Association Analytics

JANUARY 12, 2022

Identify the key metrics you’ll use to measure your goals. Start by reviewing each of your strategic goals and identifying the key metrics you can use to measure progress against those goals. Most likely, you’ll have more than one metric for each goal. Step 1: Create a master list of all your metrics.

Goal 169

Goal Data Support Metrics 169

sgEngage

MARCH 4, 2022

In this article, we’ll explore three key findings from the Giving Experience Study and explain what they mean for your nonprofit, including: . And the data supports it — just take a look at these engagement-related findings in The Giving Experience Study: . Convenience is crucial. . Younger and more diverse donors are giving. .

Studies 87

Studies Experiment Giving Generation 87

Gyrus

AUGUST 15, 2024

Having measurable metrics is crucial to pinpoint what is and isn’t working in training development programs. Measurable training metrics may include completion rates, engagement rates, course evaluations, and assessment scores. It helps them know if they are using time and resources wisely.

Analytics 52

Analytics Measure Train Training 52

Gyrus

AUGUST 15, 2024

Having measurable metrics is crucial to pinpoint what is and isn’t working in training development programs. Measurable training metrics may include completion rates, engagement rates, course evaluations, and assessment scores. It helps them know if they are using time and resources wisely.

Analytics 52

Analytics Measure Train Training 52

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Here are 10 fundraising statistics worth noting.

Statistics 97

Statistics Fundraising Metrics Mail 97

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate.

Metrics 49

Metrics Spam Fundraising Rate 49

CauseVox

OCTOBER 10, 2024

Our 2023 Giving Study shows that real-life stories increase the likelihood of a charitable donation and spur donors to take action. These metrics can unveil which stories or content pieces resonate most with your audience. Sharing beneficiary stories is a powerful way to connect with your donors and showcase their impact.

Social Media 93

Social Media Media Tips Social 93

Nimble AMS

DECEMBER 7, 2023

What members want According to the latest Community Brands Association Trends Study , the top member benefits from previous studies are even more important this year. Those who have used it report higher loyalty metrics. Check out our top five membership trends for 2024: 1.

Associations 108

Associations Tips Trend Advocacy 108

The Science Behind Engaging your Supporters

NOVEMBER 5, 2018

Email deliverability is an important metric for nonprofit fundraisers and digital staff to track, especially in the time leading up to major digital fundraising days, such as Giving Tuesday. Between 2016 and 2017, spam rates rose for nonprofits across the board, averaging at 24.16% for the year. With an average of 3.29

Spam 50

Spam Rate email Campaign 50

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Key email metrics, including open rates and response rates, declined in 2013.

Benchmark 98

Benchmark Studies Report Advocacy 98

Nonprofit Tech for Good

AUGUST 9, 2021

And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement. and the best way to learn is to spend an hour or so a month studying your analytics.

Linkedin 354

Linkedin Practice Social Media Sponsor 354

M+R

APRIL 16, 2024

It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. This year we aren’t reporting on YOY comparison metrics, for all the same reasons we’ve mentioned (UA to GA4 changes!). Despite these major changes, we have a robust website performance analysis in this year’s Benchmarks study.

Benchmark 75

Benchmark Analytics Google Comparison 75

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 95

Ideas Online Guide Fundraising 95

M+R

JULY 6, 2021

Most email metrics—including open rates, click-through rates, response rates, and page completion rates—improved in 2020. Read all about it: The 2021 M+R Benchmarks Study is here. UK groups increased spending on digital ads, increasing by 62% in 2020. Other stories required a bit more in-depth reporting.

Benchmark 98

Benchmark Headline FAQ Rate 98

NTEN

AUGUST 10, 2011

Basically, "churn" is the term used to describe the rate at which subscribers – be they in your email lists, Facebook fans, Twitter followers, etc. The average churn rate in 2010 for nonprofits in our research sample was 14%. Maybe the first question here should be: do you know what list "churn" is?

Rate 95

Rate Facebook Chart Metrics 95

Nimble AMS

SEPTEMBER 14, 2022

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. What is the state of your association’s data? Use the best tools.

Associations 134

Associations Data Benefit Practice 134

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. Understand donors’ giving behaviors. Monitor data and adjust your appeals.

Analytics 52

Analytics Data Giving Metrics 52

Achieve

SEPTEMBER 18, 2024

Using this data, your organization can determine which metrics are best for measuring your social impact and illustrating all of your work’s tangible achievements. Storytelling is a great way to connect data points to real people, actions, and outcomes, making cold metrics more engaging and personal. Ask for their feedback.

Impact 52

Impact Data Los Angeles Metrics 52

.orgSource

APRIL 25, 2023

The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% Studying factual information will help you make better choices.” According to a survey by LinkedIn, 61% of U.S. workers are considering leaving their jobs in 2023. Robert Half found that 46% of U.S. Begin with the data,” Sarah responded.

