Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2008

E-Metrics: Followers, Friends, and Fans - Expanding Your Online Community View SlideShare presentation or Upload your own.   So, in that spirit,  I'm sharing my presentation from last week which is a case study of my blogging ROI.  tags: blogging nptech ).    What a combination!  

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Digg ROI Twitter Slideshare 88

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. What Do You Want the Story To Do?

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ROI Storytelling Measure Story 67

Care2

SEPTEMBER 21, 2010

Beth and Lauren discussed both strategy and tools, tips and metrics, leaving little ground uncovered. The focus was around the ROI: how to think of the value of social media, the things you need before starting any campaign, and how to measure, analyze and sell campaigns. The Philosophy and Definition of ROI.

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Social Media ROI Metrics Media 57

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

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Metrics Fundraising Retention ROI 87

Allegiance Group

JANUARY 14, 2025

Whether youre a small nonprofit or a large organization with a national or even global reach, SMS messaging can elevate your fundraising strategy, help build deeper donor relationships , and increase the ROI of your online and offline campaigns. What Is SMS Messaging? Its also easy to use. Build an integrated SMS strategy We Can Help!

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Fundraising Tips Donor Broadcast 52

AccelEvents

AUGUST 16, 2021

At each hybrid event, event planners can take advantage of some critical features in order to boost ROI before, during, and after the event takes place. With some planners, event organizers can actually set up multiple levels of event management to truly maximize your hybrid event’s ROI. . Use Sophisticated Event Technology.

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ROI Sponsor Badge Virtual 98

Bloomerang

DECEMBER 12, 2024

Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission. High ROI: Email marketing is a cost-effective way to stay in touch with supporters. Evaluate if these metrics change when you adjust your email frequency.

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email Marketing Guide Nonprofit 94

NTEN

MAY 17, 2011

Being new to this, we also had to determine how to measure the return on investment (ROI) of our ad buys, to help guide our efforts in the future. for the 785 clicks that turned into 281 conversions: Your actual ROI calculation will depend on the value you put on this conversion. Share your thoughts and tips in comments, below.

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ROI Online Linkedin Analytics 91

Nonprofit Tech for Good

JANUARY 14, 2013

10) Track the growth and ROI of your online communities. Almost three years ago I wrote and published on this blog a simple system for tracking your Social Media ROI (Return on Investment). I am firm believer in the math of the social media – as your communities grow, so does your ROI.

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Social Media Media Social Management 267

NonProfit Hub

JUNE 22, 2021

It’s evident that when you can show a donor the tangible return on investment (ROI) of their gift, you get a higher average gift and more frequent giving. It allows you to see which fundraising activities provide the highest ROI and contribute the most to your fundraising goals. Review Important Nonprofit Metrics. Donation ROI.

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ROI Donor Fundraising Gift 83

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The image above is deck of cards and there are 52 cards in a deck. This gives me the opportunity to brainstorm 52 different tips, one to write about in more depth for each week of 2009. The tips below are for you. . That's what the tips below will help you do. Mapping Strategy to Metrics, Benchmarking, and ROI.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

IN two weeks, I will have the honor of presenting at the E-Metrics Conference with Jonathon Coleman, Nature Conservancy and Laura Lee Dooley. World Resources Institute - two of the savvy and smart nonprofit social media practitioners who are also metrics geeks.     What a combination!

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Metrics ROI Community Help 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? Hat tip Miriam Kagan ) Improving Program and Service Delivery.

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ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. The basics include: benefits, value, metrics, and financial calculations. I think that is dangerous. However, if you want to get to the other two outcomes.

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ROI Results Community Online 66

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Look at your score and ask yourself the following reflection questions.

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Awareness Social Media Tips RSS 101

Nonprofit Tech for Good

JANUARY 17, 2019

Whether you’ve created a social media content calendar before, or you’re creating one for the first time in 2019, these tips will help you improve your social presence this year. There’s no need to be active on all social channels if you don’t get ROI from them. 10 Steps to Create a Content Calendar. 1) Organise your existing content.

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Social Media Calendar Content Media 279

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

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ROI Strategy Marketing Social Media 81

TechCrunch

OCTOBER 1, 2022

However, the climb uphill can get much easier if a robotics startup can showcase a solid business model, measurable metrics and a plan for the next 18 months. Show customer ROI Show, don’t tell: Tips for robotics startups raising a Series B during a downturn by Ram Iyer originally published on TechCrunch.

