Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

Metrics 96

Metrics Facebook Social Data 96

TechCrunch

OCTOBER 11, 2022

Homa’s software development kit (SDK) helps you track various metrics thanks to built-in analytics features. Homa also fosters A/B testing at scale to optimize user engagement. The SDK gives you tools to track monetization metrics, such as the cost per install compared to the eCPM. The company’s metrics are mind boggling.

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Mobile Tools Game Raise 142

Nonprofit Tech for Good

AUGUST 6, 2023

Coordinating these channels cohesively – for example, telling one community member’s personal story over email, social media, and direct mail – promotes consistent messaging that reinforces the nonprofit’s brand in the supporter’s mind. Define your metrics of success. However, this is not a universal rule.

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Fundraising Practice Guide Campaign 246

Association Analytics

OCTOBER 10, 2022

Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Here are examples of success metrics broken down by three common channels: List Preparation. This is important for conversion metrics or click-through success metrics. Analyze Performance.

Analytics 169

Analytics Marketing Taxonomy Metrics 169

Nonprofit Tech for Good

JULY 10, 2019

It’s better to test these as early as possible to detect any potential risks in the success of your campaign. 10) Track success and keep testing new ideas. It’s better to spend more time on analysing the most important metrics rather than collecting information that you won’t need.

Fundraising 280

Fundraising Social Social Media Channel 280

TechCrunch

JANUARY 20, 2022

Sexual health isn’t the taboo it once was, but that doesn’t mean everything is all roses and unicorns in the land of STI testing. TBD Health is taking a fresh new approach with at-home testing made available for vagina-havers. “If someone tests positive, we can provide treatment for almost everything.

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Las Vegas Test Sample Connecticut 87

Nonprofit Tech for Good

SEPTEMBER 5, 2023

Implement and Test : Develop and implement your ChatGPT-powered initiatives. Be sure to continuously test and iterate to ensure optimal performance and user satisfaction. Monitor metrics such as engagement rates, content reach, and donor response.

Digital 313

Digital Strategy Create Guide 313

Association Analytics

FEBRUARY 20, 2024

You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions. Once you invest in some of these strategies, it’s important to track what works to engage with potential members.

Create 169

Create Strategy Associations Social Media 169

CauseVox

FEBRUARY 11, 2025

A branded page builds trust and keeps your nonprofit top of mind, making people more likely to complete their donation. Test Your Page Before you launch, take a few minutes to test your donation page on both desktop and mobile. The more engaging your page, the more likely people are to give (and give big!).

Donation 68

Donation Create Free Donor 68

The Next Web

OCTOBER 28, 2013

Keep these in mind when you are searching through templates. 2) Heatmapping and metrics. The coffeeshop test involves taking your (fully-charged) laptop and smartphone out into the streets and tapping the elbow of those in cafes. After finalizing your goal, make a list of the trily vital stuff. Do I need a sign-up form?

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Test Template Websites Design 135

Nonprofit Tech for Good

SEPTEMBER 29, 2019

This not only “anchors” the first and highest amount, psychologically into the mind of your donor, but creates social influence where supporters won’t want to feel ungenerous by selecting the lowest level of giving. Showcase impact metrics of what each giving level can accomplish. Start testing these strategies for yourself.

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Conversation Giving Online Tips 262

NetWits

DECEMBER 2, 2010

Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Past behavior is the best metric or predictor for future actions and behavior, so you should be tracking this in your database system of choice.

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email Marketing Mail Communication 149

The Science Behind Engaging your Supporters

AUGUST 24, 2018

Once you've got something drafted, take the time to test your emails. Test everything from messaging to subject lines. Keep in mind that the solution should be realistic and match the scale of the problem. Test Everything. Testing early and often is essential to the success of your email program. Keep testing.

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email Test Nonprofit Donation 63

Candid

SEPTEMBER 28, 2022

Use A/B testing to assess different strategies. Use A/B testing to assess different strategies. Experimenting with A/B testing can provide concrete proof of which strategies are most effective. A/B testing allows your nonprofit to test different elements of your nonprofit email marketing messages to see what works best.

email 119

email Campaign Tips Test 119

Nonprofit Tech for Good

JANUARY 10, 2022

Conversion tracking allows you to have important metrics about how the traffic that is driven to your site interacts with your site and organization. Writing additional pages and blog posts is often a good idea as is keeping SEM and SEO in mind as you do so. The way to do this is to have detailed conversion tracking.

Grant 361

Grant Google Nonprofit Guide 361

Fast Company Tech

MARCH 18, 2025

The city of Los Angeles is looking to sell more than 1,500 similar parcels to affordable housing developers in the coming years, and Isla provides a case study for how to do this efficiently and with beauty in mind. GPSdeveloped with input from third-party organizations like the Carbon Leadership Forum, Mindful Materials, and the U.S.

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Los Angeles Companies North Carolina Denver 98

Engadget

FEBRUARY 17, 2025

Table of contents Smart scale safety Best smart scales for 2025 What to look for in a smart scale How we tested and which smart scales we tested Smart scales FAQs Smart scale safety There are valid reasons to weigh yourself but your self-worth shouldnt be defined by what number shows up between your feet.

Metrics 87

Metrics Measure Test Profile 87

sgEngage

MAY 27, 2021

As you make your way through this guide, keep in mind that your GivingTuesday strategy shouldn’t only focus on the day itself. Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). You can start testing your outreach plans. . The characteristics of your donor base.

Giving 122

Giving Fundraising Campaign Retention 122

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. It uses metrics to measure your results and help you improve your strategy over time. 8 Principles of ROI.

