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11 Nonprofits That Excel at Social Media

Nonprofit Tech for Good

and then studying and duplicating their methods. How I chose the nonprofits is that I have a basic set of criteria that I use as a litmus test when I audit nonprofits and their social media campaigns. Their website, e-newsletter, and blog all include links to their social networks. Hint, hint.

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Eight marketing tools to effectively communicate your nonprofit’s message

ASU Lodestar Center

If you are involved in this ongoing struggle with your nonprofit organization, we have eight tools that can help your organization get its marketing message across loud and clear. Register for the Nonprofit Management Institute''s NMI 112 - Marketing & Social Media online course. The best tools are the ones you get to attend.

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The Phone Test

Tech Soup

Here's an idea from our friend Laura at Idealware: what if you measured any communications method by whether it would have more or less impact than spending the same amount of time calling donors on the phone? It might be a letter, an email blast, or a social media campaign, and it might be a phone call.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. .” Twitter is not for every nonprofit.

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5 Ways to Effectively Use Your CRM

Everyaction

A CRM is no different than any other tool that your nonprofit uses, in the sense that there is a difference between using it well enough to get by, and really getting the most bang for your buck. Utilize A/B testing for more impactful emails. EveryAction’s multivariate testing suite enables A-J testing of up to 10 options.

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What Can Marketing Cloud Do For Nonprofits?

Cloud 4 Good

We’re continuing our series of exploring just how valuable Marketing Cloud’s automation tools can be. What tools are you equipping them with to make this easier? . Last time we shared how Marketing Cloud can impact the higher education industry and this time around we’re vetting it for our friends in the nonprofit space! .

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Digital Analytics Basics: Free Online Academy from Google

Beth's Blog: How Nonprofits Can Use Social Media

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. It sounds like they have adapted the Khan Academy model.

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