Remove Measure Remove Money Remove Taxonomy
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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best.

Analytics 169
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Measuring Engagement and Return on Relationships

Beth's Blog: How Nonprofits Can Use Social Media

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. She gives a seven step framework for measuring the ROI of relationships.

Measure 67
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Harmonic helps investors query the startup searches of their wildest dreams

TechCrunch

One founder even played a prank once, listing that Andreessen Horowitz was an investor in his startup on Crunchbase; when other investors piled on looking to put money into his upstart, he explained it was a joke to show the poor quality of data on the platform, reports Bloomberg).

Search 92
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Building and Supporting Your Drupal Website: In-House, Outsourced, or Both?

NTEN

If critical functions like fundraising, advocacy, community building, membership management, marketing, and publicity are being fulfilled by your website, you will want to invest a proportional amount of time and money into keeping it humming along. or only need a basic web presence, you can get by with a simple site.

Drupal 71
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Marketing data management platform Claravine nabs $16M

TechCrunch

CEO Verl Allen says that the new money, which brings the company’s total raised to $27.9 Toward this end, Claravine provides a dashboard where companies can build taxonomies using descriptions, lists, values, and referenceable fields. ” Claravine’s data management platform.

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Kicking off SOCAP16 at the Intersection of Money and Meaning

Connection Cafe

For those of you unfamiliar with SOCAP16, here is a brief overview: SOCAP16 is “a conference at the intersection of money + meaning.” Among this year’s many themes, I want to highlight two: (1) Impact Investing and (2) Measurement & Evaluation. Hence the conference name: SOcial CAPital.

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Reform your startup’s meeting culture

TechCrunch

Chuck Phillips is the co-founder of MeetWell , an application that enables teams to achieve a better work-life balance while saving companies money by reducing the amount of bad meetings they attend. Measure your meeting waistline. No one measures the impact of their meetings. Contributor. Share on Twitter.

Culture 76