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ROI Social Media Media Social 104

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2011

Instead, they identify key organizational results areas and associated metrics to define successes and failures. Momsrising knows from years of message testing and research , that to change minds about an issue, wonky stats fall flat. What are the best metrics to measure those? getting policies passed.

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Results Facebook Social Media Measure 118

Forum One

NOVEMBER 3, 2021

When it comes to your reporting strategy, it’s important to keep in mind who your key stakeholders are, and how can you package your data and results in a way that speaks to them directly. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. Analyze with actionable data in mind.

Data 88

Data Report Metrics Leadership 88

The Next Web

MARCH 11, 2014

You’ve heard them all before: Lean methodology , customer interviews, landing page tests , concierge experiments, and other tactics for testing hypotheses and measuring demand before building a product. Furthermore, a paying customer is an even better indicator that they truly care. Feedback fidelity varies and matters a lot.

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Twitter Sound Ideas Team 151

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Example of A/B Testing Results. Testing and Coordinating: At this stage, the organization is regularly collecting data but in a bunch of different spreadsheets and collected by different people or departments. Data is focused on the metrics that are specific to social media channel. What is the difference?

Culture 117

Culture Data Nonprofit Measure 117

TechCrunch

MARCH 11, 2022

In her latest TC+ post , she broke down the steps required to capture these key metrics that will “show prospective investors how they stand to gain from investing in your company, and put yourself in the best possible position to achieve your goals.”. Image Credits: KRICAK PHOTOGRAPHY (opens in a new window) / Getty Images.

Survey 87

Survey Tech Test Tips 87

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals. Social media.

Fundraising 111

Fundraising Online Ideas Guide 111

Greater Giving

DECEMBER 19, 2024

Manually test your website to identify readability and tap target issues. With that in mind, its no surprise that 92% of people want brands to create story-like ads. With that in mind, your organization should consult with a professional web design firm and build your website following the Web Content Accessibility Guidelines (WCAG).

Websites 52

Websites Data Nonprofit Mobile 52

Nonprofit Tech for Good

APRIL 10, 2022

Experiment and keep in mind that those who use Twitter regularly tend to love Twitter. Using a graphic design tool such as Canva or Venngage , converting powerful stats, quotes, and CTAs into graphics is a time-tested, proven method to grab the attention of your followers, thus increasing your engagement on Twitter (and all social media).

Twitter 362

Twitter Practice Nonprofit Social Media 362

sgEngage

OCTOBER 4, 2022

It is at the heart of every grant you write and outreach letter you send and is the first metric you use to measure your impact year to year. It can’t be declared; it must be discovered in the hearts and minds of your donors. While testing may seem risky, the fear of a failed experiment should not be a deterrent.

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Data Donor Test Blackbaud 94

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. Be sure that you test, test, test to see if there are certain types of questions that work best for engaging your alumni. John Hadyon suggests not calling it posting, but planting seeds.

Practice 109

Practice Tips Social Facebook 109

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Special thanks to Qui Diaz and Danielle Brigidia for giving this a real world test from the vantage point of a social media strategist in a nonprofit organization. You're testing different social media tactics and learning what works. Keep in mind these are rough estimates. Here's a roadmap and worksheet to do just that!

Social Media 107

Social Media Map Strategy Media 107

TechCrunch

SEPTEMBER 16, 2021

This new product is positioned far more for the post-COVID era, where air quality inside offices is going to be vital, and this time, instead of being small and portable (although that earlier product is still sold), the Atmocube will be prominent and visible in order to give office workers peace of mind that their air quality is good.

Giving 90

Giving Measure Award Metrics 90

Tableau

AUGUST 2, 2021

For many schools, data on enrollment, grades, and test scores are the only metrics they have to respond to and they represent an end point. We need a change from lagging to leading indicators,” Rabkin says. Assessment in education is built around lagging indicators, or what Rabkin calls a “post-mortem data loop.” They are: .

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Data Classroom Student Charlotte 102

Tableau

AUGUST 17, 2021

Lizzi uses a number of metrics to understand her performance, create training benchmarks, and set goals. “I I have a test set each week of broad jumps and I’ve been measuring those for the past three years.” Now you’re allowed to turn your mind off and let your body do what it knows how to do, what it’s done so many times before.” .

Data 98

Data Indiana Metrics Team 98

Tableau

AUGUST 17, 2021

Lizzi uses a number of metrics to understand her performance, create training benchmarks, and set goals. “I I have a test set each week of broad jumps and I’ve been measuring those for the past three years.” Now you’re allowed to turn your mind off and let your body do what it knows how to do, what it’s done so many times before.” .

Data 98

Data Indiana Metrics Team 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

These were the questions that were going through my mind as I listened to a presentation on Google + Alex Abelin at the Social Media for Nonprofits Conference as he explained some of the benefits. This post will help you create a plan for getting started with a low risk experiment. You are testing to see what works and what doesn’t.

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Google Nonprofit Time Social Media 99

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 29, 2012

But Facebook hasn’t played god with us and flipped the switch – they’re actually giving us a month to absorb the change - and create a plan, design, and test it. Others are exploring and testing and fixing glitches or simply checking out the new features, like the administrator’s dashboard.

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Change Tips Help Nonprofit 120

Cloud 4 Good

OCTOBER 6, 2021

The search scopes are assigned by user profile, allowing admins to customize the search experience with business processes and teams in mind. The dynamic gauge chart is now available to use report metrics and field values to respond dynamically to the displayed business metrics. Dynamic Interactions (Pilot).

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Chart Interaction gMail Org 101