Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Strategy Media 102

NTEN

MAY 20, 2013

So, how did these various question formats impact responses/results? Well, it''s hard to tell to what extent our question format impacted results, compared to variances in our survey audience from year to year, or compared to changes in organizational practices over the years. This gives us (and you) a more comparable metric.

Ratio 85

Ratio Technology Report Roles 85

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

ASU Lodestar Center

MAY 4, 2011

News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. A lot of people really didnt like the approach. But thats okay.

Teach 90

Teach Ratio Student Classes 90

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. Several of us disagreed with the thesis money was the only one metric for success.

Measure 67

Measure Relationship Metrics San Francisco 67

Care2

JUNE 18, 2013

In the letter, the three ratings companies recommend that donors measure a charity’s performance in transparency, governance, leadership, and results. What kind of results is the organization generating? These are just a few examples of data I would research to analyze their results.

Evaluation 77

Evaluation Charity Ratio Rate 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. The result can boost their mood and reduce stress. Guy notes that the ideal ratio of peoples’ comments to your responses is one-to-one. John Hadyon suggests not calling it posting, but planting seeds.

Practice 109

Practice Tips Social Meme 109

CauseVox

NOVEMBER 26, 2024

Progress bar with CauseVox automated matching And it’s not just about the money—CauseVox also displays impact metrics, so donors can see the tangible results of their gifts, like meals served, trees planted, or hours of service funded. Plus, when there is a match in place, these metrics automatically double!

Gift 85

Gift Ratio Sponsor Metrics 85

ASU Lodestar Center

JANUARY 11, 2013

As ASU Professor Mark Hager discussed in his blog post , this led to the popularization of one particular metric – the overhead vs. program costs ratio – as a way of judging the effectiveness and donation-worthiness of a nonprofit organization. In addition to financial measures, charities will now be rated on the results of their work.

Research 82

Research Culture Evaluation Arizona 82

NonProfit Hub

JULY 20, 2015

Rottenness is not a very useful criteria for picking where to eat, but GuideStar President and CEO Jacob Harold said this scenario happens every time a person chooses to rely upon a nonprofit’s overhead ratio to make a donation. We have to come up with a way to look at results,” she said.

Ratio 28

Ratio Donor Charity License 28

Nonprofits Source

JUNE 22, 2017

As it turns out, people are 7 times more likely to visit a nonprofit’s website in a search result then they are through social media. Leadership wants to see results in their investments and it’s your job, as a marketer, to be able to show that progress. Step 2: Set expectations and key performance indicators to measure progress.

Digital 111

Digital Marketing Guide Chapter 111

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 99

Ideas Online Guide Fundraising 99

Classy

JUNE 4, 2021

Mentioning matching gifts during your donation process results in a 51% increase in donation amount. Mentioning matching gifts in your communications results in a 71% increase in email response rate from donors, so weave this into your outreach to boost donor engagement and funds. Strategize With a Developed Research Plan.

Gift 57

Gift Ratio Strategy Fundraising 57

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

I started the Webinar asking folks to type into the chat the first few words that popped into their heads when they heard the phrase "ROI." As you can see the words paint a picture of a traditional ROI analysis, with the emphasis on quantitative, measurable results. What's common to both is the use of metrics to measure results.

ROI 50

ROI Social Media Reflection Question 50

Connection Cafe

AUGUST 13, 2012

Try calculating a ratio of how many people comment and/or like and/or share your posts divided by how many like your page. So maybe that gets you an “engagement” ratio. Metrics, metrics, metrics. Wave those survey results around. How many should? Is 10K enough, too little, too many? Video views?

Facebook 51

Facebook Ratio Influence Social Media 51

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

So here are four principles we used in designing GuideStar Platinum : Nonprofits should choose metrics that make sense for them. We have gathered 700 suggested metrics for our Common Results Catalog —but nonprofits can always add their own metrics, too. It is not GuideStar’s job to choose what a nonprofit should measure.

Measure 50

Measure Metrics Nonprofit Ratio 50

Neon CRM

SEPTEMBER 1, 2023

As a result, you can show that most of your social media-related donations come from platforms like Facebook and Twitter, while TikTok-based contributions are negligible. You can provide a few different metrics to show the program’s impact to your board. You can use it to track donor behaviors based on like-minded groups.

Guide 52

Guide Business Support Metrics 52

Get Fully Funded

MARCH 6, 2023

This harnesses the power of friendly competition amongst the participants, which usually results in more donations. To hold this type of fundraising event, you’ll need a strong team of organized volunteers to register participants, track results, provide support and encouragement for the participants, and gathering sponsors.

Money 130

Money Fundraising Fun Sponsor 130

Gyrus

MARCH 19, 2024

Spare no expense and limit yourself to the most influential metrics—those that directly contribute to your goals. CSFs are key tasks that, if effectively conducted, result in improved actionable KPI statistics. Convert Metrics to Measures. Ratios, percentages, and rates are used to express KPI measurements.

Learning 52

Learning Measure Metrics FAQ 52

Gyrus

MARCH 19, 2024

Spare no expense and limit yourself to the most influential metrics—those that directly contribute to your goals. CSFs are key tasks that, if effectively conducted, result in improved actionable KPI statistics. Convert Metrics to Measures. Ratios, percentages, and rates are used to express KPI measurements.

