Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Some interesting questions that popped up looking at this chart: Does this mean that in the beginning we get insight but not $, and in the end we get $$ but not insight? What's common to both is the use of metrics to measure results. This is such a good question. Where do you look for standard metrics? I've done this.

ROI 50

ROI Social Media Reflection Question 50

Double the Donation

OCTOBER 25, 2021

Prepare for donor questions. Here are the key components to any phonathon script: Introduction: Answer the most basic questions: Who are you? See how they respond when a donor has questions about the campaign, voices objections, or is looking to complete their transaction. Prepare for donor questions. Why are you calling?

Guide 98

Guide Script Tips Gift 98

Nonprofits Source

JUNE 22, 2017

While these questions aren’t always easy to answer, you can chunk it down: What is one of your organization’s goals? Tangible measurements are easy to calculate and can fall into any number of ratios and equations. Click Through Rate (CTR). Email Opt-In Rate. Cost Per Impression (CPM). Cost Per Sale (CPS).

Digital 111

Digital Marketing Guide Chapter 111

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 97

Ideas Online Guide Fundraising 97

Bloomerang

JULY 20, 2023

Before the demos, compile questions you have about using the software solution. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. Some solutions allow you to track key metrics via an online dashboard for various campaigns.

Ideas 78

Ideas Online Fundraising Tips 78

Nonprofits Source

NOVEMBER 21, 2022

To understand how the Microsoft Ad Grant can benefit your nonprofit, we will answer the following questions: . Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. These metrics are key indicators of your nonprofit’s success. What are Microsoft Ad Grants?

Grant 97

Grant Nonprofit Digital Metrics 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

ASU Lodestar Center

MAY 4, 2011

News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. A lot of people really didnt like the approach. But thats okay.

Teach 90

Teach Ratio Student Classes 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Figuring out the Return on Investment for your blog can't be done with a single metric. I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

CauseVox

SEPTEMBER 12, 2023

Although it’s straightforward and concise, petitions tend to have a very low conversion rate (the amount of people who take action), typically ranging between 0.3% On the other hand, online courses boast the highest average conversion rates, falling between 6% to 10%, and sometimes even reaching 20%.

Process 94

Process Donor Search Nonprofit 94

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Bloomerang

JANUARY 7, 2022

Ask yourself questions such as: . Too many or overly complex questions on the form. Check out this example from our donor retention guide showing the impact of a nonprofit increasing their retention rates by just 10%: To retain your own supporters this Giving Tuesday we recommend the following tips: .

Campaign 98

Campaign Ideas Giving Tips 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Kaushik offers up some metrics for blogging: Raw Author Contribution (posts & words in post).

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Audience Growth (content consumption ???

Reflection 50

Reflection Measure Technorati ROI 50

Connection Cafe

DECEMBER 5, 2017

And we all have likely asked these same questions: How much do I really know about my donor’s relationship with my charity? Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Donor retention rates across lifecycles. Should I be doing more?

Analytics 33

Analytics Data Analysis Metrics 33

Museum 2.0

JUNE 29, 2010

From this naturally flows our engagement in the question of "LAM convergence:" how these institutions live out their similar missions of access and preservation in daily practice and how they overlap as spaces for civic engagement. A museum is good only in so far as it is of use.”.

Place 30

Place Discussion Library Museum 30