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Raise Tips Boston ROI 93

Bloomerang

APRIL 1, 2021

Better fundraising ROI. This increases ROI, helping you accomplish your goals and get that much closer to achieving your mission. . From cutting out filler words to maintaining eye contact, your manager can give specific tips after various presentations for a period of time. . Public speaking. Communication.

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Tips Develop Nonprofit Skills 98

Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess.

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Social Media ROI Measure Media 51

Bloomerang

JULY 20, 2023

How to start fundraising online 20 effective and simple online fundraising ideas 8 top online fundraising platforms for nonprofits Tips for a successful online fundraising campaign Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

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Fundraising Online Ideas Tips 98

NetWits

JULY 27, 2011

There are very well established best practices, standard metrics that are tracked, widely accepted and proven statistical data to measure your effectiveness by and countless bits of information on the web to teach us how to do email marketing and communication well. I’ve been deep in the world of email marketing for the past few months.

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email Marketing Strategy Nonprofit 182

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. ROI can help your organization avoid a technology purchase that is a huge mistake or avoid not investing in a technology that could return many dividends.

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Measure ROI Technology Nonprofit 76

Nimble AMS

SEPTEMBER 26, 2022

Or perhaps you’re looking for tips to create a unique member engagement formula. . Next, you’ll want to focus on the metrics side of your formula, ensuring your values are measurable. Finally, you’ll need a minimum of five metric groups to create a member engagement formula. . Member scoring is a journey. Limit small activities.

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Hosting Metrics Associations Measure 105

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. I'll need to tweak the "Y" access because gathering insight is a continuous process and there are elements of listen, learn, and adapt in a traditional ROI process.

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ROI Social Media Reflection Question 50

sgEngage

JANUARY 29, 2025

Thats why increasing your return on investment (ROI) in all areas of your operations is critical, especially for your nonprofits website. With that in mind, lets explore key tips to understand and increase your nonprofit websites ROI. Ways to increase your nonprofit websites ROI Use a flexible CMS that promotes scalability.

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ROI Websites Drupal Donation 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

We want to distinguish the salon from the informal knowledge sharing that happens daily on the web or behind pay walls by offering a regular synthesis of the stories, knowledge, tips, resources, and wisdom shared in real time in the salon. Many nonprofit social media managers shared tips and advice. Data Analysis. The answer is here.

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Social Media Summary Measure Media 94

Association Analytics

FEBRUARY 14, 2022

We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. Some tips to help you communicate: Be clear on assumptions.

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Analytics Associations Data Case Study 169

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." The chapter is based on interviews with folks in the field and includes step-by-step checklists, examples, and tips.

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ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

One participant on my Facebook page, Maggie Leifer McGary discovered this as well about her nonprofit's fan page (check out her case study ) While it is possible to go back and download an export of daily metrics from the Facebook insights tool from the beginning, it can be a huge pain. I look at the following metrics: Total Interactions.

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Social Media Measure Action Media 116

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. When I first started thinking about metrics for social media, I wanted to start out reminding our group about some fundamentals of the sphere. Measure THIS!

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ROI Social Media Measure Media 50

NTEN

APRIL 15, 2013

Jamie Millard and Chris Oien covered a lot of ground in Organizational Leadership with Social Media Insights , including some really useful tips on using Google Analytics'' newer social reporting tools. 13ntc analytics Data Social Media social media ROI visual notetaking Communications'

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Social Media Media Social Report 74

DipJar

NOVEMBER 15, 2022

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

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Metrics Impact Guide Nonprofit 52

Nonprofits Source

JULY 1, 2018

Online fundraising and digital marketing is a challenge, but with clear goals and these 5 fundraising tips and ideas I’m about to share with you will help steer you in the right direction. It’s also hard to justify the amount of work required for little to zero ROI. Set Realistic Expectations For Online Fundraising. Opportunity.

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Online Fundraising Tips Organization 84

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Have any tips yourself for measuring social ROI?

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Social Media ROI Measure Media 36

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

I give some very specific tips here. I also talk about tracking the time because working on social media can give you ADOLAS (AD – oh look a squirrel!) It’s just one step away from looking at ROI. 8: Launch small pilots and reiterates using the right metrics to understand what is and what isn’t working.

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Social Media Media Social Nonprofit 118

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

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Fundraising Online Ideas Guide 111