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[ASK AN EXPERT] Should Fundraiser Salaries Correlate With How Much Revenue They’ll Generate?

Bloomerang

Todays question comes from a nonprofit leader who wants metrics and advice on how to justify and calculate fundraiser salaries: Dear Charity Clairity, I am looking for some updated industry standards for fundraising metrics around staff positions. I am looking to justify salary ranges, as well as appropriate metrics.

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Nonprofit Marketing Analytics: Which Metrics to Watch and Why

sgEngage

By tracking the right metrics, you’ll be able to determine what parts of your nonp rofit advertising stra tegy are successful and what needs to be adjusted. But what metrics are the right ones to monitor? Impressions What is this metric? Click-Through Rate What is this metric? Bounce Rate What is this metric?

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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

Race Forward’s digital footprint now includes four main properties, including Colorlines , a daily news site. As communications director Melissa Franqui explains, “Any communications department, not only ours, has to be continuously asking, is the site communicating our mission, our current work, and our values to our intended audiences?”.

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Looking Past Vanity Metrics to Actionable Analytics

Forum One

We call these big, beautiful, but often distracting numbers vanity metrics high-level data points that dont point to actual performance and its important to know the appropriate time and place to use them. Stakeholders at nonprofit and government organizations are often on the hunt for the biggest numbers.

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Facebook reportedly choked traffic for left-leaning news sites including Mother Jones

The Verge

Facebook designed changes to its news feed algorithm in 2017 to reduce the visibility of left-leaning news sites like Mother Jones on its platform, the Wall Street Journal reported , and CEO Mark Zuckerberg had personally approved the plans. It turned out Facebook had inflated its video metrics. Illustration by Alex Castro / The Verge.

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Chrome on Android to label sites that load quickly

TechSpot

Google decides whether a site gets the label based on metrics from Core Web Vitals, an initiative it launched earlier this year that helps site owners measure factors such as loading times, responsiveness, and the stability of content as it loads, allowing them to make improvements where needed.

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Planning Your Nonprofit’s Digital Strategy Metrics

Forum One

Website metrics. Session duration (how long did people stay on your site?). Traffic source (how did people find your site? Email metrics. Social Media metrics. Fundraising metrics. The post Planning Your Nonprofit’s Digital Strategy Metrics appeared first on Forum One | Turn Ideas Into Impact.

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