Four Bite-Sized Methods of User Research
sgEngage
JUNE 22, 2021
With a qualitative research method like this one, you really don’t need a large sample size to get good data. All you need is a basic script of questions you’ll ask and 6-8 participants. This method is ideal for understanding motivations. A/B Testing. Believe it or not, you can conduct these tests in a bite-sized way too.
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