Application 221

Application Statistics Culture Job 221

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Stay aligned on what success means for your campaign by tracking and sharing engagement metrics with them.

Organization 52

Organization Online Influence Metrics 52

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

Benchmark 68

Benchmark Advocacy Social Media Studies 68

Association Analytics

FEBRUARY 14, 2022

Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. Use case studies & references – use 3rd party examples and case studies as examples of success.

Analytics 169

Analytics Language Associations Case Study 169

Pamela Grow

JUNE 28, 2023

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% And while those numbers might seem modest, when you compare them to social media engagement rates, they become truly impressive.

email 52

email Rate Social Media ROI 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel featured some previews from a recent research study “ How Strong Is Your Social Net? The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with.

Metrics 96

Metrics Facebook Data Social 96

Gyrus

SEPTEMBER 4, 2024

To make these improvements, organizations must measure the program’s effectiveness using specific onboarding success metrics, identify improvement areas, and make data-driven improvements. Utilizing analytics and reporting features in LMS Define the metrics and use LMS analytics to track them.

Roles 52

Roles Module Retention Analytics 52

Gyrus

SEPTEMBER 4, 2024

To make these improvements, organizations must measure the program’s effectiveness using specific onboarding success metrics, identify improvement areas, and make data-driven improvements. Utilizing analytics and reporting features in LMS Define the metrics and use LMS analytics to track them.

Roles 52

Roles Module Retention Analytics 52

M+R

SEPTEMBER 10, 2024

This year, a record 27 regional food banks participated in M+R’s annual Benchmarks Study covering mostly digital fundraising, marketing, advertising, and advocacy metrics (and here’s another plug…if you haven’t dug into this year’s study, do it now!). Here are a few of the toplines and takeaways we see.

Benchmark 64

Benchmark Hunger Advocacy Channel 64

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. The 2010 advocacy response rate was 3.3%.

Benchmark 76

Benchmark Advocacy Studies Metrics 76

Care2

SEPTEMBER 30, 2014

The report either gave a big "F" or a mediocre rating to most of the nonprofits in the report. The study looked at the flow of donation pages on each of the nonprofits websites as well as email appeals, follow up emails, etc. Here are a few key ones: Open Rates: What percentage of people opened up an online fundraising appeal.

Studies 78

Studies Online Fundraising Nonprofit 78

The NonProfit Times

SEPTEMBER 9, 2024

Leaders surveyed from 228 associations indicate they have recovered from the impact of the COVID-19 pandemic and settled into a “new normal,” according to the State of Associations , an inaugural study from accounting and consulting firm Wipfli. Other key metrics support leaders’ optimism.

Tech 52

Tech Associations Survey Technology 52

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 77

Ideas Online Fundraising Tips 77

Greater Giving

SEPTEMBER 24, 2024

The UpMetrics guide to impact reporting recommends taking the following steps to make your reports as compelling as possible: Choose relevant metrics. Report on the metrics that matter most to major donors. Support your hard facts with qualitative data, including beneficiary testimonials and case studies.

Relationship 52

Relationship Donor Build Tips 52

Gyrus

MARCH 20, 2024

To overcome these challenges, it’s essential to use a combination of quantitative and qualitative metrics. This could include metrics like increased sales, reduced error rates, and faster project completion times. Employee retention rates and customer satisfaction scores can also serve as indicators of net benefits.

ROI 52

ROI Train Training Practice 52

Gyrus

MARCH 20, 2024

To overcome these challenges, it’s essential to use a combination of quantitative and qualitative metrics. This could include metrics like increased sales, reduced error rates, and faster project completion times. Employee retention rates and customer satisfaction scores can also serve as indicators of net benefits.

ROI 52

ROI Train Training Practice 52

The NonProfit Times

APRIL 18, 2024

The top 50 organizations outperformed the also-rans on a variety of metrics, as they have in the 13 years this study has been conducted (not a surprise). Across the board within the 2021 study, which evaluated employee attitudes during 2020, the data revealed high-water marks in employee satisfaction. Then it was turbocharged.”

Data 52

Data Work Aggregator Attitude 52

The NonProfit Times

MAY 23, 2024

Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. However, the unsubscribe rate was nearly 25% less than what it had been the previous year despite the six emails being twice the total of three sent a year earlier. “I Fundraisers have other metrics available.

Test 52

Test email Spam United States 52

Care2

FEBRUARY 11, 2013

Unfortunately, many nonprofits don't feel like they have the luxury of focusing on fundraising strategies that will bring in long-term results, which has led to low donor retention rates. According to the Fundraising Effectiveness Project, the commercial business customer retention rate is 94%. That is an attrition rate of 59%.

Retention 76

Retention Rate Donor Strategy 76