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Better Understanding Nonprofits And Their Facebook Metrics

TechImpact

Sure, Facebook offers a robust set of built in analytic tools that visualize a bevy of stats, but with all these stats available to you, it can be difficult to identify what’s important and what isn’t. But understanding how to increase your penetration of the social network is often a challenge for nonprofits.

Metrics 170
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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

After 10 years of experimentation, nonprofits are learning that there are correct (and incorrect) ways to post on Facebook, format a tweet, upload a photo, and send a text alert, but if your nonprofit doesn’t know the science, then math isn’t going to work. Other Metrics. Under the green row, add your fundraising metrics.

Mobile 258
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Don’t be a photo tag spammer either! Upload powerful photos and videos.

Twitter 362
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Notes from Mari Smith Facebook Changes Webinar: Privacy Settings and A New Metric – People Talking About

Beth's Blog: How Nonprofits Can Use Social Media

Personal: In an age of Facebook, many of our close friends and family are using it – and we’re sharing family photos, what we do in our leisure time, hobbies, our location, and all sorts of personal information. For example, you might comment on a photo one of your family members posts just to family. Brand Page Changes.

Metrics 131
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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. My experiments were quite granular: What gets more interactions - sharing video or photos or links? Here are some metrics that I use to harvest insights on those questions.

Metrics 98
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Top 5 Social Media Tactics Every School Should Implement

NetWits

You’ll even get real-time click stats! You’ll have real web metrics to back up your work. Post Photos, Videos and Quotes. Now that you’ve got your blog humming along and your Facebook and Twitter accounts in working order it’s time to pull things together. First, set up a bit.ly 5) Monitor the Social Web.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

After 10 years of experimentation, nonprofits are learning that there are correct (and incorrect) ways to post on Facebook, format a tweet, upload a photo, and send a text alert, but if your nonprofit doesn’t know the science, then math isn’t going to work. Other Metrics. Under the green row, add your fundraising metrics.

Mobile 189