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3 Social Media Metrics Every Non-profit Should Track

NetWits

Are you measuring the right social media metrics or do you have your head in the sand? Either way those are bad places to exist because they result in you wondering aimlessly with no real purpose. So what type of metrics are non-profits tracking to determine if they are achieving their objectives? The answer matters.

Metrics 247
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See, Say, Feel, Do: Metrics for Social Media

Amy Sample Ward

I am a big fan of actionable metrics. If the numbers you are tracking don’t give you an action, how valuable are they? For example, if you track just how many people come to your website, it doesn’t give you much action. Download ”See, Say, Feel, Do: Social Media Metrics that Matter” here. .

Metrics 227
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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? How Conversion Tracking gives Google Grantees an Edge.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. Download Spreadsheet Template ].

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Essential Steps for Tracking and Reporting Association KPIs

Association Analytics

As valuable as data is, though, without a clear and actionable way to track and report across your entire association, it can be difficult to tell what’s actually working. Read on to learn how to best track and report on your key performance indicators (KPIs). It’s important to tailor your metrics and dashboards to meet their needs.

Track 169
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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. Download Spreadsheet Template ].

Track 185
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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Fundraising expense is one place where this manifests. In addition to general business practices, your nonprofit must also be able to accurately track the effects any increases or decreases in fundraising expenses might have on the overall financial picture. . Fundraising success is required to support what you do!

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