Learning 52

Learning Measure Metrics FAQ 52

Gyrus

MARCH 19, 2024

Spare no expense and limit yourself to the most influential metrics—those that directly contribute to your goals. CSFs are key tasks that, if effectively conducted, result in improved actionable KPI statistics. Convert Metrics to Measures. Ratios, percentages, and rates are used to express KPI measurements.

Learning 52

Learning Measure Metrics FAQ 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2016

We begin with a summary and then group your information into three categories: Programs and Results . This means simple financial metrics will no longer be the primary focus when telling a nonprofit’s full story ( goodbye, overhead ratios !) Operations. Increased focus on information that matters most.

Profile 50

Profile Ratio Green Nonprofit 50

CauseVox

JUNE 1, 2021

5) Fundraising Metrics. Data derived from key fundraising metrics is great for driving decisions at an organizational level but for the sake of simplicity here are two metrics you should include on any public-facing fundraising page: Funds Raised. The most straightforward performance metric is the dollar amount raised.

Websites 52

Websites Fundraising Site Create 52

Whole Whale

MAY 5, 2021

Charity rating organizations use varying metrics for evaluating efficacy and impact, but most organizations use Accountability, Transparency, Program Percentage, and Fundraising efficiency as the basis for their ratings. Charity Ratings. Charity Navigator is the world’s largest independent charity evaluator and rater.

Public 90

Public Practice Build Donor 90

CauseVox

SEPTEMBER 12, 2023

Once you’ve employed the keyword planner, you’ll get search results that can be tailored to specific timeframes. While the conversion rate may be lower, averaging at 3% to 5%, it strikes a good balance, in terms of optimal results for the amount of effort invested.

Process 92

Process Donor Search Nonprofit 92

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 82

Ideas Online Fundraising Tips 82

ASU Lodestar Center

NOVEMBER 9, 2016

Most of the time nonprofit agencies are looked down upon if their program ratio does not show extremely low overhead costs. Human resource performance metrics: Methods & Processes that demonstrate that you care. Anatomy of the nonprofit starvation cycle: An analysis of falling overhead ratios in the nonprofit sector.

Resource 40

Resource San Francisco Ratio Ohio 40

Double the Donation

OCTOBER 25, 2021

Then, there are plenty of opportunities to make the most of your tracking results. Tracking call results. Plus, if your request process is standardized, you’re in a better position to evaluate and adjust according to the results. Match ratios. Assign your most effective callers to your highest-value prospective donors.

Guide 98

Guide Script Tips Gift 98

Connection Cafe

MAY 7, 2014

For best results, we strongly suggest not simply taking last year’s budget number and adding or subtracting dollars or percentages; rather, utilize a zero-based approach to budgeting. Remember to align your metrics and drivers with your long-term strategic goals, rather than focusing narrowly on “cutting postage expense in Q1”, for example.

Blackbaud 36

Blackbaud Team Management Lesson 36

Care2

APRIL 22, 2009

In my role as Communications Director, it is in my job description to promote our work and grow our network while building our brand, so I didnt ask permission to start tweeting and I didnt have to prove to my ED or Board the value in terms of results or ROI. Some days are more on one end than others, but overall that is our goal.

Social Media 68

Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Last year, I had a ratio of 1.4

Reflection 50

Reflection Measure Technorati ROI 50

NTEN

MAY 5, 2015

However there is immediate value to the partners in the form of a dashboard and metrics for applying for grants, etc. They put metrics against speed and accuracy of the data their partners were sending in. Make sure you’re getting credible data: ensure that your method of data collection itself is not skewing the results.

Data 36

Data Conference Report Proposal 36

Pamela Grow

JULY 24, 2024

To accomplish this, track metrics like participation rates, supporter acquisition and retention, total revenue raised, and conversions from each marketing channel. No matter what campaigns you launch, remember to focus your efforts on marketing, thanking supporters, and tracking results to ensure success. Happy fundraising!

FAQ 52

FAQ Guide Fundraising Nonprofit 52

Connection Cafe

AUGUST 9, 2013

As a result, email expectations have changed. When looking at test results, make sure you achieved statistical significance. If your list is under 5,000, increase the ratios to 20 percent/20 percent/60 percent. MailerMailer’s 2010 Email Marketing Metrics Report, 2011 MarketingSherpa Email Marketing Benchmark Survey.

email 48

email Campaign Test Benchmark 48

Nonprofits Source

SEPTEMBER 25, 2023

As a result, these organizations can gain new connections with like-minded businesses and expand their networks. As a result, nonprofits not only earn money from the volunteer grants but also gain a new base of dedicated volunteers. As a result, nonprofits can double or even triple the individual donations they already receive.

Giving 52

Giving Guide Grant Gift 52

Bloomerang

JANUARY 7, 2022

Were our year-end fundraising results impacted by Giving Tuesday? Do survey results from Giving Tuesday donors yield the same level of allegiance to your organization? Once you have analyzed the results, you can decide how much time and effort should be expended for Giving Tuesday in the future. .

Campaign 101

Campaign Ideas Giving Tips 101

Nonprofits Source

SEPTEMBER 27, 2023

Simply determine a match ratio, such as 1:1 or 2:1, and donate as the requests come in! By developing an employee giving program, you’ll cultivate a workplace culture that your team wants to be a part of—resulting in increased employee commitment to your organization. Employees want to maximize their gifts.

Community 52

Community Giving Companies Gift 52