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How Much Time Should Your Nonprofit Invest In Different Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. How can we most efficiently allocate our resources to maximize our social media’s effect? According to this Mashable study , Pinterest actually drives more traffic to publishers than Twitter, LinkedIn and Reddit combined.

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Online Fundraising Strategies: Nonprofit Marketing Link Roundup

Nonprofits Source

We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement. Text-to-donate has become a popular method of giving across all generations as people shift to making donations online. Monthly Giving Calculator.

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Digital Fundraising Strategies: Nonprofit Marketing Link Roundup

Nonprofits Source

We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement. Text-to-donate has become a popular method of giving across all generations as people shift to making donations online. Monthly Giving Calculator.

Digital 68
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Generating Buzz: Using Social Media to Drive Website Traffic

NTEN

The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same. It involves method, just like anything else. I set her on the path to join all of the major and up-and-coming social media sites like StumbleUpon , Digg , Reddit , Delicious and Mixx.