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Remixing Social Media Strategy Game View more presentations from kanter. I'm so glad she did because for a while I've been wanting to better understand how a social media strategy can best align with overall communications strategies and where the nuances of implementation may different. This causes a lot of anxiety.
The goal is to help participants create a social media strategy AND take a deep dive into the tactics and tools of social media. I've come up with synthesis - a worksheet, how-to points, and resources that would guide an organization to think strategically about social media. The Social Media Strategy Map and Worksheet 1.
Demetrio Maguigad , New Media Manager Community Media Workshop Almost two years ago, I did a workshop with David Wilcox in Birmingham for LASA. We created a new game version ( Social Media Game ) based on those Drew Mackie and he had developed over the past 10 years. Well, off to remix what do you think?
This year I'm indulging in three of my passions: raising money for Cambodian children with social media, teaching a social media nonprofit strategy class, and eating chocolate. The session will begin with a brief presentation that describes my past three social media infused birthday celebrations. Metric: Content created.
Part of the Hawaii Social Media Club Workshop. The Social Media Game. The game is intended to help you think through a social media strategy and share tips and knowledge. You would like to use social media to educate tourists who have select Hawaii as a destination to come off the beaten path.
Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. Lucy brings up some points about metrics for Twitter.
Facebook says you can’t remix the underlying music, and everyone whose parts are used in a new Collab post get properly credited. If Collab proves successful in the music realm, it may grow organically as a powerful set of tools for other media formats, too. Say you like one person’s guitar part, and another’s vocals.
For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. On the card, write a short (preferably one sentence) social media update. Feel free to remix, modify, and share this exercise. Content Creation.
When nonprofits marry tried-and-true fundraising techniques with social media and online networks, they are able to tap into the power of crowd funding. Perhaps your nonprofit has been growing its network on social media platforms and you have the opportunity to activate new supporters through your Facebook, Twitter, and social channels.
The topic is on social media. I'm working on some new material and we're doing some small group exercises where participants will come up with some ideas about how to develop a social media strategy, identify metrics, and look at outcomes. It will involve the card deck, but remixing those now.
so, while working on it I found the above data and just had to remix and blog it. What's cool is that you can remix the chart graphics (see below) and Swivel has CC licensing. Some other metrics can be found here. I need to finish my Open Content/Creative Commons card game before I leave tommorrow.
How To Think Like A Nonprofit Social Media Genius View SlideShare presentation or Upload your own. Here are my slides from the Convio " Social Media for Social Good " for tomorrow. Convio asked me to prepare something for organizations that are just getting ready to embrace social media. tags: nonprofit socialmedia ).
Add metrics that demonstrate effectiveness, like individuals served, community members reached, animals adopted, etc. That means, once you publish your updates, they will appear on both social media sites. Use your Candid profile on GuideStar as inspiration for a GivingTuesday social media campaign. Showcase your impact.
I am waiting for a couple of videos to be available on YouTube so I can play with the remixer on TestTube and finish the Cambodia Video Blogging Workshop materials and screencast. These matter to commercial media and advertisers, people who are more interested in counting eyeballs than insights. Don't believe in the myth of 'rankings'.
Flickr Photo: Illustration of Participant's Learning Questions Earlier this month, we piloted the first two-day workshop on social media strategy and tools for NTEN 's WeAreMedia project. The next step is to see how people remix, improve, and share back the material (with attribution of course) - that is the true power of working wikily.
Last night when I was madly screencasting after midnight for Cambodian Bloggers Workshop, " Five Steps To Khmer 2.0 ," Nancy White pinged me about remixing the social media game. Quantitatively, that's worth quite a bit as no one has been able to calculate this metric so thoroughly before. Job well done!
Stay up to date with trends in design and social media trends , and learn how to integrate those elements into your content while staying true to your brand guidelines. Gauge audience preferences by exploring your metrics for your past content. Humans are drawn to human faces. For more digital marketing tips, join our newsletter list.
There is a tension with using social media to support your network. I did a presentation on social media and nonprofits in the afternoon. In preparation for the session, I took at look at the "social media footprints" of participants. Photo by Thiago.
Try looking at a variety of meaningful metrics (not just dollars raised) to better understand the drivers for the event and provide feedback you can use for optimizing future events. as well as year-over-year comparisons for each metric. as well as year-over-year comparisons for each metric. Get Rid of the Velvet Rope.
Last week, I was reintroduced to Scratch , a graphical programming language designed by the Lifelong Kindergarten group at the MIT Media Lab. It's a place for Scratch users to upload, share, and remix their Scratch projects. You can also remix other projects. but still, a programming environment.
Over the years, I have developed and refined one-day or half-day workshops on social media strategy and tactics for nonprofits. The curriculum and instructional design included " Principles of Effective Social Media for Nonprofits " and a version of the social media game created with David Wilcox.
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