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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

How to Best Illustrate ROI. Your board may well be aware of metrics surrounding the cost to raise a dollar and be keen to understand what that number is for your nonprofit. Be aware, however, that in the world of nonprofit research, many experts discount that this metric has any real value in rating a nonprofit.

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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). “ Hits &# are not the metric to monitor. If not, it may be time to get some training. Blog Traffic. I was a reluctant blogger.

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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

In this post, I’ll walk you through why that’s important and what metrics you should measure. . Goals and metrics . 11 metrics to evaluate your end-of-year fundraising campaign . When you have all of your data and are ready to start evaluating it, look at these metrics : . Response rates for each channel used .

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From TechPresident: Facebook Haggadah: A Case Study in Viral ROI

Amy Sample Ward

Sifry , the co-founder of Personal Democracy Forum, took a closer look at ROI for Facebook apps in his piece last week Facebook Haggadah: A Case Study in Viral ROI (Is This App Different From All Other Apps?) But he’s disappointed in his conversion rate. Tags: otherblogs roi facebook metrics. Should he be?

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them?

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track amount raised, number of donors, and number of action takers from social media, as well as some other social media-esque metrics like fan base growth over time, sentiment, and user engagement (number of comments, number of likes, etc).

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Using Metrics to Boost Your Fundraising

NonProfit Hub

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

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