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How St. Jude Connected with the Next Generation of Donors for a Record Fundraising Year

Saleforce Nonprofit

When the COVID-19 pandemic reached the United States last spring, Rick and his team at ALSAC responded by continuing to lean into a digital focus to maximize the organization’s donor outreach strategy. RA: How did this tech-focused approach impact your fundraising? The result was a record year of fundraising.

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The Nonprofit Weekly Roundup: Pinterest Marketing, Compelling Bios, and 3 Guesses

Connection Cafe

I flew to Memphis Thursday morning with a suitcase filled with sweaters and boots. That your website showcases the awesome team working tirelessly at your organization? There’s been a lot of talk about the results of the 2013 Fundraising Effectiveness Project Survey. Ended up in 45 minutes worth of traffic.

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Advice for a Record-Breaking Fundraising Year

Saleforce Nonprofit

Jude Memphis Marathon Weekend is an example of reaching new audiences. The result was this: for the first time ever, we had participants from all 50 states and 72 countries, a six-fold increase in global representation. Their advice and insights have been invaluable to me and our team. Our annual St. Jude as an iconic brand.

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