How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit
Nonprofit Tech for Good
MAY 13, 2022
Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? How to keep growing your donor acquisition. Source (utm_source).
Let's personalize your content