactions within a certain time period. This serves as a proxy for the efficiency of the marketplace.

Metrics 128

Metrics Social Network Adopt Search 128

Nonprofit Tech for Good

DECEMBER 12, 2011

Define Your Metrics and Create a Social Media ROI Spreadsheet. Once you have defined your goals and objectives, create a social media ROI spreadsheet to monitor and report your progress from month to month. In the far left column of the spreadsheet, list the metrics that you want to monitor.

Social Media 235

Social Media Media Social Organization 235

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 27, 2007

Over the past month, I've been doing a little action research for an article on ways to be effective using online social networking sites. If you are working for nonprofit organization and have established a profile on a social networking site, what is the benefit or value of getting to know your "friends."

Social Network 50

Social Network Network Practice Effective 50

NetWits

MAY 26, 2011

- The Source Report breaks down the information summarized on the Dashboard Report, showing whether users are finding your website via Direct links (bookmarks, email and memory), Referral Links (other websites and social networks) or Search Engines (Google, Yahoo, Bing, etc).

Web 251

Web Report Nonprofit Analytics 251

Care2

APRIL 6, 2014

Social Networking Web 2.0' As millions of viewers await the Game of Thrones Season 4 premiere, SocialMention says that the majority of the sentiment is neutral. There is very little positive sentiment. OhReally [link].

Analytics 71

Analytics Track Tools Metrics 71

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2008

TechSoup has just published the second article on a three-part series on Social Networks and Nonprofits. The first article, Should Your Organization Use Social Networking Sites? Signs that a social networking site might work ??? or not work ??? This thinking approach keeps us from fondling the hammer.

Social Network 50

Social Network Benefit Network Organization 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2008

twInfluence uses social network analysis techniques to analyze your Twitter followers. Here's the metrics they are using.    I'm particularly interested in the social capital measure. In social network analysis, a. high centralization indicates dependency of the network on just a few.

Social Network 50

Social Network Twitter Network Analysis 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2007

The rest of the day was a small group exercise where folks were given a nonprofit scenario and asked to work on a social networking strategy, outcomes, and discuss metrics. Thanks to Mazarine Treyz! for taking great notes ! The report out at the end of the day was amazing. and I'll some reflections shortly.

Social Network 50

Social Network Slides Network Social 50

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Need some metrics guidelines?

Social Network 53

Social Network ROI Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

My points were simple: 1) Measuring Cup : Identify the right results and pick the right metrics to measure it. 2) Egg Timer: Track your time because working on social media can give you ADOLA S (AD - oh look a squirrel!) I shared some thoughts about using Social Network Analysis tools to analyze your Twitter network.

Social Media 95

Social Media Measure Tips Media 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 15, 2008

I get very nervous with terms like metrics and ROI because they often lead to people thinking that there is one right measure, that is too often financial, that will be the silver bullet of success. Shortly after the NTEN article was published, Alison Fine emailed me with some of her thoughts and gave me permission to blog them.

Metrics 50

Metrics Learning ROI NTC 50

The Verge

AUGUST 19, 2021

“Facebook has today, and has maintained since 2011, a dominant share of the relevant market for US personal social networking services,” the complaint alleges, citing time spent and active-user metrics on the daily and monthly scale. personal social networking market.”.

Facebook 79

Facebook Social Network United Kingdom Metrics 79